Tuesday, February 4, 2025 from MediaPost.com: mobile
LinkedIn is doubling down on video, its fastest growing in-app element - testing a new full-screen vertical video display for users on both mobile and web, as well as video analytics tools and enhanced video search results.Monday, February 3, 2025 from MediaPost.com: mobile
Outbrain has completed its acquisition of Teads for approximately $900 million, consisting of $625 million in cash and 43.75 million Outbrain shares. Monday's announcement explained that the combined companies will operate under the...Monday, February 3, 2025 from MediaPost.com: mobile
Performance marketing has always been a core element of marketing campaigns -- yet a new, more expansive model has now emerged.Saturday, February 1, 2025 from MediaPost.com: mobile
Johnson, who's played for 14 teams, says he's "done with all that" and is "switching to Straight Talk for good."Friday, January 31, 2025 from MediaPost.com: mobile
Mobile data broker Kochava says it will implement a feature aimed at blocking the sharing or use of raw location data associated with health care facilities, schools, jails and other sensitive venues.Thursday, January 30, 2025 from MediaPost.com: mobile
The Amazon Ads software development "enables backdoor access to consumers' devices and opens a direct data collection pipeline to Amazon and its advertising partners," a California resident alleges in a new lawsuit.Wednesday, January 29, 2025 from MediaPost.com: mobile
The next wave of digital media has little to nothing to do with cookies, and Google understands this.Wednesday, January 29, 2025 from Mobile Marketing Association
{ try { // Create a URL object with the current origin as the base const url = new URL(link.href, window.location.origin); // Add each query parameter only if it’s not already in the link's URL queryString.forEach((value, key) => { if...Tuesday, January 28, 2025 from MediaPost.com: mobile
The FCC order aimed to close the "lead generator loophole," which allows one company to obtain consumers' consent to receive robotexts from multiple other companies.Tuesday, January 28, 2025 from MediaPost.com: mobile
According to a new nationally representative poll, Taylor Swift tops the list and, somewhat surprisingly, Donald Trump ranked third.Tuesday, January 28, 2025 from MediaPost.com: mobile
Visa is the first official partner for X's forthcoming in-app payments product, "X Money," according to a post by X CEO Linda Yaccarino on Tuesday morning.Tuesday, January 28, 2025 from MediaPost.com: mobile
The broader view shows 77% using some digital media access throughout the day - from many activities during particular moments of the day, increasingly including wagering sites.Tuesday, January 28, 2025 from MediaPost.com: mobile
PALM SPRINGS, CA -- Uber Advertising could expand ad units on its app that would work and look more like Google Maps. The app might even tie in data to target ads in other apps like Facebook and TikTok about local businesses as the...Monday, January 27, 2025 from Mobile Marketing Association
Making the Most of Your MMA Global Benefits Wednesday, March 5, 2025 - 12:00pm to 12:30pm EST add to calendar Region: Global 0 votes Vote up! Vote down! Please login to vote. You voted this up Are you new to MMA Global...Monday, January 27, 2025 from Mobile Marketing Association
Email Address * First Name * Last Name * Job Title Company - Country - Afghanistan Aland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan...Monday, January 27, 2025 from MediaPost.com: mobile
Orange 142 on Monday will announce the launch of an Emerging Markets Council to equip SMBs with strategies to reach consumers in Latin America, Mexico and other Spanish-speaking countries.Friday, January 24, 2025 from Mobile Marketing Association
Email Address * First Name * Last Name * Job Title Company - Country - Afghanistan Aland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan...Friday, January 24, 2025 from Mobile Marketing Association
Beyond the Logo: Modern Sports Marketing Measurement for Today's Brand Leaders Attribution Wednesday, February 5, 2025 - 12:30pm to 1:00pm EST Region: Global 0 votes Vote up! Vote down! Please login to vote. You voted this up...Friday, January 24, 2025 from MediaPost.com: mobile
Phones are littered with flowers, chocolates and jewelry ads for Valentine's Day. Google and Microsoft are rolling out a barrage of tools to support the frenzy.Thursday, January 23, 2025 from MediaPost.com: mobile
Yet "both Starbucks and Dunkin' Brands faced increased competition for visits from smaller, drive-thru oriented coffee chains in 2024," according to Placer.ai.Thursday, January 23, 2025 from MediaPost.com: mobile
Google's goal for advertisers in 2025 with Performance Max is to provide more campaign controls, improve on search reporting and guidance, and support asset group improvements.Thursday, January 23, 2025 from MediaPost.com: mobile
OfferUp says its the largest mobile marketplace for local buyers and sellers in the U.S.Thursday, January 23, 2025 from Mobile Marketing Association
Join us in Miami Beach from April 28-30th for an immersive experience that brings together marketing leaders, innovators, and global visionaries to explore groundbreaking strategies, cutting-edge tools, and the evolving intersection of...Thursday, January 23, 2025 from Mobile Marketing Association
{ try { // Create a URL object with the current origin as the base const url = new URL(link.href, window.location.origin); // Add each query parameter only if it’s not already in the link's URL queryString.forEach((value, key) => { if...Wednesday, January 22, 2025 from MediaPost.com: mobile
Across all publishers, 258,000 apps were downloaded per minute in 2024 for iOS and Android operating systems - a 1% decline vs. the prior year for iOS and Google Play stores, according to a new report released by Sensor Tower.Wednesday, January 22, 2025 from Mobile Marketing Association
{ try { // Create a URL object with the current origin as the base const url = new URL(link.href, window.location.origin); // Add each query parameter only if it’s not already in the link's URL queryString.forEach((value, key) => { if...Tuesday, January 21, 2025 from MediaPost.com: mobile
