• Bob's Gets Real With 'Till Decor Do Us Part' Social Series
    Wednesday, July 9, 2025 from MediaPost.com: mobile
    The furniture retailer hopes the social media push will help it attract higher-income shoppers.
  • IAB Adds Compliance Questionnaire, Evolving Regulations Cited
    Wednesday, July 9, 2025 from MediaPost.com: mobile
    Updates made to the IAB Diligence Platform on Wednesday aim to help the digital ad industry comply with evolving privacy regulations.
  • DoubleVerify Collaboration Drives Media Quality, Ad Effectiveness
    Tuesday, July 8, 2025 from MediaPost.com: mobile
    Fraud-free ad inventory supported by safety and metrics that can analyze content to help advertisers and publishers meet media-quality requirements seems an ideal match - even for smaller companies.
  • Meta Updates Branded DMs On Messenger App
    Tuesday, July 8, 2025 from MediaPost.com: mobile
    In an attempt to help brands engage and retain customers continuously through in-app messaging, Meta is launching an updated version of marketing messages on Messenger.
  • Sports Coverage Now Concentrated On Streaming Content: The Implications
    Tuesday, July 8, 2025 from MediaPost.com: mobile
    And the majority of age 44 and younger fans say they prefer streaming highlights rather than watching the entire game.
  • Snapchat Turns Lens To European With Palace Art Project
    Monday, July 7, 2025 from MediaPost.com: mobile
    Four especially historic spaces in the gardens of the Palace of Versailles, will become AR-rendered scenes revealing "an iconic dance of the era," harkening back to the Royal Academy of Dance, founded in 1661 by Louis XIV.
  • Performance CTV And Digital Ad Gaps Filled By Out-Of-Home: Kantar
    Monday, July 7, 2025 from MediaPost.com: mobile
    A five-year collaboration between Clear Channel Outdoor and Kantar shows how out-of-home can increase performance for campaigns to fill gaps in other media channels.
  • Amazon's Prime Day Party To Drive $23.8B Across All Online Retail
    Monday, July 7, 2025 from MediaPost.com: mobile
    Adobe estimates that the extended sales event will drive a 28% jump in spending compared to last year, equivalent to two Black Fridays.
  • zz And More
    Sunday, July 6, 2025 from Mobile Marketing Association
  • 'Made In America' Increasingly Under Fire Due To Costs
    Sunday, July 6, 2025 from MediaPost.com: mobile
    When given the choice between low-priced or American-made products, 39% of shoppers always or mostly value affordability, a feature associated with imports, according to a Pymnts report.
  • ChatGPT Traffic Referrals To Publishers Rising
    Thursday, July 3, 2025 from MediaPost.com: mobile
    ChatGPT continues to push referral traffic to news publisher sites, but not enough to counter declines in clicks from users who increasingly get news from AI-powered search results, according to a report released this week.
  • Tea-ser: 'Gossip Girl' Stars Share Betty Booze Vodka Iced Teas
    Thursday, July 3, 2025 from MediaPost.com: mobile
    The Maximum Effort creative blurs the line between fiction and reality.
  • Zenni Optical Selects Yodel Mobile To Grow U.S. App Audience
    Wednesday, July 2, 2025 from MediaPost.com: mobile
    The focus is utilizing data-led decisions and performance reporting into actionable results.
  • Stellantis Names New NA Marketing Chief
    Wednesday, July 2, 2025 from MediaPost.com: mobile
    Tim Kuniskis will work across the brand portfolio to further build and enhance the connections customers have with the company's products, marketing efforts and dealer network in North America.
  • Baidu Retools AI Search, Launches Video Generation Model
    Wednesday, July 2, 2025 from MediaPost.com: mobile
    Baidu has restructured its search platform with AI, introducing the most features in years - including extended query-processing capabilities and multimodal inputs that include text, video and more.
  • Social Media Video: Daily Use Tops Broadcast, Streaming, Gaming
    Wednesday, July 2, 2025 from MediaPost.com: mobile
    On a daily basis, 63% of the global online population consumes social media video content, with broadcast and streaming daily usage at 47% and 46%, respectively, followed by video games (34%) and podcasts (19%).
  • Losing Links: Are Marketers Ready For Google's FDL Shutdown?
    Monday, June 30, 2025 from MediaPost.com: mobile
    App developers have until August 25 to implement a replacement, URLgenius points out.
