Jun 30 CRM Software is Stunningly Underutilized.
Most CRM users are only accessing 10% of a CRM’s capability. Because CRM systems are where the money is, users should learn about the other 90%.  Paul Petersen, GM of GoldMine CRM helps the listeners understand their under-used CRM software. Why i...
Jun 15 Really, Everyone is in Sales in Your Company: A Podcast with Todd C...
TODD COHEN IS THE WORLD'S LEADING VOICE ON SALES CULTURE   On the surface, it's common to say everyone in your company is in sales.  But Todd Cohen says why it's true and this industry leader in sales culture demonstrates it.  This program should ...
Jun 3 CRM Primer: Why the History of CRM is Still Valid for B2B SMBs
   While CRM is the accepted tool for B2B, some companies still don't understand it. In this short podcast, CRM veteran Paul Petersen from Goldmine reminds the "have-nots" why CRM is indispensable. This show is for those B2B companies that have no...
May 14 Pundit Gene Marks Comments on Survival of SMBs
Yes, small businesses are under siege. Pundit Gene Marks, also described as the polite contrarian, shares tactics for survival in a stressed economy and what SMBs should rethink their banking strategy. This program is for small to medium-sized bus...
Apr 29 Rethinking How to Work at Home and Use GoldMine CRM to be Efficient
  We agree working at home is more productive than blowing an hour getting to work. Kevin Smith, a GoldMine Regional Manager talks about the benefits of a home office and how to maximize GoldMine CRM. This show is for salespeople.  They discuss: U...
Apr 14 What makes a good blog?
Webinars are being slammed together and Zoom users have increased tenfold.  Internet radio listeners and podcasts subscribers are thirsting for information that doesn’t start with COVID-19 updates.  In the midst of this, blog readers have increase...
Mar 31 How to Use Your CRM for Better Customer Service (and Sales)
  If you have a CRM system, regardless of the provider,  it’s time to review its capabilities for features you don’t know you have for remote workers and reaching out to customers and prospects?  In this episode, GoldMine CRM Vice President and Ge...
Mar 30 Practical Tips for Working Remotely
  Working remotely is new to a lot of workers and their companies.  Some do it well because they have done it for many years; some flounder and struggle to implement the technology and work processes.  In this program, we hear from Paul Petersen t...
Mar 26 Will Google Eliminate 3rd Party Cookies?
In this episode, host Stacy Gentile, interviews independent marketing consultant Jonathan Eickman. Both have recently returned from Content Marketing World in Cleveland, Ohio. There was a huge disconnect, both said, between the speakers and market...
Feb 27 A Nuke is about to Hit Your Marketing Dept
In this episode, host Stacy Gentile, interviews independent marketing consultant Jonathan Eickman.   Both have just returned from Content Marketing World in Cleveland, Ohio, and while there were solid takeaways, both criticized that the majority o...
Feb 12 The Power of GoldMine CRM and QuickBooks Integration
As the host, Paul Peterson reminds us, the C in CRM represents the customer, so having a CRM system integrated with accounting is a very positive benefit for a company’s sales management and salespeople.  In this interview, Paul talks with Joanne ...
Jan 28 Follow My Lead – Insights for 20/20 Lead Management
CRM Host Paul Petersen and Sales Lead Management Association founder Jim Obermayer discuss the modern definition of Sales Lead Management, how some companies are separating themselves from being defined as CRM solutions and what salespeople expect...
Jan 16 Lazy, Stupid Mistakes People Make with Social Media – Susan Finch
In this episode, Susan Finch talks with Paul Petersen about the lazy, studio mistakes people make when using social media. They forget it's a people to people media and try to automate posts - barfing our stuff and that of others vs. true engageme...
Jan 1 Don't Kid Yourself, CRM is the Foundation for Business – Justin J. ...
Add the CRM Radio skill to your Alexa  capable device  to play the most recent or choose from a list. Justin J. Smal. CEO of  Monread CRM  who was named CRM Thought Leader by the All Ireland Business Foundation in 2018 is interviewed by Paul Peter...
Dec 23 Jan 2020 CA Consumer Protection Act -You Can’t Do Whatever You Want...
Add the CRM Radio skill to your Alexa  capable device  to play the most recent or choose from a list. Growing Email Compliance Issues – GDPR, CASL, and CCPA – What? The database chicken has come home to roost and the results won’t be pretty for th...
Dec 17 5 Myths in Digital Marketing That Can Hurt Your Business
Add the CRM Radio skill to your Alexa  capable device  to play the most recent or choose from a list. It takes an expert who has worked in digital marketing for a long time with dozens and dozens of companies to nail the 5 Myths in Digital Marketi...
Dec 12 The Aspirational Business - Building Profit While Making the World ...
The host for CRM Radio, Stacy Gentile, said that of all the guests he invited this year, Dora Lutz is the one he looked forward to most. She is the author of “The Aspirational Business”   and the founder and president of GivingSpring . In this int...
Nov 27 Three Tactics to Be Successful in Content Creation – Chad Pollitt P...
Add the CRM Radio skill to your Alexa  capable device  to play the most recent CRM Radio program or choose from a list! Chad Pollitt says that the future of marketing is entering a new phase. Native advertising is gaining strength, readership (als...
Nov 26 Columnist Gene Marks Debates 2019 Tech Winners, Flops, Predictions ...
Add the CRM Radio skill to your Alexa  capable device  to play the most recent CRM Radio program or choose from a list!   Host Paul Petersen interviews columnist and radio/TV personality Gene Marks about the technology winners and flops of 2019 an...
Nov 14 3 Technologies Small Businesses Need to Help Cash Flow
  Stacy Gentile is responsible for global marketing operations at  GoldMine CRM  and he is also a business writer for online Forbes.com as part of their communications council. With more than two decades of marketing experience, Gentile has helped...
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