CBNation Feed http://feed.informer.com/digests/WM3WBIU9SU/feeder CBNation Feed Respective post owners and feed distributors Wed, 18 Aug 2021 16:19:44 -0400 Feed Informer http://feed.informer.com/ IAM1211 – CEO of Award Winning Agency Serves both Startups and Global Brands https://iamceo.co/2021/12/06/iam1211-ceo-of-award-winning-agency-serves-both-startups-and-global-brands/ I AM CEO Podcast urn:uuid:0bbceeea-817f-f1d4-391a-89e6cda5e806 Mon, 06 Dec 2021 06:16:05 -0500 <p>Laurel is the CEO and founder of the award winning marketing agency, Elevate My Brand. Laurel has created an agency family serving both startups and blue chip global brands like Facebook, Verizon Digital Media Group, PAW Patrol and Zendesk. Laurel's favorite saying is FIOGID. Figure it out, get it done. And that's exactly what's brought &#8230;</p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/12/06/iam1211-ceo-of-award-winning-agency-serves-both-startups-and-global-brands/">IAM1211 &#8211; CEO of Award Winning Agency Serves both Startups and Global Brands</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> <p class="p1"><img loading="lazy" class="alignnone size-full wp-image-169047" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-4-1.png" alt="" width="1280" height="720" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-4-1.png 1280w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-4-1-300x169.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-4-1-1024x576.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-4-1-768x432.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-4-1-390x220.png 390w" sizes="(max-width: 1280px) 100vw, 1280px" />Laurel is the CEO and founder of the award winning <a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> agency, Elevate My Brand. Laurel has created an agency family serving both startups and blue chip global brands like Facebook, Verizon Digital Media Group, PAW Patrol and Zendesk. Laurel's favorite saying is FIOGID. Figure it out, get it done. And that's exactly what's brought the agency top talent and accolades since 2009.</p> <ul> <li class="p1"><strong>CEO Story: </strong>CEO at the age of 26, took over her Dad’s company. Eventually started her own digital <a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> company and now it has worked with over 250 brands.</li> <li class="p1"><strong>Business Service: </strong>Full-service marketing agency &#8211; web content, social advertising creative. Launch events, trade shows, conferences, national field marketing.</li> <li class="p1"><strong>Secret Sauce:  </strong>Inspired by creatives but truly driven by data. <ul> <li class="p1">Making sure that marketing lands on to different channels, with its messaging, positioning, and targeting is all proper on the digital and offline for the clients.</li> <li class="p1">Making sure you and your client are on the same page.</li> </ul> </li> <li class="p1"><strong>CEO Hack: </strong>I call it <em>orbiting the universe</em>. After having the first meeting, I’ll be able to schedule within that meeting for the next touchpoint. <ul> <li class="p1">It’s all about building relationships.</li> </ul> </li> <li class="p1"><strong>CEO NUGGET: </strong>Don’t let anyone intimidate you. <ul> <li class="p1">Your vulnerability and transparency are so critical to the human experience that really helps you connect with your team and clients.</li> </ul> </li> <li class="p1"> <strong style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif">CEO Defined:</strong><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif"> Standing up for something, showing up for your team, your clients, and for your community.</span></li> </ul> <p class="p1"><a href="https://iamceo.co/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">Website</a>: <a href="https://www.elevatemybrand.com/">https://www.elevatemybrand.com</a></p> <p class="p1">Email: <a href="mailto:laurel@elevatemybrand.com"><span class="s1">laurel@elevatemybrand.com</span></a> , <a href="mailto:eryn@elevatemybrand.com">eryn@elevatemybrand.com</a></p> <p class="p1">Instagram: <a href="https://www.instagram.com/laurelmintz/">laurelmintz</a> , <a href="https://www.instagram.com/elevatemybrandla/">elevatemybrandla</a></p> <hr /> <p>Check out one of our favorite CEO Hack’s <a href="http://www.audibletrack.com/click.track?CID=102175&AFID=425146&ADID=532853&SID=" rel="external noopener noreferrer nofollow" data-wpel-link="external">Audible</a>. Get your <a class="pretty-link-keyword" title="CEO Hacks - Free" href="https://iamceo.co/free" rel="">free</a> audiobook and check out more of our favorite CEO Hacks <a href="http://cbnation.co/hacks" rel="external noopener noreferrer nofollow" data-wpel-link="external">HERE</a></p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/12/06/iam1211-ceo-of-award-winning-agency-serves-both-startups-and-global-brands/">IAM1211 &#8211; CEO of Award Winning Agency Serves both Startups and Global Brands</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> 30 Entrepreneurs Reveal The Book That Has Been the Biggest Catalyst for their Business https://teach.ceoblognation.com/2021/12/05/30-entrepreneurs-reveal-the-book-that-has-been-the-biggest-catalyst-for-their-business/ Teach a CEO urn:uuid:5b3f83eb-f1af-ed6c-0c65-c9bc5316b6ad Sun, 05 Dec 2021 12:16:22 -0500 For a business owner or budding entrepreneur, books can be a life preserver. Of course, valuable lessons often come from doing. Business lessons can be learned by trial and error and by putting yourself out on the line. But the same lessons can also be had from a book. Reading about the errors and triumphs &#8230; <p>For a business owner or budding entrepreneur, <a href="https://teach.ceoblognation.com/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">books</a> can be a life preserver. Of course, valuable lessons often come from doing. Business lessons can be learned by trial and error and by putting yourself out on the line. But the same lessons can also be had from a book. Reading about the errors and triumphs of other business leaders can prevent you from making mistakes and push you in the direction of success. Beyond lessons, a good business book can inspire you to lift your business to an even higher level. Below is a selection of business <a href="https://teach.ceoblognation.com/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">books</a> chosen as favorites by entrepreneurs and business owners.</p> <h2>#1- E-Myth Mastery by Michael E. Gerber</h2> <figure id="attachment_105618" aria-describedby="caption-attachment-105618" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Kathryn-Smithson.jpg"><img loading="lazy" class="wp-image-105618 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Kathryn-Smithson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Kathryn-Smithson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Kathryn-Smithson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Kathryn-Smithson.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Kathryn-Smithson-768x768.jpg 768w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105618" class="wp-caption-text">Photo Credit: Kathryn Smithson</figcaption></figure> <p>E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company – Michael E. Gerber. This series discusses the fundamentals of establishing and running a business. I absolutely love this book because it delves into the difficulties of running a business once it has been officially launched and operating for some time. Michael's personal story of management failures and eventual recovery serves as an important lesson for business owners, as it infuses the entire book with loss and restoration emotions.</p> <p>Thanks to Kathryn Smithson, <a href="https://www.pathsocial.com/">PathSocial</a>!</p> <hr /> <h2>#2- The Compound Effect by Darren Hardy</h2> <figure id="attachment_105619" aria-describedby="caption-attachment-105619" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Girish-Redekar.jpg"><img loading="lazy" class="wp-image-105619 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Girish-Redekar-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Girish-Redekar-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Girish-Redekar-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Girish-Redekar.jpg 450w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105619" class="wp-caption-text">Photo Credit: Girish Redekar</figcaption></figure> <p>Consistency is the key to success, and I've learned that from experience. If you want to understand why this is critical in business, why you need it, and how to be consistent, you should read Darren Hardy's final choice, the compound effect. I really like and recommend this book because of its straightforward message – multiply your success little by little. The author, Darren Hardy, is also the founder of Success Magazine, so you can be certain he has the winning formula for success!</p> <p>Thanks to Girish Redekar, <a href="https://sprinto.com/">Sprinto</a>!</p> <hr /> <h2>#3- Grit: The Power of Passion and Perseverance by Angela Duckworth</h2> <figure id="attachment_105620" aria-describedby="caption-attachment-105620" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Giuroiu-Anton.jpg"><img loading="lazy" class="size-thumbnail wp-image-105620" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Giuroiu-Anton-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Giuroiu-Anton-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Giuroiu-Anton-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Giuroiu-Anton.jpg 355w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105620" class="wp-caption-text">Photo Credit: Giuroiu Anton</figcaption></figure> <p>One book that made me push through having my own business and still pursuing my passion in the architecture field is the book of the New York Times bestseller, pioneering psychologist Angela Duckworth entitled Grit: The Power of Passion and Perseverance. In her book, she pointed out that the biggest secret in having a successful business is not talent and skills, but a special combination of passion and persistence called grit. This reminds me that as a founder, this requires endurance and your heart towards what you are doing, and it is enough to move forward and strive more.</p> <p>Thanks to Giuroiu Anton, <a href="https://homesthetics.net/">Homesthetics.net</a>!</p> <hr /> <h2>#4- Ender’s Game by Orson Scott Card</h2> <figure id="attachment_105621" aria-describedby="caption-attachment-105621" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Logan-Mallory.jpg"><img loading="lazy" class="size-thumbnail wp-image-105621" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Logan-Mallory-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Logan-Mallory-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Logan-Mallory-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Logan-Mallory.jpg 701w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105621" class="wp-caption-text">Photo Credit: Logan Mallory</figcaption></figure> <p>It’s science fiction and (spoiler alert), the main character is a child prodigy/strategist that leads a team of his peers as they unknowingly save the world from aliens. It sounds juvenile, but that book taught me to think about leadership, self-reliance, and strategy. It was impactful to see the hero be someone I could relate to. Or, if you’d like a more adult answer &#8211; “Never Eat Alone” by Keith Ferrazzi. This book talks about how important an abundance mentality is – it helped me learn that the pie gets bigger as you help others. It’s a lesson I’m still actively learning, but I would love to have started earlier.</p> <p>Thanks to Logan Mallory, <a href="https://www.motivosity.com">Motivosity</a>!</p> <hr /> <h2>#5- The Five Dysfunctions of a Team by Patrick Lencioni</h2> <figure id="attachment_105623" aria-describedby="caption-attachment-105623" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Virginia-Walton.jpg"><img loading="lazy" class="size-thumbnail wp-image-105623" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Virginia-Walton-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Virginia-Walton-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Virginia-Walton-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Virginia-Walton.jpg 450w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105623" class="wp-caption-text">Photo Credit: Virginia Walton</figcaption></figure> <p>The Five Dysfunctions of a Team was introduced to me when I was in middle management for a national bank. I saw how making a change could have such an enormous impact and it helped me strive to work on my own self-development. This journey not only helped me succeed in the corporate environment but helped me learn the value of service to others. In 2020, an opportunity was presented and I started my own coaching and speaking business.</p> <p>Thanks to Virginia Walton, <a href="http://www.virginiawalton.com/">Virginia Walton</a>!</p> <hr /> <h2>#6- The 10X Rule by Grant Cardone</h2> <figure id="attachment_105624" aria-describedby="caption-attachment-105624" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Nancy-L.-Belcher.jpg"><img loading="lazy" class="size-thumbnail wp-image-105624" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Nancy-L.-Belcher-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Nancy-L.-Belcher-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Nancy-L.-Belcher-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Nancy-L.-Belcher.jpg 310w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105624" class="wp-caption-text">Photo Credit: Nancy Belcher</figcaption></figure> <p>It gave me the most valuable piece of business advice I have ever received the fact that who you surround yourself with matters. After I took his advice and immersed myself in a community of like-minded people who are always striving to slay their goals, I saw massive movement in my business. Having that type of motivation around me in my daily life gave me the energy and passion I needed to stay driven. The people you hang<br /> out with dramatically impact every aspect of your life, including your business.</p> <p>Thanks to Nancy Belcher, <a href="http://bywinona.com">Winona</a>!</p> <hr /> <h2>#7- Emergency: This Book Will Save Your Life by Neil Strauss</h2> <figure id="attachment_105625" aria-describedby="caption-attachment-105625" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Chris-Champbell.jpg"><img loading="lazy" class="size-thumbnail wp-image-105625" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Chris-Champbell-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Chris-Champbell-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Chris-Champbell.jpg 243w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105625" class="wp-caption-text">Photo Credit: Chris Campbell</figcaption></figure> <p>In starting my the company I took the lessons from this book to heart &#8211; to always be prepared for anything that might go sideways. Although I read this book years ago and though it's about how to prepare for emergencies like tornadoes and natural disasters, during the pandemic, it has really resonated with me again as an entrepreneur. The lessons in this book apply to doing business today, creating backup plans, anticipating different scenarios, planning in advance for when everything hits the fan.</p> <p>Thanks to Chris Campbell, <a href="http://reviewtrackers.com/">ReviewTrackers</a>!</p> <hr /> <h2>#8- Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More by Donald Miller</h2> <figure id="attachment_105626" aria-describedby="caption-attachment-105626" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Karla-Fernandes.jpg"><img loading="lazy" class="size-thumbnail wp-image-105626" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Karla-Fernandes-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Karla-Fernandes-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Karla-Fernandes-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Karla-Fernandes.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105626" class="wp-caption-text">Photo Credit: Karla Fernandes</figcaption></figure> <p>I am creative, and like many others also full of ideas, with so many objectives, and was never able to know what should be the next step. I always believed that what was missing was drafting my day, I tried bullet journaling, daily planners, did talking with organizers, and after a decade of searching, I found this Business Made Simple. This book brought me clarity. It has taught me much about myself, about my business decisions, its purpose, and gave me the tools necessary to envision the future, think<br /> with clarity, and know exactly what the next step should be.