  • Stellantis Loses Top Marketer To T-Mobile
    Sunday, June 29, 2025 from MediaPost.com: mobile
    Lucy McLellan's last day at Stellantis is July 11. She joins T-Mobile as chief brand and communications officer.
  • Viewers Multitask, Watch Average Of 24 Hours Of TV Every Week: Study
    Friday, June 27, 2025 from MediaPost.com: mobile
    Research shows U.S. viewers watch an average of 24 hours of TV every week, with 66% of U.S. consumers watching TV "all or most of the time."
  • Fifty Thousand Feet Revamps Ecommerce Site For Thibaut
    Friday, June 27, 2025 from MediaPost.com: mobile
    The agency streamlined the purchase process to accommodate a large inventory.
  • FTC Refunds Millions To Unfairly Charged Fortnite Players
    Thursday, June 26, 2025 from MediaPost.com: mobile
    In its second round of refunds, the FTC announced this week that it will send over $126 million to players on Epic Games' gaming platform Fortnite who were "charged for unwanted purchases while playing the game."
  • Tripadvisor
    Thursday, June 26, 2025 from Mobile Marketing Association
  • Gymshark
    Thursday, June 26, 2025 from Mobile Marketing Association
  • Google Faces 'Opinion' Setback From Brussels Regulator
    Thursday, June 19, 2025 from MediaPost.com: mobile
    Google faces a setback that could cost the company billions of dollars. An advisor to Europe's top court agreed with Brussels regulators that the tech giant had used its Android mobile phone operating system to suppress rivals.
  • Zalopay
    Thursday, June 19, 2025 from Mobile Marketing Association
  • WOORI BANK
    Thursday, June 19, 2025 from Mobile Marketing Association
  • VNPAY
    Thursday, June 19, 2025 from Mobile Marketing Association
  • Vikki Digital Bank
    Thursday, June 19, 2025 from Mobile Marketing Association
  • Webinar: Capturing Gen Z's Attention: New Strategies for Authentic Engagement
    Thursday, June 19, 2025 from Mobile Marketing Association
    Email Address * First Name * Last Name * Job Title * Company * - Country* - Afghanistan Aland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria...
  • TP Bank
    Thursday, June 19, 2025 from Mobile Marketing Association
  • Standard Chartered
    Thursday, June 19, 2025 from Mobile Marketing Association
  • 'River Line' Promotes London's Uber Boat
    Monday, June 9, 2025 from MediaPost.com: mobile
    This is Atomic London's first work since becoming the brand's creative agency.
  • Gamelight    redefines    Mobile    Game    User   Acquisition    with    Advanced   AI Targeting.
    Monday, October 28, 2024 from Mobile Marketing Watch
    In the crowded world of mobile marketing, Gamelight stands out. As the biggest Rewarded Marketing Platform for Mobile Games, it’s changing how users are acquired using a Sophisticated AI algorithm. This approach lets mobile...
  • Gamelight: The #1 Rewarded Source in the Latest AppsFlyer Performance Index Across All Genres and Geographies
    Tuesday, October 22, 2024 from Mobile Marketing Watch
    Gamelight, an AI-driven user acquisition platform for mobile games, has secured the top spot as the #1 rewarded source worldwide in AppsFlyer’s latest Performance Index. This achievement solidifies Gamelight’s status as a...
  • Responsible Borrowing: Breaking the Payday Loan Cycle
    Wednesday, September 18, 2024 from Mobile Marketing Watch
    The cycle of payday loans can be a daunting one when it gets out of hands. In times of need, many individuals resort to this type of Same Day Loans with the hope of paying back within a short time frame. However, the high-interest...
  • Leveraging Digital Intelligence for Effective Mobile Marketing Strategies
    Monday, September 16, 2024 from Mobile Marketing Watch
    With the huge surge in mobile usage over the past decade, so must marketers switch gears to mobile-first audiences. A good chunk of the shift happening right now is coming on the back of the development of digital intelligence platforms,...
  • The Role of Digital Marketing in Scaling Your Amazon FBA Business
    Tuesday, July 16, 2024 from Mobile Marketing Watch
    The worldwide eCommerce market was worth $18.98 trillion in 2022, and as the world grows rapidly, Amazon FBA is becoming a choice platform for entrepreneurs who want to access these global markets. While Amazon handles the logistics and...