But channel use appears to be shifting, with CTV getting a boost, Proximic by Comscore reports.Sunday, January 19, 2025 from Mobile Marketing Association
Sunday, January 19, 2025 from MediaPost.com: mobile
Among the events: a "Playoff Fan Central" activation featuring an "immersive passing game" and an AI photo boothFriday, January 17, 2025 from Mobile Marketing Association
Featured Image: Link to Alternate URL: 0 Content Type: Event Article Reference: MMA CMO AI Transformation Summit 2025 Region: Global Categories: Think Tanks ALC Webinars & On-Demand Member...Wednesday, January 15, 2025 from MediaPost.com: mobile
"Just because companies "slap a 'privacy' or 'clean room' label on an offering doesn't make it so," says AppsFlyer VP Business Development Tami Harrigan, Extensive collaboration among companies in the ad business means finding safer ways...Monday, January 13, 2025 from MediaPost.com: mobile
AT&T uses the uncertainty of the college football playoffs to introduce its new "AT&T Guarantee" for customer service and network reliability,Monday, January 13, 2025 from MediaPost.com: mobile
Vistar will be merged with the carrier's burgeoning Advertising Services unit, creating a network of more than 1.1 million digital out-of-home screens serving more than 3,000 advertisers.Friday, January 10, 2025 from MediaPost.com: mobile
Samsung Galaxy serves as technology partner for the three-on-three women's basketball league founded by WNBA vets Napheesa Collier and Breanna Stewart.Wednesday, January 8, 2025 from MediaPost.com: mobile
Siding against Google, a federal judge on Thursday rejected the company's request for judgment in its favor in a privacy battle over the collection of analytics data from smartphone users.Monday, October 28, 2024 from Mobile Marketing Watch
In the crowded world of mobile marketing, Gamelight stands out. As the biggest Rewarded Marketing Platform for Mobile Games, it’s changing how users are acquired using a Sophisticated AI algorithm. This approach lets mobile...Tuesday, October 22, 2024 from Mobile Marketing Watch
Gamelight, an AI-driven user acquisition platform for mobile games, has secured the top spot as the #1 rewarded source worldwide in AppsFlyer’s latest Performance Index. This achievement solidifies Gamelight’s status as a...Wednesday, September 18, 2024 from Mobile Marketing Watch
The cycle of payday loans can be a daunting one when it gets out of hands. In times of need, many individuals resort to this type of Same Day Loans with the hope of paying back within a short time frame. However, the high-interest...Monday, September 16, 2024 from Mobile Marketing Watch
With the huge surge in mobile usage over the past decade, so must marketers switch gears to mobile-first audiences. A good chunk of the shift happening right now is coming on the back of the development of digital intelligence platforms,...Tuesday, July 16, 2024 from Mobile Marketing Watch
The worldwide eCommerce market was worth $18.98 trillion in 2022, and as the world grows rapidly, Amazon FBA is becoming a choice platform for entrepreneurs who want to access these global markets. While Amazon handles the logistics and...Friday, June 28, 2024 from Mobile Marketing Watch
Importance of Home Care Services As populations worldwide age, the demand for quality home care services continues to rise. Home care offers a range of assistance, from medical support to daily living activities, enabling seniors and...Friday, June 28, 2024 from Mobile Marketing Watch
When most walks of life are ruled by technology, marketing, too, is undergoing extensive change in times. Artificial intelligence has of late come up as a game-changing factor in how industries, even those like the legal sector, perceive...Wednesday, May 29, 2024 from Mobile Marketing Watch
The cycle of payday loans can be a daunting one when it gets out of hands. In times of need, many individuals resort to this type of Same Day Loans with the hope of paying back within a short time frame. However, the high-interest rates...Thursday, April 25, 2024 from Mobile Marketing Watch
SMS marketing has come a long way and continues to evolve to meet the changing needs of businesses and consumers. As we move into 2024, new trends in SMS marketing are emerging, bringing exciting opportunities for businesses to connect...Monday, April 22, 2024 from Mobile Marketing Watch
The digital landscape is an ever-changing, dynamic field that continuously adapts to technological advancements and shifts in consumer behavior. As such, businesses wanting to stay ahead of the competition have to do more than rank high...Monday, December 9, 2019 from Mobile Marketing & Technology
PAX, a global leader in payment terminals, POS systems and kiosks, hosted its second annual PAXCON partner conference at the Sawgrass Marriott Resort in Ponte Vedra Beach this week. The event was attended by several hundred market...Thursday, December 5, 2019 from Mobile Marketing & Technology
CHICAGO, Dec. 5, 2019 – The Federal Reserve System today announced it has joined the U.S. Faster Payments Council (FPC) as a founding sponsor. “Our payment system is a vital part of America’s infrastructure that touches everyone,”...Thursday, December 5, 2019 from Mobile Marketing & Technology
After a decade of unbundling in financial services, a great rebundling is coming Over the last 10 years in financial services, the mantra seems to have been: why buy the whole album from a big bank, when you can go … Continue...Thursday, November 14, 2019 from Mobile Marketing & Technology
When you make a substantial technology investment for your company, are you thinking: “I’d like to deploy a system where I can take the most mundane aspects of my processes and get better at them?” Or do you think “I’d … Continue...Thursday, November 14, 2019 from Mobile Marketing & Technology
Amy Zirkle, Vice President of Industry Affairs, the Electronic Transactions Association (ETA) Technology by its nature changes the market. The introduction of efficient solutions spurred by technology to meet consumer demand creates new...