</p> <p>Thanks to Karla Fernandes, <a href="https://vitaminak.design">Vitamina K</a>!</p> <hr /> <h2>#9-Execution: The Discipline of Getting Things Done <span data-ved="2ahUKEwi3ibzKgMf0AhVEI6YKHY6MDE0Q2kooAnoECDAQDA">Book by Lawrence Bossidy and Ram Charan</span></h2> <div class="wwUB2c PZPZlf" data-attrid="subtitle"> <figure id="attachment_105628" aria-describedby="caption-attachment-105628" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Thomas-Cafarella.jpg"><img loading="lazy" class="size-thumbnail wp-image-105628" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Thomas-Cafarella-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Thomas-Cafarella-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Thomas-Cafarella-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Thomas-Cafarella.jpg 386w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105628" class="wp-caption-text">Photo Credit: Thomas Cafarella</figcaption></figure> <p>I read Execution at a time when I wasn’t doing well in life. Execution isn’t a motivational book but strangely, I felt compelled to work and do better for myself after reading it. This is a book that goes beyond the soft skills required to be a leader. As the name suggests, it shows practical advice on leading through execution and how to incorporate a culture that revolves around getting things done in your company. The book puts the most focus on people as an objective, including their selection, training, and development, which is what I have also tried to inculcate in my company.</p> <p>Thanks to Thomas Cafarella, <a href="https://ocbuyshouses.com/">Ocean City Development</a>!</p> </div> <hr /> <h2 data-attrid="subtitle">#10- Start With Why <span data-ved="2ahUKEwjLpNm2gcf0AhX6yYsBHUQXBl0Q2kooAnoECFQQDA">by Simon Sinek</span></h2> <div class="wwUB2c PZPZlf" data-attrid="subtitle"> <figure id="attachment_105629" aria-describedby="caption-attachment-105629" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Eleni-Polychroniadou.jpg"><img loading="lazy" class="size-thumbnail wp-image-105629" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Eleni-Polychroniadou-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Eleni-Polychroniadou-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Eleni-Polychroniadou-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Eleni-Polychroniadou-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Eleni-Polychroniadou.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105629" class="wp-caption-text">Photo Credit: Eleni Polychroniadou</figcaption></figure> <p>The most influential book for Sintali has been Simon Sinek's Start with Why book. It has helped us redefine how we talk to customers, how we prepare <a href="https://teach.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> copy, how we organize our sales pitch, and how we communicate. This book explains how human beings react to information and how it can be applied in the business context. When we were setting up the company, we used the Golden Circle principles received very positive feedback from prospects, partners, and clients on the end result. To this day, we continue to use the main principles as the foundation for all communication.</p> <p>Thanks to Eleni Polychroniadou, <a href="http://www.sintali.com">Sintali Ltd</a>!</p> </div> <hr /> <h2 data-attrid="subtitle">#11- The Power of Your Subconscious Mind by Joseph Murphy</h2> <figure id="attachment_105630" aria-describedby="caption-attachment-105630" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Brady-Bridges.jpg"><img loading="lazy" class="size-thumbnail wp-image-105630" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Brady-Bridges-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Brady-Bridges-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Brady-Bridges-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Brady-Bridges-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Brady-Bridges.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105630" class="wp-caption-text">Photo Credit: Brady Bridges</figcaption></figure> <p>This book is an old one, published back in 1963, yet it is amazing how timeless the book is. The author discussed both the spiritual and scientific aspects of our minds in this book. It allows you to think deeply and understand yourself. It empowers your inner self. Once you know how your mind works and how you can manipulate it for your betterment, you become more confident in reaching your goals. It is not just about helping yourself to work hard or reach goals; it helps you with a good lifestyle, better sleep, happiness, fears, and so on.</p> <p>Thanks to Brady Bridges, <a href="https://www.residedfw.com/">Reside Real Estate</a>!</p> <hr /> <h2>#13- Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel</h2> <div data-attrid="subtitle"> <figure id="attachment_105631" aria-describedby="caption-attachment-105631" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Charles-Cridland.jpeg"><img loading="lazy" class="size-thumbnail wp-image-105631" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Charles-Cridland-150x150.jpeg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-105631" class="wp-caption-text">Photo Credit: Charles Cridland</figcaption></figure> <p>This thought-provoking book written by a successful tech entrepreneur and investor focuses on business development and entrepreneurship and offers ideas and suggestions for technology startups. The author challenges common opinions on innovation and business success and argues that it starts by learning to ask the right questions that will lead you to find value in unexpected places. The book is meaningful because it contains valuable insights and takeaways and offers solid advice on starting a company, allowing readers to exercise critical thinking.</p> <p>Thanks to Charles Cridland, <a href="https://www.yourparkingspace.co.uk">Your Parking Space</a>!</p> </div> <hr /> <h2 data-attrid="subtitle">#14- How to Win Friends and Influence People by Dale Carnegie</h2> <figure id="attachment_105632" aria-describedby="caption-attachment-105632" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Seb-Evans.jpg"><img loading="lazy" class="size-thumbnail wp-image-105632" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Seb-Evans-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Seb-Evans-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Seb-Evans-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/12/Seb-Evans.jpg 396w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105632" class="wp-caption-te How Good is Your Service Delivery?- [Infographic] https://teach.ceoblognation.com/2021/12/05/how-good-is-your-service-delivery-infographic/ Teach a CEO urn:uuid:6f51697b-a23d-ee47-0130-a855f349a856 Sun, 05 Dec 2021 09:16:29 -0500 Maybe you can rattle off statistics to show how efficient your team is. Perhaps complaints are at an all-time low. That sounds great; it may even indicate that your business is in a growth cycle, Now, let’s take a step back and look at some different statistics. How high is your churn rate? How many &#8230; <p dir="ltr">Maybe you can rattle off statistics to show how efficient your team is. Perhaps complaints are at an all-time low. That sounds great; it may even indicate that your business is in a growth cycle,</p> <p dir="ltr">Now, let’s take a step back and look at some different statistics. How high is your churn rate? How many clients refer their friends or colleagues? If you have a high churn rate and a low referral rate, your low complaint rate is a bad thing.</p> <p dir="ltr">These factors, examined as a whole, show that your company is in trouble. First, it shows that your clients are leaving without a word. Of more concern is why they don’t complain — they either don’t care enough to help you improve, or they feel that the situation is hopeless.</p> <p dir="ltr">Would you like to turn things around?</p> <p dir="ltr">The<a href="http://supportyourapp.com/" target="_blank" rel="noopener" data-saferedirecturl="https://www.google.com/url?q=http://supportyourapp.com&source=gmail&ust=1638108582459000&usg=AOvVaw1wF9vtEv_rxnEwENkpM6Fs"> SupportYourApp</a> team is eager to help you do so. They’ve compiled a list of common myths, misconceptions, and statistics to help you understand the intricacies of service delivery. They’ve also included several tips to improve your service going forward.</p> <p dir="ltr">This five-minute read is packed with valuable statistics, helpful tips, and enough information to redefine your service strategy going forward.</p> <p dir="ltr"><a href="https://supportyourapp.com/blog/outsourced-customer-support-stats-and-facts/"><img src="https://supportyourapp.com/blog/wp-content/uploads/2021/06/Sup_inphographic_2021.jpg" alt="" border="0" /></a></p> IAM1210 – CEO Creates Online Courses For Her Clients https://iamceo.co/2021/12/05/iam1210-ceo-turned-her-passion-in-teaching-into-creating-online-courses-for-her-clients/ I AM CEO Podcast urn:uuid:f965cd4d-0381-8857-d9de-14973f34ccdc Sun, 05 Dec 2021 06:16:47 -0500 <p>Dr. Destini Copp is a business and marketing coach who helps business owners scale their digital product revenue with automated sales funnels and reduce their reliance on services or freelance work. She is a college marketing professor turned online entrepreneur and a wanna-be, Serena Williams-like, tennis player. She is the host of The Course Creator’s &#8230;</p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/12/05/iam1210-ceo-turned-her-passion-in-teaching-into-creating-online-courses-for-her-clients/">IAM1210 &#8211; CEO Creates Online Courses For Her Clients</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> <p><img loading="lazy" class="alignnone size-full wp-image-169038" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/12/Copy-of-I-am-CEO-Podcast-Season-3-1.png" alt="" width="1280" height="720" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/12/Copy-of-I-am-CEO-Podcast-Season-3-1.png 1280w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/12/Copy-of-I-am-CEO-Podcast-Season-3-1-300x169.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/12/Copy-of-I-am-CEO-Podcast-Season-3-1-1024x576.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/12/Copy-of-I-am-CEO-Podcast-Season-3-1-768x432.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/12/Copy-of-I-am-CEO-Podcast-Season-3-1-390x220.png 390w" sizes="(max-width: 1280px) 100vw, 1280px" /></p> <p class="p1">Dr. Destini Copp is a business and <a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> coach who helps business owners scale their digital product revenue with automated sales funnels and reduce their reliance on services or <a href="https://iamceo.co/virtual-assistant" title="CEO Hacks - Virtual Assistant" class="pretty-link-keyword"rel="">freelance</a> work.</p> <p class="p1">She is a college <a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> professor turned online entrepreneur and a wanna-be, Serena Williams-like, tennis player. She is the host of The Course Creator’s MBA <a href="https://iamceo.co/podcast" title="CEO Hacks - Podcasting" class="pretty-link-keyword"rel="">Podcast</a> and the Creator of The OneClick MBA membership.</p> <ul> <li class="p1"><strong>CEO Story: </strong>Her passion in teaching and the dream of having her own business motivates the CEO to build her own personal brand by helping others create their own online <a href="https://iamceo.co/program-courses" title="CEO Hacks - Program &amp; Courses" class="pretty-link-keyword"rel="">courses</a> and digital products.</li> <li><strong>Business Service: </strong>Online <a href="https://iamceo.co/program-courses" title="CEO Hacks - Program &amp; Courses" class="pretty-link-keyword"rel="">courses</a> and memberships, automated sales funnels. It grew more as they listen to their customers asking them to make sales funnel for their own company.</li> <li class="p1"><strong>Secret Sauce: </strong>Outsourcing for business and personal needs made a huge impact in my life. Freedom and flexibility is my core values in business.</li> <li class="p1"><strong>CEO Hack: </strong>Making systems in the business and stay organized. I use Gmail Calendar, Asana, Trello, tracking systems that tracks the PR activities that we are doing. And having a standard operating procedure written down.</li> <li class="p1"><strong>CEO NUGGET: </strong>Don’t worry about the small things like logo or colors. Customers care on how your products is going to help them and how it will enhance their life. Focus on marketing. Focus on building your own business assets &#8211; website, email list, the important is the amount of traffic in your website and how you are converting that traffic into paying customers.</li> <li class="p1"><strong>CEO Defined: </strong>Enhancing the value in<span class="Apple-converted-space"> </span>other people's life. Everything that we do enhances the business owners so that they can have that freedom and flexibility in their business.</li> </ul> <p class="p4"><span class="s1">Website: <a href="https://destinicopp.com/">https://destinicopp.com</a></span></p> <p>&nbsp;</p> <p class="p1">Book: <a href="https://destinicopp.com/book">https://destinicopp.com/book</a></p> <p class="p1">LinkedIn: <a href="https://www.linkedin.com/in/destinicopp/">destinicopp</a></p> <p class="p1">Instagram: <a href="https://www.instagram.com/destinicopp/">destinicopp</a></p> <p class="p1">Pinterest: <a href="https://www.pinterest.com/destinicopp">destinicopp</a></p> <p class="p1">Facebook: <a href="https://www.facebook.com/destinicopp">destinicopp</a></p> <hr /> <p>Check out one of our favorite CEO Hack’s <a href="http://www.audibletrack.com/click.track?CID=102175&AFID=425146&ADID=532853&SID=" rel="external noopener noreferrer nofollow" data-wpel-link="external">Audible</a>. Get your <a class="pretty-link-keyword" title="CEO Hacks - Free" href="https://iamceo.co/free" rel="">free</a> audiobook and check out more of our favorite CEO Hacks <a href="http://cbnation.co/hacks" rel="external noopener noreferrer nofollow" data-wpel-link="external">HERE</a></p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/12/05/iam1210-ceo-turned-her-passion-in-teaching-into-creating-online-courses-for-her-clients/">IAM1210 &#8211; CEO Creates Online Courses For Her Clients</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> Why You Should Streamline your Business Processes https://rescue.ceoblognation.com/2021/12/04/why-you-should-streamline-your-business-processes/ Rescue a CEO urn:uuid:716789a5-e506-af92-0412-f856c4baf2f3 Sat, 04 Dec 2021 09:16:14 -0500 All firms are built on processes, which are tasks that a company has to carry out regularly and can be anything from generating reports to shipping a product.  How efficiently these processes are carried out, though, can be the key differentiator between a great and an average company. By streamlining your business processes, you’re ensuring &#8230; <p><span style="font-weight: 400">All firms are built on </span><i><span style="font-weight: 400">processes</span></i><span style="font-weight: 400">, which are tasks that a company has to carry out regularly and can be anything from generating reports to shipping a product. </span></p> <p><span style="font-weight: 400">How efficiently these processes are carried out, though, can be the key differentiator between a great and an average company.</span></p> <p><span style="font-weight: 400">By streamlining your business processes, you’re ensuring that each process is operating at peak efficiency, which can significantly boost company performance and <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a>.</span></p> <p><span style="font-weight: 400">So in this article, we’ll see what business processes are and why you should streamline them. </span></p> <h2><span style="font-weight: 400">What is a business process?</span></h2> <p><span style="font-weight: 400">Business processes are a series of steps carried out by teams or individuals to accomplish specific business goals. It’s something that every company does, whether they deliberately create process workflows or not.</span></p> <p><span style="font-weight: 400">What makes a business </span><i><span style="font-weight: 400">process </span></i><span style="font-weight: 400">different from a </span><i><span style="font-weight: 400">task </span></i><span style="font-weight: 400">is that it’s repeatable and not a one-time thing. </span></p> <p><span style="font-weight: 400">For example, when hiring new staff, you interview them, make them sign a few documents, give them a tour of the office, and introduce them to other employees working in the company. </span></p> <p><span style="font-weight: 400">For each new hire, you go through more or less the same process (with a few variations if necessary).