Oct 19 Why a Sales Engagement Platform is Most Important Part of the Marke...
Failure of sales lead follow-up is a plague on B2B Companies but maybe a Sales Engagement Platform will solve the sales lead follow-up nightmare.  Marketing managers should listen to this podcast.
Oct 8 SLMA Radio Today Oct 8, 2020: Sales Engagement Platforms
Sales Engagement Platforms are maturing and showing great promise, maybe the greatest promise since the introduction of CRM and Marketing Automation. Today on SLMA Radio (Oct 8, 2020) we interview Josh Baez the Sales Engagement Manager at Heinz Ma...
Oct 7 How to Increase Sales 30% in 90 Days
Increasing sales by 30% in 90 days is a bold statement.  This program is an authentic, unscripted, exchange of ideas that broadcast live on October 8th, 2015.  It is brought back to you because it is one of our more popular shows that are timeless...
Oct 7 A Process Followed is a Deal Closed - Podcast with Morgan J. Ingram...
Closing a lead/deal can require a fairly complicated process, and the difference between being a good sales professional and a great one can come down to having a passion for that process.
Oct 2 How Inside Salespeople can Thrive on Inbound Leads - Podcast with T...
What Forrest Gump said about chocolates can also be applied to inbound leads – you never know what you’re going to get.  In this episode Tony J. Hughes tells you what you can get if you follow his advice.
Oct 2 Sales Leads Have a lot in Common with Fresh Fish
When you are buying fresh fish you look at the eyes (clear?), poke the flesh (does it recover), smell it (fishy?).  If the fish is fresh it remains fresh for 1-2 days and then just like a sales lead it starts to degrade and smell it bit.   
Sep 29 Story: Building a Lead Gen Plan Based on Individual Quotas
How do you know,” I asked the marketing manager, “how much money to spend on marketing, and how many inquiries and leads to produce?”
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