  • Choosing the Best Home Care: A Comprehensive Guide
    Friday, June 28, 2024 from Mobile Marketing Watch
    Importance of Home Care Services As populations worldwide age, the demand for quality home care services continues to rise. Home care offers a range of assistance, from medical support to daily living activities, enabling seniors and...
  • Revolutionizing Legal Marketing: How Artificial Intelligence Surpasses Traditional Agencies
    Friday, June 28, 2024 from Mobile Marketing Watch
    When most walks of life are ruled by technology, marketing, too, is undergoing extensive change in times. Artificial intelligence has of late come up as a game-changing factor in how industries, even those like the legal sector, perceive...
  • Responsible Borrowing: Breaking the Payday Loan Cycle
    Wednesday, May 29, 2024 from Mobile Marketing Watch
    The cycle of payday loans can be a daunting one when it gets out of hands. In times of need, many individuals resort to this type of Same Day Loans with the hope of paying back within a short time frame. However, the high-interest rates...
  • The Latest Trends in SMS Marketing for 2024
    Thursday, April 25, 2024 from Mobile Marketing Watch
    SMS marketing has come a long way and continues to evolve to meet the changing needs of businesses and consumers. As we move into 2024, new trends in SMS marketing are emerging, bringing exciting opportunities for businesses to connect...
  • How To Use VPNs To Unlock Global Seo Opportunities
    Monday, April 22, 2024 from Mobile Marketing Watch
    The digital landscape is an ever-changing, dynamic field that continuously adapts to technological advancements and shifts in consumer behavior. As such, businesses wanting to stay ahead of the competition have to do more than rank high...
  • PAXCON 2019 PAX – A Real World Disruptor
    Monday, December 9, 2019 from Mobile Marketing & Technology
    PAX, a global leader in payment terminals, POS systems and kiosks, hosted its second annual PAXCON partner conference at the Sawgrass Marriott Resort in Ponte Vedra Beach this week. The event was attended by several hundred market...
  • The Federal Reserve Joins the U.S. Faster Payments Council as Founding Sponsor
    Thursday, December 5, 2019 from Mobile Marketing & Technology
    CHICAGO, Dec. 5, 2019 – The Federal Reserve System today announced it has joined the U.S. Faster Payments Council (FPC) as a founding sponsor. “Our payment system is a vital part of America’s infrastructure that touches everyone,”...
  • 2020 Fintech Predictions from Marqeta:
    Thursday, December 5, 2019 from Mobile Marketing & Technology
    After a decade of unbundling in financial services, a great rebundling is coming Over the last 10 years in financial services, the mantra seems to have been: why buy the whole album from a big bank, when you can go … Continue...
  • Head: The Backward Philosophy of Technology Investments Author: Tim Dubes, Vice President of Marketing at Ocrolus
    Thursday, November 14, 2019 from Mobile Marketing & Technology
    When you make a substantial technology investment for your company, are you thinking: “I’d like to deploy a system where I can take the most mundane aspects of my processes and get better at them?” Or do you think “I’d … Continue...
  • Blending Offline and Online Commerce with Advanced Payments Technology
    Thursday, November 14, 2019 from Mobile Marketing & Technology
    Amy Zirkle, Vice President of Industry Affairs, the Electronic Transactions Association (ETA) Technology by its nature changes the market. The introduction of efficient solutions spurred by technology to meet consumer demand creates new...
  • Payment security compliance declines for the second year in a row
    Wednesday, November 13, 2019 from Mobile Marketing & Technology
    Verizon releases 2019 Payment Security Report to examine the issue. Payment security compliance is trending downward and not showing any signs of improvement. In their 2019 Payment Security Report, Verizon investigates the trend and...
  • Transbank selects AEVI to roll out digital in-store solution for business in Chile
    Wednesday, October 30, 2019 from Mobile Marketing & Technology
    Largest Chilean acquirer, Transbank, selects strategic partner AEVI to transform the in-store checkout experience for small to medium-sized merchants in Chile Las Vegas, (Money20/20 USA, booth 4700) – Tuesday, October 29, 2019 –...
  • Marqeta Survey: The Front Door of a Bank is Now an App, Not a Physical Branch, As Shift to Digital-Only Banking Intensifies
    Wednesday, October 30, 2019 from Mobile Marketing & Technology
    Twice as many Americans expect to use a banking app than visit a physical bank branch in the next three months, with more than 60 percent doing the majority of their banking online. Oakland, Calif. — October 30, 2019 — … Continue...
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