</span></p> <p><span style="font-weight: 400">The bad news is that some of a company’s processes are often inefficient and over-complicated for no reason. This can hinder the operations downstream and result in reduced <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a>. </span></p> <p><span style="font-weight: 400">This is why making a deliberate effort to examine existing business processes and streamlining them using </span><a href="https://apromore.org/" target="_blank" rel="noopener"><span style="font-weight: 400">Apromore</span></a><span style="font-weight: 400"> is vital to ensure your business stays competitive in today’s market.</span></p> <h2><span style="font-weight: 400">Why You Should Streamline Your Business Processes: The Benefits</span></h2> <p><span style="font-weight: 400">Every business aims to get the maximum return on invested <a href="https://rescue.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">capital</a>. If you are looking to </span><a href="https://ceoblognation.com/2021/10/how-to-level-up-your-business/"><span style="font-weight: 400">level up your business</span></a><span style="font-weight: 400">, here is how streamlining business processes can help you. </span></p> <h3><span style="font-weight: 400">Enhances time management</span></h3> <p><span style="font-weight: 400">Businesses often have limited time frames to complete tasks. By streamlining business processes, employees don’t need to wait for each other to complete interdependent tasks.</span></p> <p><span style="font-weight: 400">Instead of having to contact various departments, workers get real-time notifications about which tasks need to be executed.</span></p> <p><span style="font-weight: 400">Repetitive and tedious tasks like submitting documents or filling in forms can also be made less time-consuming by automating them. </span></p> <p><span style="font-weight: 400">Overall this can result in faster results, fewer mistakes, uniformity in processing, and more predictable business outcomes. Moreover, thanks to automation and reduced workload, workers can concentrate on more critical areas of business growth.</span></p> <h3><span style="font-weight: 400">Lets you track processes more efficiently</span></h3> <p><span style="font-weight: 400">Traditional workflows can be challenging to keep track of. It can be hard to tell if an individual has worked on a file after you’ve sent it to them. You will have to spend (read waste) time to reach out to their department to confirm the progress.</span></p> <p><span style="font-weight: 400">Streamlined workflows, on the other hand, are transparent and much easier to track. Once you make a request, you can easily track its progress at any time. </span></p> <p><span style="font-weight: 400">People overseeing the workflow can collect vital data such as the number of requests initiated, which ones got approved, and the involved expenses.</span></p> <p><span style="font-weight: 400">Better process tracking eliminates complacent employees, missed deadlines, low-quality work, and failure to meet industry guidelines. </span></p> <h3><span style="font-weight: 400">Reduces the use of paper</span></h3> <p><span style="font-weight: 400">Streamlining processes helps reduce the need to rely on printed hard copies. Automated systems can generate electronic reports that can be shared digitally. </span></p> <p><span style="font-weight: 400">This eliminates the need for paper and can help your business save a significant sum of money on office supplies like paper and ink in the long run. Many companies are now going green, and </span><a href="https://youmatter.world/en/green-companies-how-to-reduce-the-impact-of-corporate-paper-consumption/" target="_blank" rel="noopener"><span style="font-weight: 400">here’s how you can join them</span></a><span style="font-weight: 400">.</span></p> <p><span style="font-weight: 400">Using automatic data entry and processing can also reduce your workforce requirement. Moreover, documents processed digitally are usually far more accurate than manually filled papers.</span></p> <h3><span style="font-weight: 400">Allows easy and secure file storage</span></h3> <p><span style="font-weight: 400">Digital files are much easier to store and retrieve than hard copies. You can save them to the cloud and pull them remotely from any location at any time.</span></p> <p><span style="font-weight: 400">Electronic files are also easier to catalogue and keep track of. You can tell who created or edited a file and when. </span></p> <p><a href="https://www.businessnewsdaily.com/6827-file-sharing-security.html" target="_blank" rel="noopener"><span style="font-weight: 400">Here are 6 smart ways to share files securely</span></a><span style="font-weight: 400">.</span></p> <h3><span style="font-weight: 400">Helps identify and eliminate bottlenecks  </span></h3> <p><span style="font-weight: 400">Companies can operate for many years with undetected bottlenecks. Departments and workers often pass the blame on to each other, which can make pinpointing bottlenecks difficult.</span></p> <p><span style="font-weight: 400">But streamlining your business processes can help you figure out and locate the specific areas that are hindering efficiency. </span></p> <p><span style="font-weight: 400">You can then hold the right people accountable for drawbacks or motivate them to be more <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productive</a>. </span></p> <p><span style="font-weight: 400">You can also identify redundancies and unnecessary tasks and simply get rid of them to eliminate the bottlenecks.</span></p> <h3><span style="font-weight: 400">Prevents replication of roles</span></h3> <p><span style="font-weight: 400">Businesses that haven’t streamlined their processes have a high likelihood of having workers interfering in each other’s roles and sometimes overlapping in terms of responsibilities. </span></p> <p><span style="font-weight: 400">This can result in similar processes producing varying outcomes and doubling the workload. </span></p> <p><span style="font-weight: 400">A central streamlined system stops this from happening by providing specific channels of information to all employees, preventing miscommunication and the replication of roles from occurring in the first place.</span></p> <h3><span style="font-weight: 400">Helps you perform a better cost-benefit analysis</span></h3> <p><span style="font-weight: 400">Business owners have to adapt their way of conducting business according to current market trends. But these changes come at a substantial cost, which is why owners need to be sure of the return on investment and whether adapting a change is worth it.</span></p> <p><span style="font-weight: 400">The same Business Process Management (BPM) <a href="https://rescue.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a> used to automate repetitive tasks can also be used to accurately measure the potential outcome of upgrading certain internal processes. </span></p> <p><span style="font-weight: 400">This allows you to observe the effects of adapting and improving a business process in real-time. The generated reports let you make a better cost-benefit analysis to help you decide whether changing a particular process is worthwhile.</span></p> <h3><span style="font-weight: 400">Makes communication more effective</span></h3> <p><span style="font-weight: 400">A completely centralised <a href="https://rescue.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a> program connecting the workforce can make communication a lot more easy, accurate, and efficient. </span></p> <p><span style="font-weight: 400">Your workers will no longer have to physically meet the HR or accounts team for small queries. They can simply forward documentation that needs approval to the necessary departments directly through the software.</span></p> <p><span style="font-weight: 400">Streamlined communication, therefore, allows each employee to stay closely connected with one another, saves time, and avoids the hassle of having to move around to pass a message.</span></p> <p>&nbsp;</p> <p><em>Guest post courtesy of Rebecca Lee</em></p> IAM1209 – Female CEO Equips Young Aspiring Entrepreneurs with CEO Skills and Traits https://iamceo.co/2021/12/04/iam1209-female-ceo-equips-young-aspiring-entrepreneurs-to-have-ceo-skills-and-traits/ I AM CEO Podcast urn:uuid:717256ca-2ebd-f138-0500-491213ce5cb4 Sat, 04 Dec 2021 06:16:33 -0500 <p>Sylvia Scott is the founder and CEO of the Girls' C.E.O. Connection which she launched in 2009. Her passion is to help high school girls build bright and fulfilling self-sufficient futures. She wants to see independent thinking cultivated within a global community of young female entrepreneurs. Her goal for the Girls' C.E.O. Connection is to &#8230;</p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/12/04/iam1209-female-ceo-equips-young-aspiring-entrepreneurs-to-have-ceo-skills-and-traits/">IAM1209 &#8211; Female CEO Equips Young Aspiring Entrepreneurs with CEO Skills and Traits</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> <p><img loading="lazy" class="alignnone size-full wp-image-168995" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-3.png" alt="" width="1280" height="720" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-3.png 1280w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-3-300x169.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-3-1024x576.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-3-768x432.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-3-390x220.png 390w" sizes="(max-width: 1280px) 100vw, 1280px" /></p> <p class="p1">Sylvia Scott is the founder and CEO of the Girls' C.E.O. Connection which she launched in 2009. Her passion is to help high school girls build bright and fulfilling self-sufficient futures. She wants to see independent thinking cultivated within a global community of young female entrepreneurs. Her goal for the Girls' C.E.O. Connection is to equip and motivate the girls with the skills and traits of accomplished women entrepreneurs. Sylvia's personal commitment is to expand opportunities for them within entrepreneurship. Sylvia is an Ambassador for WED/Women's® Entrepreneurship Day. From 2016 to 2020 she was an e-mentor for Afghan women entrepreneurs enrolled in the Institute for Economic Empowerment of Women's Peace Through Business® Program. She is also a business counselor with the Coachella Valley Women's Business Center.</p> <ul> <li class="p1"><strong>CEO Story: </strong>Started as a conference, which developed into girls creating enterprise organization. Focusing on young women entrepreneurs mentoring and developing their skills.</li> <li class="p1"><strong>Business Service: </strong>Coaching program for young women entrepreneurs, communicating to connect, and mentoring program.</li> <li class="p1"><strong>Secret Sauce: </strong>I’d rather be connecting people and bringing people together. Maximizing the high school girls in reaching their visions.</li> <li class="p1"><strong>CEO Hack:</strong> You really need to know yourself as a CEO. Highly recommended <a href="https://iamceo.co/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">books</a> &#8211; <em>Now Discover Your Strength</em> and <em>The Tipping Point</em>. I’m a connector and a maximizer &#8211; I like to bring people together and I like to take something that’s there, and make it extraordinary.</li> <li class="p1"><strong>CEO NUGGET: </strong>Listening is the most important communication skill. You’re learning more when you listen.<br /> Perseverance &#8211; when obstacles come your way.</li> <li class="p1"><strong>CEO Defined: </strong>A leader, role model and visionary. CEO is the one that needs to engage, empower and motivate the entire team.</li> </ul> <p class="p3"><span class="s1"><a href="https://iamceo.co/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">Website</a>: <a href="https://www.girlsceoconnection.com/">https://www.girlsceoconnection.com</a></span></p> <p class="p3">Realizing A Vision, Your Toolkit For Success. Words of Wisdom for Young Female Entrepreneurs:</p> <p class="p1"><a href="https://www.girlsceoconnection.com/realizing-a-vision-the-book/">https://www.girlsceoconnection.com/realizing-a-vision-the-book/</a></p> <p class="p1">LinkedIn: <a href="http://www.linkedin.com/in/sylviarjscott">sylviarjscott</a></p> <p class="p1">Facebook: <a href="http://www.facebook.com/SylviaRJScott">SylviaRJScott</a></p> <p class="p1">Girls' CEO Connection:</p> <p class="p1">Facebook: <a href="http://www.facebook.com/GirlsCEOConnection">GirlsCEOConnection</a></p> <p class="p1">Twitter: <a href="http:twitter.com/GirlsCEOConnect">GirlsCEOConnect</a></p> <p class="p1">YouTube: <a href="http://bit.ly/2HTgkAG">Girls CEO Connection</a></p> <p class="p1">Pinterest: <a href="https://www.pinterest.com/GirlsCEOConnect/">GirlsCEOConnect</a></p> <p class="p1">Instagram: <a href="https://www.instagram.com/girlsceoconnection/">girlsceoconnection</a></p> <hr /> <p>Check out one of our favorite CEO Hack’s <a href="http://www.audibletrack.com/click.track?CID=102175&AFID=425146&ADID=532853&SID=" rel="external noopener noreferrer nofollow" data-wpel-link="external">Audible</a>. Get your <a class="pretty-link-keyword" title="CEO Hacks - Free" href="https://iamceo.co/free" rel="">free</a> audiobook and check out more of our favorite CEO Hacks <a href="http://cbnation.co/hacks" rel="external noopener noreferrer nofollow" data-wpel-link="external">HERE</a></p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/12/04/iam1209-female-ceo-equips-young-aspiring-entrepreneurs-to-have-ceo-skills-and-traits/">IAM1209 &#8211; Female CEO Equips Young Aspiring Entrepreneurs with CEO Skills and Traits</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> 30 Entrepreneurs Describe The Big Hairy Audacious Goals (BHAGs) For Their Business https://hear.ceoblognation.com/2021/12/03/30-entrepreneurs-describe-the-bhags-big-hairy-audacious-goals-for-their-business/ Hearpreneur urn:uuid:1aac21d7-232a-2a4c-fefc-ae2a3c643bab Fri, 03 Dec 2021 12:16:46 -0500 <p>Have a goal that third parties think is impossible? Often entrepreneurs and business owners create their daily, weekly, quarterly or yearly goals around their business. It could be more revenue, hiring clients or launching a new product or service, where setting goals presents a fresh opportunity to achieve different objectives. Some of the goals may sound &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/12/03/30-entrepreneurs-describe-the-bhags-big-hairy-audacious-goals-for-their-business/">30 Entrepreneurs Describe The Big Hairy Audacious Goals (BHAGs) For Their Business</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <div id="content"> <div id="MainContentContainer"> <div id="tabs" class="ui-tabs ui-corner-all ui-widget ui-widget-content"> <div id="submitted" class="ui-tabs-panel ui-corner-bottom ui-widget-content" role="tabpanel" aria-labelledby="ui-id-1" aria-hidden="false"> <div class="row pitch"> <p>Have a goal that third parties think is impossible? Often entrepreneurs and business owners create their daily, weekly, quarterly or yearly goals around their business. It could be more revenue, <a href="https://hear.ceoblognation.com/hr">hiring</a> clients or launching a new product or service, where setting goals presents a fresh opportunity to achieve different objectives. Some of the goals may sound unrealistic or unachievable to someone but if you and your team believe in it, there’s no reason why you should not go for it.</p> <p>We asked entrepreneurs to share their Big Hairy Audacious Goals (BHAGs) and here are the insightful responses.</p> <h2>#1- Become a self-running machine</h2> <figure id="attachment_212491" aria-describedby="caption-attachment-212491" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/26326853_web1_How-Sergio-Salazars-Staylisted-Is-Pioneering-In-The-SEO-And-Digital-Marketing-Industry_1.jpg"><img loading="lazy" class="wp-image-212491 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/26326853_web1_How-Sergio-Salazars-Staylisted-Is-Pioneering-In-The-SEO-And-Digital-Marketing-Industry_1-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212491" class="wp-caption-text">Photo Credit: Sergio Salazar</figcaption></figure> <p>My BHAG is to have my business become a self-running machine. Right now, we have a great management staff but a lot of responsibilities still fall under me. Over the next few years, I hope to be able to step back and focus on other entrepreneurial endeavors while my business continues to grow and thrive, providing the same great customer experience.