91% of All Marketing Dollars are a Waste.
10/08/20 13:23 from Market Dominance Guys
Only 9% of all MQ's (marketing qualified leads) every result in a conversation. Worse than that, you have now stimulated your target audience to explore and investigate your competition. 91% of all marketing dollars are a waste. This is ...

Event Planning During the Current Health Crisis
09/08/20 09:19 from WVU Marketing Communications Today
Due to the current global health crisis and concerns around the spread of COVID-19, events, both large and small have been canceled across the United States. Where does the industry go from here? How has event planning changed and adapte...

You Need An Emotional Plan
08/08/20 22:44 from INSIDE Inside Sales
The topic of emotion in the sales process is critical, no matter who you are or what your mindset is. This week on INSIDE Inside Sales, Darryl is once again joined by respected keynote speaker and Sales Development rockstar, Randy Riemer...

What Cognitive Behavioral Therapy Has to do with Sales, Rollow-Up and Emotional Connections
07/08/20 13:29 from Sales Pipeline Radio
This week's episode is entitled "What Cognitive Behavioral Therapy Has to do with Sales, Rollow-Up and Emotional Connections" and our guest is Jeff Shore, president of Shore Consulting .  Jeff has been a sales expert, author, speaker and...

DMAR for August - Real Estate Did Not Surprise; It Delivered
07/08/20 07:56 from The Double Comma Club
Real estate has not only taken a position of favor because it’s now where we are spending most of our time, but it’s also giving homeowners stability in a shifting market.  What keeps me up at night?  The stock market.  As CNN’s Fear & G...

Keeping Your Event Attendees Engaged and Wanting More
05/08/20 11:30 from Rooted In Revenue
Ever the optimist, Award-winning Magician, Scott Tokar, is looking forward to the irreplaceable trade shows he is a part of regularly. His corral of other performers know they can adjust and do online appearances, but nothing replaces th...

CMO Vacancy? Fill it With an Interim CMO Without Losing Momentum
04/08/20 16:49 from Sales Lead Management Association Radio
CMO slots cannot be vacant, even for a few weeks.  Learn how to keep up your momentum with a fractional/interim CMO which will gain momentum for you, not lose it.  This program is for the C-Suite executive that has an open spot for a CMO...

Virtual Trade Shows are Missing the Booth Barker
04/08/20 14:23 from Sales Lead Management Association Radio
Ever the optimist, Award-winning Magician, Scott Tokar, is looking forward to the irreplaceable trade shows he is a part of regularly. His corral of other performers know they can adjust and do online appearances, but nothing replaces th...

Ten Steps to Start a Podcast in Two Weeks
04/08/20 10:59 from Funnel Radio Channel
Many people want to do a podcast, but most don't know how to start. Funnel Media Group's VP of Operations, Susan Finch teaches regular courses through the DMANC - Direct Marketing Association's Northern California Chapter. Her most popul...

We need to do together before we partner together.
04/08/20 09:40 from Market Dominance Guys
  Part 2 of the interview with SADA CEO, Tony Safoian. Questions answered include How is Google going to support my enterprise business better than its competitors. Needs have changed, demand for "bat phone" support is now part of any pr...

Getting Out of Your Own Way
03/08/20 10:08 from The Double Comma Club
Pipe Knoll gives all of you some very logical tips to succeed during these times and any time.  She says, "This is the time to double down on communicating with clients and being the person that's there to care." And when she started to ...

Developing an eCommerce Strategy is Easier than Ever
03/08/20 09:06 from Asher Strategies Radio
eCommerce revenues have grown remarkably over the last decade and in the current environment, online purchases are accelerating exponentially.  According to eCommerce experts, shoppers are spending at least a third of their budgets onlin...

Asking is a Super Power
31/07/20 22:14 from INSIDE Inside Sales
When engaging with new prospects, knowing how to ask the right questions can be the difference between success and failure. This week on INSIDE Inside Sales, Darryl is joined by best-selling author, international keynote speaker, and CEO...

Social Media Isn't a Magic Bullet
31/07/20 14:46 from WVU Marketing Communications Today
Social media is free right? Surely it can solve all my sales and marketing goals. Wrong! Digital Marketing in 2020 requires a strong brand messaging architecture and paid media strategy to supplement an organic social media strategy. In ...

Learn How Personal Branding Can Have an Impact on Personal Selling
29/07/20 16:00 from Sales Pipeline Radio
In today's show called "Learn How Personal Branding Can Have an Impact on Personal Selling" I talk with  Mike Orr , Co-Founder of Grapevine6 . Personal brand has been something we've heard about in selling for a while, especially in prof...

How Inferior or Superior Sales Posturing Leads to Lost Sales
29/07/20 14:14 from Asher Strategies Radio
If your closing results are soft, maybe it’s something you’ve forgotten how to do. There are three types of sales posturing and only one leads to more closed sales: equal sales posturing.  Stop being a weak apologist or arrogant, buy now...

Zoom Logic for Beginners and Gems for More Advanced Users
29/07/20 09:20 from The Double Comma Club
We know we still have some reluctant hold outs, but for the most part, we have all been participating in at least a few Zoom meetings, or in other venues. Ray Eickhoff has a few tips that even experienced Zoomers may not know or have for...

Manufacture Trust at Scale and Pace to Grow Exponentially
28/07/20 17:42 from Market Dominance Guys
  The rate of growth SADA has experienced gives them credibility when their CEO, Tony Safoian explains that in order to scale you have to manufacture trust at pace.  SADA does one thing exceptionally well, they transform companies into a...

Kratom: Identifying "a drug of concern"
28/07/20 11:45 from Topics in drug testing by Quest Diagnostics
Welcome to the Quest Diagnostics “topics in drug testing” podcast. Today’s episode is with Jack Kain, PharmD, Quest Diagnostics medical science liaison, and Jeff Gudin, MD, senior medical advisor, Quest Diagnostics drug monitoring. Drs K...

Core Reasons for Poor Alignment of Sales & Marketing
28/07/20 11:35 from The Practical CMO by Chief Outsiders
    This is a continuation of the conversation with Bob Lambert of Samurai Business Group, LLC. We pick up with Bob talking about the reasons poor alignment happens. He says there must be three things in place: Understanding the goal - a...

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