</p> <p>Thanks to Sergio Salazar, <a href="https://www.staylisted.com">Staylisted</a>!</p> <hr /> <h2><span style="font-size: 24px">#2- Be the most downloaded app in the business category</span></h2> <div id="header"> <div id="brandingContainer"> <div class="row pitch"> <figure id="attachment_212492" aria-describedby="caption-attachment-212492" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212492" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey.jpeg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212492" class="wp-caption-text">Photo Credit: Hays Bailey</figcaption></figure> <p>Our BHAG is to be the most downloaded app in the business category both for iOS and Android App stores. We still have a long way to go but we believe that we will eventually get there and be able to become part of more lives along the way. We believe that we should go big or go home, and this BHAG is a testament to that.</p> <p>Thanks to Hays Bailey, <a href="https://sheqsy.com">Sheqsy</a>!</p> </div> <div class="row pitch"> <hr /> </div> </div> </div> </div> <div class="row pitch"> <div id="header"> <div id="brandingContainer"> <div class="row pitch"> <h2>#3- Increase the number of subscribers by 50%</h2> <div> <figure id="attachment_212493" aria-describedby="caption-attachment-212493" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/daniel_ni_headshot-scaled.jpg"><img loading="lazy" class="size-thumbnail wp-image-212493" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/daniel_ni_headshot-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212493" class="wp-caption-text">Photo Credit: Dan Ni</figcaption></figure> <p>My big hairy audacious goal is to increase the number of subscribers to my newsletter and clients by 50% of what they are now by the next year. And not only that, I want my company to go global by signing on more international brands.</p> <p>Thanks to Dan Ni, <a href="http://messaged.com">Messaged</a>!</p> </div> <div> <hr /> </div> <h2><span style="font-size: 24px">#4- Find love for all my clients</span></h2> </div> </div> <div class="row pitch"> <div class="row pitch"> <figure id="attachment_212494" aria-describedby="caption-attachment-212494" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1618374937274.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212494" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1618374937274-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1618374937274-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1618374937274-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1618374937274.jpeg 754w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212494" class="wp-caption-text">Photo Credit: Sameera Sullivan</figcaption></figure> <p>The Big Hairy Audacious goal for my business is to find love for all my clients. I have a team of recruitment experts who parse through the profiles of candidates and find the best match for the client according to their love type. Through my business, I want to add as much human element in the selection of a life partner as much as I can to be able to find successful matches. I'm focusing on quality, not quantity, and that defines my BHAG.</p> <p>Thanks to Sameera Sullivan, <a href="https://sameerasullivan.com/about/">Sameera Sullivan Matchmakers!</a></p> </div> <div class="row pitch"> <hr /> <h2>#5- Upgrade in the coming years</h2> <figure id="attachment_212529" aria-describedby="caption-attachment-212529" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/12/Ds4mQhRX.png"><img loading="lazy" class="size-thumbnail wp-image-212529" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/12/Ds4mQhRX-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212529" class="wp-caption-text">Photo Credit: Jonathan Tian</figcaption></figure> <p><span style="font-weight: 400">Our BHAG is to upgrade in the coming years. We have put a long-term goal of attaining the highest market capitalization, primarily focusing on our finances and management in a bid to achieve the highest market value and cap position. We are also planning to expand into a new geographic market, penetrate a new demographic, transfer to a new technology platform and put financing sources in place.</span></p> <p><span style="font-weight: 400">Thanks to Jonathan Tian, </span><a href="http://mobitrix.com"><span style="font-weight: 400">Mobitrix</span></a><span style="font-weight: 400">!</span></p> </div> <div class="row pitch"> <hr /> <h2>#6- Transform into a global business</h2> <figure id="attachment_212496" aria-describedby="caption-attachment-212496" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/images-4.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212496" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/images-4-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/images-4-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/images-4-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/images-4.jpeg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212496" class="wp-caption-text">Photo Credit: Stephen Curry</figcaption></figure> <p>My BHAG is to transform my company into a global business by the end of 2022. This has challenged me to take new risks and investments that have helped put my business on the market and increase its sales. My employees have also been motivated to work on overtime shifts and sometimes during off days. Moving forward, I have exploited corporate technology which has proven to be more helpful by improving my data <a href="https://hear.ceoblognation.com/security" title="CEO Hacks - Security" class="pretty-link-keyword"rel="">security</a>, <a href="https://hear.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a> and also increasing my revenue streams. The corporate has created e-commerce stores that enable sales teams to target a broader customer base, hence generating new sources of revenue.</p> <p>Thanks to Stephen Curry, <a href="http://cocosign.com">CocoSign</a>!</p> <div class="row pitch"> <hr /> <div> <h2>#7- Double in size</h2> </div> <div class="row pitch"> <figure id="attachment_212520" aria-describedby="caption-attachment-212520" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1565981489999.jpeg"><img loading="lazy" class="wp-image-212520 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1565981489999-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1565981489999-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1565981489999-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1565981489999.jpeg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212520" class="wp-caption-text">Photo Credit: Deborah Sweeney</figcaption></figure> <p>My BHAG for our company is to double in size in the next two years! I believe we are on the right track for this growth and I'm excited to keep hiring new talent to come join our incredible team!</p> <p>Thanks to Deborah Sweeney, <a href="http://mycorporation.com">MyCorporation</a>!</p> <hr /> </div> <div class="row pitch"> <h2>#8- Get celebrity endorsement</h2> <figure id="attachment_212497" aria-describedby="caption-attachment-212497" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1634888826281.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212497" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1634888826281-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1634888826281-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1634888826281.jpeg 192w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212497" class="wp-caption-text">Photo Credit: Alex Buchnev</figcaption></figure> <p>My BHAG is to become a brand profiting enough to hire a top celebrity that will endorse the company brand. For e-commerce businesses, exposure is everything. And top stars can give you that visibility. From their media followers alone to their loyal fans that are willing to check out what they endorse, everything can be converted to traffic and boost our sales.</p> <p>Thanks to Alex Buchnev, <a href="https://paddlingspace.com">Paddling Space</a>!</p> <hr /> </div> </div> <div> <h2>#9- Complete digital transformation</h2> </div> <div class="row pitch"> <figure id="attachment_212498" aria-describedby="caption-attachment-212498" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/e6e82eb3-573c-46c2-9bf3-3ce96c262fd-1553717522619-241.png"><img loading="lazy" class="size-thumbnail wp-image-212498" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/e6e82eb3-573c-46c2-9bf3-3ce96c262fd-1553717522619-241-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/e6e82eb3-573c-46c2-9bf3-3ce96c262fd-1553717522619-241-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/e6e82eb3-573c-46c2-9bf3-3ce96c262fd-1553717522619-241.png 256w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212498" class="wp-caption-text">Photo Credit: James Parsons</figcaption></figure> <p>My Big Hairy Audacious Goal for my business is complete digital transformation, embracing multi-layered cybersecurity and innovative digital <a href="https://hear.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> solutions. Of course, content <a href="https://hear.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> still requires professional human writers. But with other business aspects (accounting, metric monitoring, etc.), I'm planning to go completely digital or automated to obtain accurate results and detect, resolve, and eliminate errors.</p> <p>Thanks to James Parsons, <a href="https://www.contentpowered.com">Content Powered</a>!</p> </div> </div> </div> <div> <div class="row pitch"> <hr /> </div> </div> </div> </div> </div> </div> <div id="tabs" class="ui-tabs ui-corner-all ui-widget ui-widget-content"> <div id="submitted" class="ui-tabs-panel ui-corner-bottom ui-widget-content" role="tabpanel" aria-labelledby="ui-id-1" aria-hidden="false"> <div class="row pitch"> <div id="header"> <div> <h2><span style="font-size: 24px">#10- Empower everyone to become a content creator</span></h2> </div> <div> <figure id="attachment_212499" aria-describedby="caption-attachment-212499" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1553735576751.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212499" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1553735576751-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1553735576751-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1553735576751-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1553735576751-768x768.jpeg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1553735576751.jpeg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212499" class="wp-caption-text">Photo Credit: Matthew Stormoen</figcaption></figure> <p>My BHAG for my business is to empower everyone to become a content creator. Having worked in the digital marketing industry for the past 15 years, I’ve seen firsthand how the content creation process remains inefficient and difficult to sustain. My goal has always been to help marketers and companies generate content at scale quickly and efficiently by expanding their untapped content sources: their employees and their customers. This is why we developed our full-stack collective marketing platform. As such, I want my business to continue to grow so that we can make this kind of collective marketing possible for organizations, where everyone can be a content creator.</p> <div class="row pitch"> <p>Thanks to <a href="https://www.linkedin.com/in/mattstormoen">Matthew Stormoen</a>, <a href="http://www.mobibi.com">Mobibi</a>!</p> <hr /> </div> </div> </div> </div> </div> <div class="row pitch"> <h2>#11- Crash other competitors</h2> <figure id="attachment_212500" aria-describedby="caption-attachment-212500" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/0AUUI2zI.png"><img loading="lazy" class="size-thumbnail wp-image-212500" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/0AUUI2zI-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/0AUUI2zI-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/0AUUI2zI-300x300.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/0AUUI2zI.png 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212500" class="wp-caption-text">Photo Credit: Alina Clark</figcaption></figure> <p>Our BHAG is to crash other competitors in the niche. Having this BHAG inspires us to be constantly better than our competitors. We may not occupy a big market share, but we sure will give better services and better value to our customers. To think of it, having this goal in mind has created a strategic advantage for our business because it provides a focal point for everything that we do as a business, and how we handle our customers as a business.</p> <p>Thanks to Alina Clark, <a href="https://cocodoc.com/pdf-editor">CocoDoc</a>!</p> <hr /> <h2><span style="font-size: 24px">#12- Digitize operations</span></h2> <div class="row pitch"> <figure id="attachment_212501" aria-describedby="caption-attachment-212501" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/PeterMannPortrait2020.jpg"><img loading="lazy" class="size-thumbnail wp-image-212501" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/PeterMannPortrait2020-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212501" class="wp-caption-text">Photo Credit: Peter Mann</figcaption></figure> <p>My BHAG is to digitalize 98% of our services within a period of five years. This means that every service can then be ordered through an app, and the waiting time to not be longer than seven minutes. Complementary to this, I aspire to expand the business throughout a wide range of countries, including U.S. and Europe and also contribute to the overall goal of reducing global emissions by replacing cars which operate on fuels with electric cars.</p> <p>Thanks to Peter Mann, <a href="https://scvehiclehire.co.uk/">SC Vehicle Hire</a>!</p> </div> <div class="row pitch"> <hr /> </div> <div> <h2>#13- Scale into a leading tool</h2> </div> <div> <figure id="attachment_212502" aria-describedby="caption-attachment-212502" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/AAAguE8l.png"><img loading="lazy" class="size-thumbnail wp-image-212502" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/AAAguE8l-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/AAAguE8l-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/AAAguE8l-472x470.png 472w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212502" class="wp-caption-text">Photo Credit: Eden Cheng</figcaption></figure> <p>My BHAG is to help scale this company into developing the world's number one people search service tool. And while our platform is currently limited to the United States, my goal is to expand our search algorithm and resource database into spanning the entire world, be it in Europe, Asia, South America, Africa, etc. The idea that we may someday be able to scale our platform to help users find information on almost anybody in the world is absolutely exciting to think about and as audacious as the idea may be, I am truly determined to stomp out the competition and do my best to turn that goal into a reality.</p> <p>Thanks to Eden Cheng, <a href="http://peoplefinderfree.com">PeopleFinderFree!</a></p> <hr /> <h2><span style="font-size: 24px">#14- Have a highly skilled team</span></h2> <div class="row pitch"> <figure id="attachment_212503" aria-describedby="caption-attachment-212503" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/IMG-20210101-WA0070.jpg"><img loading="lazy" class="size-thumbnail wp-image-212503" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/IMG-20210101-WA0070-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212503" class="wp-caption-text">Photo Credit: Abe Breuer</figcaption></figure> <p>I have always admired the adaptability of Amazon’s supply chain and the way they are able to cope with the immense changes as a company in a smooth fashion. So, my BHAG is to have a team of such skilled individuals along with the resources to be able to execute huge changes in my services without causing disruption in the existing channels.</p> <p>Thanks to Abe Breuer, <a href="https://www Top 8 Digital Marketing Trends for 2022: What You Need to Know https://rescue.ceoblognation.com/2021/12/03/top-8-digital-marketing-trends-for-2022-what-you-need-to-know/ Rescue a CEO urn:uuid:e464d66e-1933-1aef-7827-d5f472aa965f Fri, 03 Dec 2021 09:16:20 -0500 Digital marketing never stands still, but thanks to the pandemic, the pace of change is accelerating as consumers and businesses alike adapt to a rapidly evolving marketplace environment. For 2022, these are the eight most important trends to consider in your marketing strategies and budgets. 1. SEO and user experience (UX) will be more closely &#8230; <p>Digital <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> never stands still, but thanks to the pandemic, the pace of change is accelerating as consumers and businesses alike adapt to a rapidly evolving marketplace environment. For 2022, these are the eight most important trends to consider in your <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> strategies and budgets.</p> <h2>1. SEO and user experience (UX) will be more closely linked</h2> <p>Google’s introduction of <a href="https://developers.google.com/learn/pathways/web-vitals" target="_blank" rel="noopener">Core Web Vitals</a> is the company’s most far-reaching initiative to factor UX into its search engine rankings. What this means is, business websites must deliver a high-quality user experience on desktops and mobile devices in addition to high-quality, optimized content. <a href="https://www.straightnorth.com/" target="_blank" rel="noopener">To improve SEO in 2022</a>, technical website deficiencies such as slow page loading speed, shifting images, and delays in interaction response must be addressed. More generally, companies must cultivate a close working relationship between the SEO team and the <a href="https://rescue.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">web design</a> and development team, involving both groups in the SEO campaign.</p> <h2>2. E-commerce will be everywhere</h2> <p>Pandemic lockdowns created widespread buyer enthusiasm for BOPIS — buy online, pick-up in store. Even though lockdowns have subsided, interest in BOPIS keeps rising. Why? Because even those buyers who distrusted and disliked e-commerce prior to COVID found BOPIS to be more convenient and cost-effective than in-store shopping and in some cases, home delivery. B2B and B2C enterprises with e-commerce capabilities will need to expand functionality in 2022 to keep pace with competitors; enterprises with no e-commerce capability will need to implement one if they serve markets where BOPIS has appeal.</p> <h2>3. Marketing and privacy must strike a new balance</h2> <p>Even though <a href="https://developers.google.com/learn/pathways/web-vitals" target="_blank" rel="noopener">Google recently announced a delay in withdrawing support for third-party cookies in its Chrome browser</a>, don’t assume that privacy issues are going away. Consumers and business buyers alike have deeply rooted concerns about how their private information is collected, stored, and used. In addition, email spam, phishing schemes, and sensational, widely reported incidents of large-scale <a href="https://rescue.ceoblognation.com/security" title="CEO Hacks - Security" class="pretty-link-keyword"rel="">security</a> breaches and ransomware attacks contribute to a digital marketplace where legitimate email and paid search advertising campaigns are viewed with suspicion. Digital marketing campaigns of any kind must go the extra mile in 2022 to implement user-friendly privacy policies and communicate them broadly, clearly, and frequently. Without doing so, establishing the trust necessary for lead generation or online revenue growth will be next to impossible.</p> <h2>4. Keep your marketing moving by going mobile-first</h2> <p>Only a few years ago, mobile marketing was a mere afterthought for the majority of B2Bs and even many B2Cs. However, <a href="https://www.perficient.com/insights/research-hub/mobile-vs-desktop-usage" target="_blank" rel="noopener">mobile Internet access has reached the point</a> where mobile-first marketing is the best strategic option for a substantial number of companies regardless of what they sell. In 2022, optimizing website content and UX for mobile users should be among the highest priorities, especially for businesses that serve local markets, have an SEO campaign underway, or already have a high percentage of mobile website traffic.</p> <h2>5. Headless commerce goes hand-in-hand with omnichannel marketing</h2> <p>Headless commerce, separating the front end of e-commerce applications from the back end, began trending in 2021. Headless commerce enables companies to modify user interface design and content quickly and inexpensively, making displaying different storefronts on their websites, social media platforms and third-party websites easy while keeping fulfillment and analytics centralized behind the scenes. Headless commerce strongly supports omnichannel marketing by enabling companies to present a consistent brand and robust shopping experience across all platforms. These are powerful capabilities that your competitors will be trying to exploit in 2022 — at your expense if you allow them.</p> <h2>6. Chatbots won’t stop talking</h2> <p>You’ve probably noticed chatbots cropping up in your travels across the web, and that is no accident. A chatbot is a form of AI that improves website UX, <a href="https://www.chatbot.com/blog/chatbot-statistics/" target="_blank" rel="noopener">pleases customers</a>, encourages conversions, and liberates customer service teams to focus on more urgent and complex customer issues. In 2022, website visitors will most likely prefer doing business with a chatbot-enabled company than one without this capability, making next year the right year to introduce chatbots or refine and expand their use.</p> <h2>7. Event marketing will be a real and virtual blend</h2> <p>We all hope live events make a big comeback in 2022, but whatever the environment may be from a health and <a href="https://rescue.ceoblognation.com/health-wellness" title="CEO Hacks - Health &amp; Wellness" class="pretty-link-keyword"rel="">wellness</a> perspective, a significant segment of the population will prefer attending events virtually rather than in person, whether due to health concerns, convenience, or a limited travel budget. Consequently, firms must tightly integrate the virtual experience with in-person meetings, seminars, tradeshows, and social events. This requires a deep look at virtual meeting technologies, training virtual event hosts, and developing post-event communication techniques to keep live and virtual attendees engaged.</p> <h2>8. Uncompromising flexibility will be the key to a successful strategy</h2> <p>Whatever your marketing strategy looks like going into 2022, make sure it is flexible. We’re experiencing a high degree of uncertainty now, with respect to supply chain stability, pandemic lockdown potential, market volatility, and a host of other political and economic issues. Business may be strong or weak across the board next year, or, as in 2021, verticals may experience widely divergent levels of success depending on short-term marketplace conditions. Meet regularly with your marketing team to make sure goals, budgets, and the overall strategy are consistent with what you expect in the current and next quarter. Embracing change will be the key to great marketing execution.</p> <p>&nbsp;</p> <p><strong>Author bio</strong></p> <p>Brad Shorr is Director of Content Strategy at <a href="https://www.straightnorth.com/services/seo/">Straight North</a>, a Chicago-based Internet marketing company that specializes in SEO. With decades of marketing, sales, and management experience, Shorr has written for leading online publications including Forbes and Entrepreneur, and for the American Marketing Association.</p> IAM1208 – Female Mixologist Brings in Top Trending Mixes to Bar and Restaurants https://dmvceo.com/2021/12/03/iam1208-female-mixologist-brings-in-top-trending-mixes-to-bar-and-restaurants/ DMV CEO urn:uuid:b6ecc05d-e8ee-c01d-a0d5-edb1e812410f Fri, 03 Dec 2021 08:43:17 -0500 Brooke Brown is a female entrepreneur in the DMV area. She is the mid-atlantic battle of the bottle Champion (mixology competition). Her business Top Shelf Mixology, Mixology &#038; Bar Consulting offers alcohol certification, mixology classes, bartending services and bar consulting. CEO Story: Grew up in a restaurant industry, doing a pack full of mixology classes &#8230; <p>Brooke Brown is a female entrepreneur in the DMV area. She is the mid-atlantic battle of the bottle Champion (mixology competition). Her business Top Shelf Mixology, Mixology & Bar Consulting offers alcohol certification, mixology classes, bartending services and bar consulting.</p> <p>CEO Story: Grew up in a restaurant industry, doing a pack full of mixology classes with her dad. Until taking it on her own down the road, which spiraled, from something so small built up and it exploded.<br /> Business Service: Mixology classes with menus that are up to the trends in the current market, consultancy for restaurants & distilleries, and bartenders for</p> <p><a href="https://iamceo.co/2021/12/03/iam1208-female-mixologist-brings-in-top-trending-mixes-to-bar-and-restaurants/">Listen to the full podcast. This is Originally posted here.</a></p> How Real Estate Entrepreneurs Use Data to Inform Investments https://rescue.ceoblognation.com/2021/12/02/how-real-estate-entrepreneurs-use-data-to-inform-investments/ Rescue a CEO urn:uuid:70bdd02e-6490-dd38-ced6-a0814ab7af60 Thu, 02 Dec 2021 09:16:01 -0500 Successful real estate investments often require investors to make well-informed decisions quickly. The property market can change rapidly, and savvy investors need to be able to adapt and move with those changes quickly. In today’s fast-paced, highly digitized world, there are many useful tools and resources available for real estate entrepreneurs, to assist them in &#8230; <p>Successful real estate investments often require investors to make well-informed decisions quickly. The property <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a> can change rapidly, and savvy investors need to be able to adapt and move with those changes quickly.</p> <p>In today’s fast-paced, highly digitized world, there are many useful tools and resources available for real estate <a href="https://rescue.ceoblognation.com/2021/10/12/6-ways-entrepreneurs-can-break-the-insomnia-cycle-and-get-better-sleep/">entrepreneurs</a>, to assist them in making calculated decisions backed by data. This is where the use of Big Data for the purpose of Predictive Analysis comes in.</p> <h2>Predictive analysis for real estate investors</h2> <p>Predictive analysis is the term used to describe the analysis of data to predict future patterns and trends. Technology can select patterns from data to predict occurring trends, and while it’s not an exact science, it can provide investors with a reliable forecast of future data when it comes to property <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a> trends.</p> <h3>Choosing the best location</h3> <p>One of the most crucial aspects of successful property investing is choosing the right location. Many <a href="https://rescue.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">websites</a> use big data to provide investors with invaluable location insights, and some even publish up-to-the-minute maps that summarize the current data for a particular area. These maps make it easy to compare areas based on their median house prices or their return on investment (ROI), for example. These ‘heat maps’ enable real estate investors to focus on the most profitable neighborhoods by analyzing data such as property prices, rental incomes, ROI rates, occupancy rates, and more.</p> <h3>The value of analyzing non-traditional data</h3> <p>Along with the more conventional <a href="https://rescue.ceoblognation.com/2021/08/29/data-migration-strategy-and-best-practices/">data</a>, there is now an increased amount of analysis that utilizes unconventional data sources. Some of these non-traditional data variables can be used by investors to glean a clearer picture regarding an area’s potential and opportunities, as well as any calculable risks. Such variables could include:</p> <ul> <li>The area’s crime statistics</li> <li>The number of grocery stores in proximity</li> <li>The number of accessible gas stations</li> <li>The average rating of local eateries and other services</li> <li>Demographic information &#8211; such as the average age, marital status, and educational level of the area’s inhabitants</li> </ul> <h3>Finding the best rental property</h3> <p>Savvy real estate investors are using statistical data to determine not only the best location to invest in, but what type of property will be the most lucrative investment in a particular area.</p> <p>Predictive analysis of both residential and <a href="https://www.commercialedge.com/EdgeResearch">commercial </a><a href="https://www.commercialedge.com/EdgeResearch">property data</a> gives investors insight into what properties are the most popular in a given area, and which will return the greatest profits. Depending on the demographics of an area, the best ROIs can be found in vastly differing property types. For example, some areas are favored by young professionals who want convenience and prefer condo living, while other areas are particularly popular with <a href="https://rescue.ceoblognation.com/2021/09/24/how-to-grow-your-family-run-business/">families</a>, in which case two or three-bedroom family homes could achieve the best returns.</p> <p>Using predictive data analysis also allows investors to consider the long-term possibilities for the property and <a href="https://rescue.ceoblognation.com/2021/09/14/how-to-create-a-long-term-strategy-for-your-small-business-2/">strategize</a> accordingly. What are the projected numbers for population increase for the area? Will the majority of the area’s residents change in average age or other demographic stats? Are there any significant regeneration works in the pipeline and will they change the rental landscape in the coming years? These are just some of the questions that real estate entrepreneurs need to ask when assessing an area for investment, and <a href="https://www.mashvisor.com/blog/real-estate-data-analytics-get-rich/" target="_blank" rel="noopener">data analysis</a> can assist with this. Property investment is typically a long game, so considering any longer-term predictive data analysis is key for a solid investment.</p> <h2>Final thoughts</h2> <p>Analyzing real-time data and predictive analysis is allowing real estate investors to make more informed decisions than ever before. While no one has a crystal ball and unexpected market fluctuations can occur, big data is making it possible for considerably reliable information to be used to make calculated investments.</p> <p>Big data is transforming the way real estate investments are considered. With access to information that differentiates areas and properties based on small but crucial data, investors are better armed than ever to take far more calculated risks and predict the future cash flow opportunities of investments. The extent of data available today is allowing for opportunity analysis and ROI predictions to be broken down by the street, never mind the suburb. While this analysis relies on accurate data, the availability of both residential and commercial property data has never been greater, and analytical technology is constantly evolving and improving.</p> <p>The future of savvy real estate investment is certainly in the hands of predictive data analysis.</p> <p>&nbsp;</p> <p><em>Guest post courtesy of Denise Langenegger</em></p> IAM1207 – CEO Helps Small Business Entrepreneurs Grow through Great Marketing https://blackdisruptor.com/2021/12/02/iam1207-ceo-helps-small-business-entrepreneurs-grow-through-great-marketing/ Black Wall Street urn:uuid:5a4c656f-71eb-68d8-097f-0620edcef884 Thu, 02 Dec 2021 09:04:17 -0500 <p>Amie Thompson is an executive, investor, mentor, and leader and the current President &#038; CEO of Creative Allies, a minority-certified marketing firm for entrepreneurs. Her company offers a wide range of marketing services to grow our client's brand. Creative Allies creates best practices from the lessons learned over its 10-year history to connect our clients &#8230;</p> <p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/12/02/iam1207-ceo-helps-small-business-entrepreneurs-grow-through-great-marketing/">IAM1207 – CEO Helps Small Business Entrepreneurs Grow through Great Marketing</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> <p>Amie Thompson is an executive, investor, mentor, and leader and the current President & CEO of Creative Allies, a minority-certified marketing firm for entrepreneurs. Her company offers a wide range of marketing services to grow our client's brand. Creative Allies creates best practices from the lessons learned over its 10-year history to connect our clients with buyers, fans, and followers to enhance the brand story. Amie's passion is helping other business owners grow their businesses through great marketing.</p> <p>CEO Story: Started investing in a company along with my partners, over time, there was an opportunity to lead the company, so I</p> <p><a href="https://iamceo.co/2021/12/02/iam1207-ceo-helps-small-business-entrepreneurs-grow-through-great-marketing/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/12/02/iam1207-ceo-helps-small-business-entrepreneurs-grow-through-great-marketing/">IAM1207 – CEO Helps Small Business Entrepreneurs Grow through Great Marketing</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> IAM1206- Founder Helps People Find Worth in Recovery https://healthyceo.co/2021/12/01/iam1206-founder-helps-people-find-worth-in-recovery/ Healthy CEO urn:uuid:066ada9a-e4af-ff60-d7d5-20328a6febd6 Wed, 01 Dec 2021 12:57:08 -0500 <p>Stephen Deason is Founder and CEO of the OPA RASA Group, LCC, a Social Enterprise helping people find worth in Recovery, and Executive Chairman of the OPA RASA Foundation. Stephen was previously CEO of GRYTT, a Socially Conscious Marketing Technology firm and held other C-level positions in previous technology companies. Stephen is an active volunteer &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/12/01/iam1206-founder-helps-people-find-worth-in-recovery/">IAM1206- Founder Helps People Find Worth in Recovery</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <p>Stephen Deason is Founder and CEO of the OPA RASA Group, LCC, a Social Enterprise helping people find worth in Recovery, and Executive Chairman of the OPA RASA Foundation.<br /> Stephen was previously CEO of GRYTT, a Socially Conscious Marketing Technology firm and held other C-level positions in previous technology companies. Stephen is an active volunteer who sits on four non-profit boards and the advisory board of two start up technology and telecommunications firms.<br /> Stephen holds both an MBA and MSc in Accounting from Emory University, a BSc in Mathematics from UAB, and an ABD-PhD in Business from Emory University’s Laney Graduate School.</p> <p><a href="https://iamceo.co/2021/12/01/iam1206-founder-helps-people-find-worth-in-recovery/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/12/01/iam1206-founder-helps-people-find-worth-in-recovery/">IAM1206- Founder Helps People Find Worth in Recovery</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> 25 Entrepreneurs Explain How They Shatter Their Business Goals https://rescue.ceoblognation.com/2021/12/01/25-entrepreneurs-explain-how-they-shatter-their-business-goals/ Rescue a CEO urn:uuid:774817b3-4420-ee82-8bec-ea74edb88d4c Wed, 01 Dec 2021 12:16:29 -0500 Often entrepreneurs and business owners create their daily, weekly, quarterly, or yearly goals around their business. It could be more revenue, hiring clients, or launching a new product or service, where setting goals presents a fresh opportunity to achieve different objectives. It’s not always rosy achieving them due to challenges that may present themselves or &#8230; <p>Often entrepreneurs and business owners create their daily, weekly, quarterly, or yearly goals around their business. It could be more revenue, hiring clients, or launching a new product or service, where setting goals presents a fresh opportunity to achieve different objectives. It’s not always rosy achieving them due to challenges that may present themselves or other opportunities that distract you from the main goals.</p> <p>We asked entrepreneurs to share their best ways of shattering their goals and here’s what works for them.</p> <h2>#1- Focusing on customers demand</h2> <figure id="attachment_397879" aria-describedby="caption-attachment-397879" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Keenan-Beavis.jpg"><img loading="lazy" class="size-thumbnail wp-image-397879" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Keenan-Beavis-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Keenan-Beavis-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Keenan-Beavis-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Keenan-Beavis-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Keenan-Beavis.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397879" class="wp-caption-text">Photo Credit: Keenan Beavis</figcaption></figure> <p>Setting business goals based on the demands of your consumers is a sound strategy. Consider your audience's needs and what you can do to help them. Determine how much time and resources you have available to meet your audience's needs. You'll be able to set attainable objectives that will keep you on your toes this way. Your product's features, onboarding, communication, customer support, and more can constantly be improved. Observe what your customers are saying on social media. You'll be inspired to perform better by their feedback and pain points.</p> <p>Thanks to Keenan Beavis, <a href="https://www.longhouse.co/">Longhouse Media</a>!</p> <hr /> <h2>#2- Understanding the purpose of each goal</h2> <figure id="attachment_397894" aria-describedby="caption-attachment-397894" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Gavin-Johnson.jpg"><img loading="lazy" class="size-thumbnail wp-image-397894" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Gavin-Johnson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Gavin-Johnson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Gavin-Johnson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Gavin-Johnson.jpg 532w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397894" class="wp-caption-text">Photo Credit: Gavin Johnson</figcaption></figure> <p>Ask yourself who will benefit from the aim. If the objective will benefit just you, search your heart for if the goal can be adjusted to benefit other people. Come up with goals based on the data you have at the present and not just wishful thinking. The goals should be feasible and assured to happen and ready for a probable catastrophe in case of an emergency. At the end of the day, it should be a mix of having unselfish aims and pushing more people to exceed their limits to aim for having the best of both worlds.</p> <p>Thanks to Gavin Johnson, <a href="https://www.evcableshop.co.uk/">EV Cable Shop</a>!</p> <hr /> <h2>#3- Delegating work</h2> <figure id="attachment_397881" aria-describedby="caption-attachment-397881" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/hays-bailey-1.jpeg"><img loading="lazy" class="size-thumbnail wp-image-397881" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/hays-bailey-1-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/hays-bailey-1-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/hays-bailey-1-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/hays-bailey-1.jpeg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397881" class="wp-caption-text">Photo Credit: Hays Bailey</figcaption></figure> <p>Shattering company objectives is required for every firm to take flight. The best way to do so, in my opinion, is to practice proper delegation. There is nothing wrong with letting others handle a particular task if you know that doing so will help you achieve your goals faster. I have accepted that delegation is something I must learn to embrace there are things I cannot handle all by myself. I ask and accept help from other people if that means I am going to be a step closer to shattering those goals I have set.</p> <p>Thanks to Hays Bailey, <a href="https://sheqsy.com">Sheqsy</a>!</p> <hr /> <h2>#4- Recognizing achievements</h2> <figure id="attachment_397882" aria-describedby="caption-attachment-397882" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Mellanie-Ullrich.jpeg"><img loading="lazy" class="size-thumbnail wp-image-397882" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Mellanie-Ullrich-150x150.jpeg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-397882" class="wp-caption-text">Photo Credit: Mellanie Ullrich</figcaption></figure> <p>I believe, even little victories should be celebrated during the goal attainment process. By rejoicing, you are honoring the work that has gone into your accomplishment while also encouraging yourself to keep moving forward toward your objective. You'll be able to more effectively follow through with your long-term objectives, while also taking modest steps toward accomplishment each day when you follow this effective goal-setting method to meet all your business-related objectives.</p> <p>Thanks to Mellanie Ullrich, <a href="https://lashfridays.com/">Lashfridays</a>!</p> <hr /> <h2>#5- Tracking achieved tasks</h2> <figure id="attachment_397796" aria-describedby="caption-attachment-397796" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Lattice-Hudson.jpg"><img loading="lazy" class="size-thumbnail wp-image-397796" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Lattice-Hudson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Lattice-Hudson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Lattice-Hudson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Lattice-Hudson.jpg 560w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397796" class="wp-caption-text">Photo Credit: Lattice Hudson</figcaption></figure> <p>When I design my goals and set a guided list for myself to work towards it slowly but surely. A very handy tactic in this respect is also keeping a log of all the tasks that are<br /> achieved over time as it gives you the validation of knowing you are capable of fulfilling your goals even when you are having a bad day. Always keep in mind that you have the option to reset and start over again if things don’t seem to be working with one method. There is never a singular way to do things, give yourself the leverage to find the path that best suits you.</p> <p>Thanks to Lattice Hudson, <a href="https://latticehudson.com/">Lattice & Co</a>!</p> <hr /> <h2>#6- Leveraging your power hour</h2> <figure id="attachment_397883" aria-describedby="caption-attachment-397883" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Logan-Mallory.jpg"><img loading="lazy" class="size-thumbnail wp-image-397883" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Logan-Mallory-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Logan-Mallory-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Logan-Mallory-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Logan-Mallory.jpg 701w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397883" class="wp-caption-text">Photo Credit: Logan Mallory</figcaption></figure> <p>I shatter my business goals by working during my personal power hour. Everyone has a different time of day where they are most <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productive</a>. Instead of just working the same way throughout the day, take advantage of your personal power hour. Protect it by blocking off your calendar. Prioritize your toughest projects for that time of day. Use that time to dream big. Leveraging your power hour is key to staying <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productive</a>! My personal power hour is late in the evening, I can get more done between 9:30-11:00 p.m. than almost any other time of the day.</p> <p>Thanks to Logan Mallory, <a href="https://www.motivosity.com">Motivosity</a>!</p> <hr /> <h2>#7- Structuring the day</h2> <figure id="attachment_397884" aria-describedby="caption-attachment-397884" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/MARK-PIERCE.jpg"><img loading="lazy" class="size-thumbnail wp-image-397884" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/MARK-PIERCE-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/MARK-PIERCE-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/MARK-PIERCE-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/MARK-PIERCE.jpg 360w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397884" class="wp-caption-text">Photo Credit: Mark Pierce</figcaption></figure> <p>Breaking up your day into different focus blocks helps you stay productive and makes it easier to work towards your goals. Have a block for answering emails and Slack messages, a block for meetings and phone calls, and a block for deep work. This gives your day structure and ensures that you maintain <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a> throughout your day rather than getting sidetracked by things that aren’t necessarily urgent but simply pop up.</p> <p>Thanks to Mark Pierce, <a href="https://wyomingllcattorney.com">Wyoming Trust & LLC Attorney</a>!</p> <hr /> <h2>#8-  Taking consistent actions</h2> <figure id="attachment_397885" aria-describedby="caption-attachment-397885" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Justin-Nabity.jpg-1.jpg"><img loading="lazy" class="size-thumbnail wp-image-397885" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Justin-Nabity.jpg-1-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Justin-Nabity.jpg-1-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Justin-Nabity.jpg-1-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Justin-Nabity.jpg-1.jpg 768w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397885" class="wp-caption-text">Photo Credit: Justin Nabity</figcaption></figure> <p>I take daily steps toward the ultimate goal with what CAN I do mentally. Even if making a decision is difficult, staying indecisive is considerably worse. As a result, taking one small step is preferable to taking no steps at all. I also have a great support network that I tap into when I require assistance. We make connections and form partnerships so that we might assist one another in reaching greater heights of accomplishment. Goals are attained and lessons are acquired through remaining active.</p> <p>Thanks to Justin Nabity, <a href="https://physiciansthrive.com">Physicians Thrive</a>!</p> <hr /> <h2>#9- Having a hardworking team</h2> <figure id="attachment_397887" aria-describedby="caption-attachment-397887" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sharafudhin-Mangalad.jpg"><img loading="lazy" class="size-thumbnail wp-image-397887" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sharafudhin-Mangalad-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sharafudhin-Mangalad-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sharafudhin-Mangalad-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sharafudhin-Mangalad-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sharafudhin-Mangalad.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397887" class="wp-caption-text">Photo Credit: Sharafudhin Mangalad</figcaption></figure> <p>If I focus on my vision, nothing will stand in my way of getting closer to it. In addition to smart work, I work hard to shatter my business goals. This way, I complete more work within a minimum duration. Moreover, by working hard, I expect a minimum 50% increase in production. I have a hardworking team, having a good work ethic, and a commitment to putting my goals into action. Overall, the hard work of my team and me help me shatter my business goals.</p> <p>Thanks to Sharafudhin Mangalad, <a href="https://www.edoxitraining.com/">Edoxi</a>!</p> <hr /> <h2>#10- Always remember &#8216;WHY'</h2> <figure id="attachment_397888" aria-describedby="caption-attachment-397888" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Seb-Evans.jpg"><img loading="lazy" class="size-thumbnail wp-image-397888" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Seb-Evans-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Seb-Evans-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Seb-Evans-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Seb-Evans.jpg 396w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397888" class="wp-caption-text">Photo Credit: Seb Evans</figcaption></figure> <p>Don’t be afraid to dream big. It’s always smart to set realistic business goals, but if you really want to exceed your expectations you need to think outside the box. First, identify the “why” behind your goal. Then, plan for the entire year. Set mini-goals that you can accomplish each month, as well as a large annual goal. Be willing to make adjustments along the way if need be, but always keep your “why” in mind.</p> <p>Thanks to Seb Evans, <a href="https://www.banquist.com/">Banquist</a>!</p> <hr /> <h2>#11- Monitoring your goals</h2> <figure id="attachment_397889" aria-describedby="caption-attachment-397889" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sal-Damiata.jpg"><img loading="lazy" class="size-thumbnail wp-image-397889" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sal-Damiata-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-397889" class="wp-caption-text">Photo Credit: Sal<br />Damiata</figcaption></figure> <p>I use a life vision to keep me motivated during low moments. This is both in the form of pictures of desired goals and written texts. I make sure to always put those in parts of my room that are well-noticeable. We know that we're the average of the people we spend the most time with, that's also true in business. I use 3 different types of project management tools: 1 a to-do list, 2: a focus matrix, 3: Gannt timeline. That helps me see my goals from micro and macro perspectives and allows a more granular approach to goal shattering.</p> <p>Thanks to Sal Damiata, <a href="http://www.attractiontruth.com">Attraction Truth</a>!</p> <hr /> <h2>#12- Never give up</h2> <figure id="attachment_397890" aria-describedby="caption-attachment-397890" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-Shepler.jpg"><img loading="lazy" class="size-thumbnail wp-image-397890" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-Shepler-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-Shepler-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-Shepler-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-Shepler.jpg 359w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397890" class="wp-caption-text">Photo Credit: Sam Shepler</figcaption></figure> <p>I can safely say I shatter my business goals by not giving up every time I mess something up. Of course, just like all other entrepreneurs in the world, I make mistakes and bad decisions quite often, but instead of regretting my actions and focusing on the bad things, I acknowledge what I did wrong, get at least one positive thing out of it. I always keep in mind that it's practically impossible to crush your business goals on the very first try because, after all, you'll need both hard works and failure to achieve them.</p> <p>Thanks to Sam Shepler, <a href="https://testimonialhero.com/">Testimonial Hero</a>!</p> <hr /> <h2>#13- Setting realistic deadlines</h2> <figure id="attachment_397891" aria-describedby="caption-attachment-397891" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brogan-Renshaw.jpg"><img loading="lazy" class="size-thumbnail wp-image-397891" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brogan-Renshaw-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brogan-Renshaw-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brogan-Renshaw-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brogan-Renshaw.jpg 416w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397891" class="wp-caption-text">Photo Credit: Brogan Renshaw</figcaption></figure> <p>I set deadlines to motivate and keep me on track in achieving my business goals. Putting a concrete deadline on what I want to achieve keeps me on my toes and discourages me from slacking off on my action plan. Slacking off is the deathbed of goals and milestones, and deadlines make sure you are rerouted from it. However, note that it is important to set realistic deadlines so as not to put unnecessary pressure on you and your team, which will be counterproductive.</p> <p>Thanks to Brogan Renshaw, <a href="https://firewiredigital.com.au/">Firewire Digital</a>!</p> <hr /> <h2>#14- Setting S.M.A.R.T goals</h2> <figure id="attachment_397892" aria-describedby="caption-attachment-397892" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brandon-Amoroso.jpg"><img loading="lazy" class="size-thumbnail wp-image-397892" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brandon-Amoroso-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brandon-Amoroso-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brandon-Amoroso-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Brandon-Amoroso.jpg 545w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397892" class="wp-caption-text">Photo Credit: Brandon Amoroso</figcaption></figure> <p>It's good to be ambitious with your goals, but don't be unrealistic. Start by setting S.M.A.R.T (Specific, Measurable, Achievable, Relevant, and Time-Sensitive) goals. These How to Measure, Improve and Scale your Diversity Recruiting Program https://rescue.ceoblognation.com/2021/12/01/how-to-measure-improve-and-scale-your-diversity-recruiting-program/ Rescue a CEO urn:uuid:8a1ee577-d793-e04a-184a-4c3284210835 Wed, 01 Dec 2021 09:16:31 -0500 Among the many workplace shifts brought about by the pandemic, diversity and inclusion efforts have been dramatically affected. Many women were forced to quit finding themselves in caregiver roles, both for their children and older relatives. Additionally, jobs held by members of marginalized groups are being eliminated disproportionately. This is especially concerning when you consider &#8230; <p>Among the many workplace shifts brought about by the pandemic, diversity and inclusion efforts have been dramatically affected. Many women were forced to quit finding themselves in caregiver roles, both for their children and older relatives. Additionally, jobs held by members of marginalized groups are being eliminated disproportionately.</p> <p>This is especially concerning when you consider the vast benefits of diversity and inclusion in the workplace. In fact, research has shown that more diverse companies are more profitable, have a better reputation, and are more <a href="https://rescue.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productive</a> on a team level.</p> <p>If your company is serious about competing for talent and customers, then ensuring you have a diverse and inclusive workplace should be a top priority. The first step comes through adequate measuring.</p> <h2>How to Measure Your Diversity Recruiting Program</h2> <p>While it’s easy to think of diversity recruiting in terms of quotas, if you truly want to transform your workplace, there should be more in-depth measurements to truly measure the success of your initiatives.</p> <h3>Track Demographic Data Across the Hiring Timeline</h3> <p>For starters, you’ll want to pay close attention to your acquisition metrics. While many recruiters only track time-to-hire, this metric lacks the nuance needed to create a competitive hiring funnel. In addition to recording data at each step of the hiring timeline––from sourcing  to sign-on––you’ll also want to pay attention to demographics.</p> <p>By auditing the data at every stage of your hiring funnel, you might discover that certain steps in the recruiting process result in a disproportionate loss of candidates from certain groups. Knowing this will allow you to address these issues accordingly.</p> <h3>Ask for Candidate Feedback</h3> <p>Another key piece of diversity recruitment will be how you solicit feedback from candidates. Naturally, the way your recruiting process impacts candidates is vital to your success, but you’ll want to also pay attention to any disparities in experience among different demographics.</p> <p>Never forget that interview culture impacts the perception of your company. If your company becomes known for recruiting practices that disenfranchise certain groups, then this can harm the greater affinity for your company, in addition to impeding inclusion efforts.</p> <h3>Consider Sourcing Metrics</h3> <p>In accordance with efforts to broaden your sourcing outlets to previously untapped events and web portals, you’ll want to pay careful attention to which ones bring about successful candidates.</p> <p>By tracking numbers of contacts, applications, and people who successfully onboard, you’ll be able to figure out which places offer you the best ROI, specifically when measuring diversity.</p> <h2>How to Improve Your Diversity Recruiting Program</h2> <p>Like any aspect of your business, diversity recruiting initiatives can always be refined. To begin to improve your diversity recruiting program, you’ll have to identify and address any existing challenges and biases in your current process.</p> <p>Some ideas to consider:</p> <ul> <li><strong>Create clear hiring practices: </strong>Unfortunately, some individuals struggle to tolerate people of different backgrounds. To address this, you’ll want to implement clear and easy to follow anti-discrimination practices for every stage of the hiring funnel that result in positive candidate experiences.</li> <li><strong>Communicate your commitment to diversity: </strong>Great employer branding is key to a successful diversity recruiting program. Many companies omit or under communicate their commitment to diversity on public facing materials such as the company <a href="https://rescue.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">website</a>. Be sure to audit all materials a candidate will see and look for ways to describe the exact efforts your company has undertaken to support diversity, equity, and inclusion.</li> <li><strong>Train on cultural norms: </strong>Different cultures have different forms of etiquette and values in the workplace. To overcome any issues arising from cultural misunderstandings, consider training your team on the differences that exist among these cultures. This doesn’t mean put in a mundane video. You could get creative here and allow employees to explain their own cultures. This can be a great exercise to not only learn about different cultures but also unite the team.</li> <li><strong>Utilize <a href="https://rescue.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a>: </strong>To create, measure and improve DEI initiatives, you should consider using <a href="https://rescue.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a>. <a href="https://included.ai/what-is-dei-tech/">DEI-specific Technology</a> can allow you to gather and analyze demographic data of candidates through every stage of the recruitment process.</li> </ul> <h2>How to Scale Your Diversity Recruiting Program</h2> <p>In order to scale your DEI initiatives, that is, increase their success and influence throughout your company, you’ll need to plan carefully–first understanding the current state of your demographic metrics and figuring out how to assess them accurately going forward.</p> <p>Many companies opt for a dedicated diversity, equity, and inclusion (DEI) leader. These directors and coordinators will oversee the development and implementation of programs and services that promote diversity, both during the hiring process and in the day-to-day life of team members.</p> <p>Because Talent Acquisition, HR and DEI leaders are increasingly asking for insights into the diversity of their workforce, a strategy that is particularly useful for mid-<a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a> and enterprise businesses is to introduce automated analysis of your people data for instant insights. To do this, you’ll want to seek out the expertise of Included.</p> <p>&nbsp;</p> <p><strong>Author bio</strong></p> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Laura-Close.png"><img loading="lazy" class="alignleft size-thumbnail wp-image-397866" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Laura-Close-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Laura-Close-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Laura-Close-300x300.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Laura-Close-768x768.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Laura-Close.png 800w" sizes="(max-width: 150px) 100vw, 150px" /></a>Laura Close, Co-Founder of Included, a high-growth SaaS startup pioneering the DEI tech <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a>. She is passionate about helping companies meet and exceed their diversity hiring, retention, and leadership goals.</p> <p>Included gives companies the information they need to create an equitable and inclusive hiring process. Included  uses AI to analyze the hiring funnel  and instantly delivers dashboard, reporting, and trend analysis to help leaders to take action and define the steps that can create improvement.</p> IAM1205- Podcasts Host Runs a Private Home Health-care Company https://healthyceo.co/2021/11/30/iam1205-podcasts-host-runs-a-private-home-health-care-company/ Healthy CEO urn:uuid:eb3af725-9bb2-f119-52f5-2e1c0aa8f552 Tue, 30 Nov 2021 12:46:48 -0500 <p>Ryan is the owner of Minute Women Home Care, a private home health care company located in Lexington, MA 6 miles outside of Boston. Established in 1969, Ryan bought the company from his Aunt in 2011 and has been focused on growing his business. Ryan is also on the board of directors for the National &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/30/iam1205-podcasts-host-runs-a-private-home-health-care-company/">IAM1205- Podcasts Host Runs a Private Home Health-care Company</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <p>Ryan is the owner of Minute Women Home Care, a private home health care company located in Lexington, MA 6 miles outside of Boston. Established in 1969, Ryan bought the company from his Aunt in 2011 and has been focused on growing his business. Ryan is also on the board of directors for the National Aging In Place Council, a non-profit which helps connect seniors to proper senior care services. Ryan host two podcasts, The Caregiver Toolbox, and Conversation with Tara and Ryan. In his free time, Ryan enjoys golf, snowboarding and spearfishing.</p> <p>CEO Hack: Focusing on productivity systems and habits<br /> CEO</p> <p><a href="https://iamceo.co/2021/11/30/iam1205-podcasts-host-runs-a-private-home-health-care-company/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/30/iam1205-podcasts-host-runs-a-private-home-health-care-company/">IAM1205- Podcasts Host Runs a Private Home Health-care Company</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> 5 Debunked Myths and Misconceptions About Affiliate Marketing https://rescue.ceoblognation.com/2021/11/30/5-debunked-myths-and-misconceptions-about-affiliate-marketing/ Rescue a CEO urn:uuid:e884f8bd-359f-4812-7b5a-fe95721a05b2 Tue, 30 Nov 2021 09:16:42 -0500 Affiliate marketing is taking the United States by storm. Some estimates suggest that affiliate marketing spending will reach in excess of $8.2bn by 2022. That’s an increase of more than $2.5bn from only 2017. What can you take from this information? The prevailing opinion seems quite clear. The numbers suggest that merchants think affiliate marketing &#8230; <p><span style="font-weight: 400">Affiliate <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> is taking the United States by storm. Some estimates suggest that affiliate <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> spending will reach in excess of </span><a href="https://www.statista.com/statistics/693438/affiliate-marketing-spending/"><span style="font-weight: 400">$8.2bn</span></a><span style="font-weight: 400"> by 2022. That’s an increase of more than $2.5bn from only 2017.</span></p> <p><span style="font-weight: 400">What can you take from this information?</span></p> <p><span style="font-weight: 400">The prevailing opinion seems quite clear. The numbers suggest that merchants think affiliate marketing is a great way to <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">advertise</a> their products. They’re willing to spend big on this strategy.</span></p> <p><span style="font-weight: 400">From a marketing perspective, it appears that there’s a great opportunity to make some serious profits if you’re smart about things. Of course, that’s where the water begins to get a bit murky—where money is involved.</span></p> <p><span style="font-weight: 400">Many people unknowingly spread misconceptions about affiliate marketing, because it’s such an attractive prospect on the face of things. There’s plenty of reason to invest your time and energy into affiliate marketing, yes. But to make a success of things, either as a merchant or a marketer, you need to dispel any myths you’ve come to accept as truths.</span></p> <p><span style="font-weight: 400">Before you start your next affiliate program or </span><a href="https://affise.com/blog/how-to-get-brand-ambassadors/" target="_blank" rel="noopener"><span style="font-weight: 400">brand ambassador search</span></a><span style="font-weight: 400">, get up to speed on the myths and misconceptions commonly attached to affiliate marketing.</span></p> <p><span style="font-weight: 400">But first…</span></p> <h2><span style="font-weight: 400">What is Affiliate Marketing?</span></h2> <p><span style="font-weight: 400">To grasp the misunderstandings attached to affiliate marketing, you need to start with the basics. </span></p> <p><span style="font-weight: 400">Plenty of people have heard something about affiliate marketing before, but often, it’s only a few loose details. Just enough to misconstrue what’s really going on.</span></p> <p><span style="font-weight: 400">Simply put, affiliate marketing is where a marketer promotes the products of a merchant in return for a small commission fee. </span></p> <p><span style="font-weight: 400">With affiliate marketing, you have three parties involved: </span></p> <ul> <li style="font-weight: 400"><span style="font-weight: 400">The merchant </span></li> <li style="font-weight: 400"><span style="font-weight: 400">The affiliate marketer</span></li> <li style="font-weight: 400"><span style="font-weight: 400">The consumer </span></li> </ul> <h3><span style="font-weight: 400">The Affiliate Marketing Process</span></h3> <p><span style="font-weight: 400">Essentially, the merchant creates a product before making an agreement with the affiliate marketer to promote that product on their </span><a href="https://ceoblognation.com/2020/10/how-to-start-a-blog-for-business/"><span style="font-weight: 400">blog</span></a><span style="font-weight: 400"> or site. Marketers produce content related to the product and place their affiliate links in their work. </span></p> <p><span style="font-weight: 400">When a consumer moves through the </span><a href="https://www.automationanywhere.com/company/blog/rpa-thought-leadership/identifying-automation-opportunities-for-order-to-cash" target="_blank" rel="noopener"><span style="font-weight: 400">order to cash process</span></a><span style="font-weight: 400">, purchasing the product having clicked on that link, the affiliate marketer earns a commission. Some affiliate agreements will have commission based on click-throughs, notably. </span></p> <p><span style="font-weight: 400">Now, if you’re wondering </span><a href="https://affise.com/blog/find-affiliates-for-business/" target="_blank" rel="noopener"><span style="font-weight: 400">how to get affiliates</span></a><span style="font-weight: 400"> for your product, that’s a straightforward enough query. For merchants and marketers, affiliate agreements are most easily found through affiliate networks.</span></p> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/affiliate-networks.png"><img loading="lazy" class="aligncenter wp-image-397742" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/affiliate-networks.png" alt="" width="753" height="517" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/affiliate-networks.png 1020w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/affiliate-networks-300x206.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/affiliate-networks-768x527.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/affiliate-networks-220x150.png 220w" sizes="(max-width: 753px) 100vw, 753px" /></a></p> <p style="text-align: center"><a href="https://financesonline.com/affiliate-marketing-statistics/"><span style="font-weight: 400">Image Source</span></a></p> <h3><span style="font-weight: 400">Affiliate Networks</span></h3> <p><span style="font-weight: 400">An affiliate network is an intermediary service between marketers and merchants. Such networks make it easier for merchants and affiliate marketers to find each other.</span></p> <p><span style="font-weight: 400">From a marketer’s perspective, there is usually a wide array of affiliate programs to choose from that are relevant to their niche. For merchants, there are countless numbers of marketers and publishers that might be interested in promoting your product. </span></p> <p><span style="font-weight: 400">Generally speaking, a merchant creates an affiliate program for interested marketers. This program lays out the various terms and commission agreements related to product promotion. </span></p> <p><span style="font-weight: 400">The conditions of the program will often vary from one product type to the next. It makes sense that an affiliate program that seeks out </span><a href="https://www.globalapptesting.com/blog/software-testing" target="_blank" rel="noopener"><span style="font-weight: 400">software tester</span></a><span style="font-weight: 400"> expertise might vary from one where children review toys, for example. </span></p> <p><span style="font-weight: 400">With this information, you have a basic understanding of affiliate marketing. But what about some of the misinformation you might have come across before now? It’s time to bust those myths.</span></p> <h2><span style="font-weight: 400">Debunking 5 Damaging Myths And Misconceptions </span></h2> <p><span style="font-weight: 400">There’s a raft of marketers and merchants out there, rubbing their hands at the prospect of using affiliate programs to make some serious money.</span></p> <p><span style="font-weight: 400">Yes, there’s a fabulous opportunity for a mutually beneficial relationship here. Even so, there are numerous misconceptions that you’d do well to forget about. Here are the five worst myths that </span><i><span style="font-weight: 400">need </span></i><span style="font-weight: 400">to be debunked.</span></p> <h3><span style="font-weight: 400">1. The Market is Already Too Saturated</span></h3> <p><span style="font-weight: 400">This is a concern that we hear all the time. It’s true that </span><a href="https://teach.ceoblognation.com/2019/03/11/things-you-should-know-about-affiliate-marketing-infographic/"><span style="font-weight: 400">affiliate marketing</span></a><span style="font-weight: 400"> has exploded in popularity over the last few years.</span></p> <p><span style="font-weight: 400">This means that the broader markets that you might operate in are going to be very competitive. However, that doesn’t mean that there aren’t valid opportunities for you to carve out a space for yourself. </span></p> <p><span style="font-weight: 400">Typically, affiliate marketers who are struggling to make headway are taking the wrong approach. They’re trying to grab the attention of too broad an audience. The most effective way to get attention is through aggressively targeting a niche within a wider market.</span></p> <p><span style="font-weight: 400">Find a topic that fits with your expertise—hopefully, something that interests you—and go with it. Market gaps exist, you simply have to find angles that other marketers haven’t thought of already. </span></p> <p><span style="font-weight: 400">Remember to examine the associated keywords for your niche to find out what might be most profitable. </span></p> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable.png"><img loading="lazy" class="aligncenter wp-image-397743" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable.png" alt="" width="767" height="511" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable.png 1740w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable-300x200.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable-1024x683.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable-768x512.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/profitable-1536x1024.png 1536w" sizes="(max-width: 767px) 100vw, 767px" /></a></p> <p style="text-align: center"><a href="https://unsplash.com/photos/JKUTrJ4vK00"><span style="font-weight: 400">Image Source</span></a></p> <h3><span style="font-weight: 400">2. High Volume Website Traffic is All That Matters</span></h3> <p><span style="font-weight: 400">For an affiliate website, the number of visitors received is important. That’s a truth that rings true for all affiliate sites. Yet, the volume of website traffic you receive isn’t the only factor in the success of your approach.</span></p> <p><span style="font-weight: 400">Far more important than the number of visitors is the quality of visitors. It’s always important to remember that a higher volume of traffic doesn’t always translate to more sales.</span></p> <p><span style="font-weight: 400">The effectiveness of certain </span><a href="https://affise.com/blog/affiliate-marketing-traffic-sources/" target="_blank" rel="noopener"><span style="font-weight: 400">affiliate marketing traffic sources</span></a><span style="font-weight: 400"> is ultimately down to how well they convert. If you’re getting a good amount of traffic, but you’re not getting click-throughs leading to sales, it’s time to re-evaluate things.</span></p> <p><span style="font-weight: 400">You can assess the quality of the traffic that your website is receiving to determine where you might be struggling. </span></p> <p><span style="font-weight: 400">Learning about the keywords that you’re integrating into content—and the type of traffic they produce—can be particularly enlightening. Analyzing your site’s technical performance—think about load times, bugs, display issues, and so on—is another critical task.</span></p> <p><span style="font-weight: 400">Optimizing your site’s content and design to receive the right traffic is what actually matters.</span></p> <h3><span style="font-weight: 400">3. Achieving Affiliate Marketing Success is Quick and Easy </span></h3> <p><span style="font-weight: 400">If your position is that affiliate marketing is easy, quick, and allows you to make profits effortlessly, you’re not the only one.</span></p> <p><span style="font-weight: 400">But the sad fact is that this is far from the truth. </span></p> <p><span style="font-weight: 400">Many people agree that to reach the top of the relevant search results, you’re going to need months, and sometimes more than a year. That hardly sounds like a get-rich-quick opportunity, does it?</span></p> <p><span style="font-weight: 400">The most effective affiliate sites offer value for consumers through content. That isn’t possible without focus and dedication. Finding fresh content ideas that will matter to your audience requires insightful research. Something that isn’t achievable on a whim. Showing your expertise over time, through consistent content production, is your best bet.</span></p> <p><span style="font-weight: 400">You might also need to explore innovative strategies to set yourself apart. Some affiliate sites are using </span><a href="https://www.onlydomains.com/domains/Anguilla/.ai" target="_blank" rel="noopener"><span style="font-weight: 400">.ai domain</span></a><span style="font-weight: 400"> names (Anguilla-based domains) due to artificial intelligence associations with the abbreviation. For certain <a href="https://rescue.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a> products, this can act as a decent hook to grab visitors’ attention. </span></p> <p><span style="font-weight: 400">The time-tested approach pays dividends in the long run, certainly, but it’s not quick and it’s not easy. </span></p> <h3><span style="font-weight: 400">4. Consumers Are Reluctant to Buy Through Affiliates</span></h3> <p><span style="font-weight: 400">This is a total myth, and one that scares many people away from affiliate marketing altogether. </span></p> <p><span style="font-weight: 400">It’s true that many consumers do not like to be sold to. Hard selling causes discomfort for many consumers and could turn them away from a product that they would otherwise have bought. </span></p> <p><span style="font-weight: 400">The perception that many consumers have is that, if you’re trying to sell forcefully, desperately even, then it’s all about the money. It’s not about making a good recommendation. Needless to say, this is a major turn-off for people who are seeking guidance.</span></p> <p><span style="font-weight: 400">Consumers need to be able to trust your expertise. If you make an earnest attempt to recommend products and services which fill a need and perform well, consumers will respond in kind. </span></p> <p><span style="font-weight: 400">You should always be clear about the possibility that you’ll earn a small commission, too. Dishonesty is the most effective way to undermine your </span><a href="https://ceoblognation.com/2021/10/how-to-level-up-your-business/"><span style="font-weight: 400">affiliate business</span></a><span style="font-weight: 400"> in the long run. Otherwise, however, you shouldn’t have any issues.</span></p> <h3><span style="font-weight: 400">5. Affiliate Marketing Gets You Rich Through Passive Income</span></h3> <p><span style="font-weight: 400">This is the primary reason that people become interested in affiliate marketing as a money-making scheme. They’ve heard about <a href="https://rescue.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">websites</a> sprouting up and delivering passive income to the tune of hundreds of thousands of dollars.</span></p> <p><span style="font-weight: 400">Making a fortune without having to lift a finger, sounds pretty good, doesn’t it? Unfortunately, it </span><i><span style="font-weight: 400">is</span></i><span style="font-weight: 400"> too good to be true. </span></p> <p><span style="font-weight: 400">You often see people asking “</span><a href="https://affise.com/blog/how-much-you-earn-affiliate-marketing/" target="_blank" rel="noopener"><span style="font-weight: 400">how much do affiliate marketers make</span></a><span style="font-weight: 400">?”&#8211;and it’s a fair query. Nobody is suggesting that there isn’t an excellent opportunity to make money through affiliate programs. In fact, some affiliate businesses manage to make millions. But many affiliate marketers do not make that much, and truly passive income is rarely possible.</span></p> <p><span style="font-weight: 400">Only once you manage to establish real authority in your niche will the pressure begin to dissipate. At that point, you can begin to take your foot off the pedal, but the income is never going to be entirely passive.</span></p> <p><span style="font-weight: 400">Retaining a loyal user base that values your opinion requires you to keep creating value-packed content. If you behave too passively, you risk the success of your business.</span></p> <figure id="attachment_397744" aria-describedby="caption-attachment-397744" style="width: 765px" class="wp-caption aligncenter"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-scaled.jpg"><img loading="lazy" class=" wp-image-397744" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-scaled.jpg" alt="" width="765" height="510" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-scaled.jpg 2560w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-300x200.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-1024x683.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-768x512.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-1536x1024.jpg 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/alexander-mils-lCPhGxs7pww-unsplash-1-2048x1365.jpg 2048w" sizes="(max-width: 765px) 100vw, 765px" /></a><figcaption id="caption-attachment-397744" class="wp-caption-text">Photo by <a href="https://unsplash.com/@alexandermils?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText">Alexander Mils</a> on <a href="https://unsplash.com/?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText">Unsplash</a></figcaption></figure> <h2><span style="font-weight: 400">Quashed: The Most Harmful Affiliate Marketing Myths</span></h2> <p><span style="font-weight: 400">It’s tempting to think of affiliate marketing as a way to get rich without much effort. It’s equally tempting to throw in the towel because you feel markets are stuffed full of competitors. </span></p> <p><span style="font-weight: 400">Yet, both of these instincts are harmful to your future prospects. There’s a good probability that you can attain a fine income with affiliate marketing, as long as you bear in mind that:</span></p> <ul> <li style="font-weight: 400"><span style="font-weight: 400">Income is not truly passive, it requires work.</span></li> <li style="font-weight: 400"><span style="font-weight: 400">Website traffic quality matters more than quantity. </span></li> <li style="font-weight: 400"><span style="font-weight: 400">Commission transparency is essential.</span></li> </ul> <p><span style="font-weight: 400">With these insights, success awaits you.</span></p> <p>&nbsp;</p> <p><b>Author Bio:</b></p> <figure id="attachment_397738" aria-describedby="caption-attachment-397738" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien.jpg"><img loading="lazy" class="wp-image-397738 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien.jpg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397738" class="wp-caption-text">Sam O’Brien</figcaption></figure> <p><span style="font-weight: 400">Sam O’Brien is the Chief Marketing Officer for Affise</span><span style="font-weight: 400">—</span><span style="font-weight: 400">a Global SaaS Partner Marketing Solution and industry leader for </span><a href="https://affise.com/blog/ai-in-affiliate-marketing-how-do-marketers-benefit-from-it/"><span style="font-weight: 400">AI affiliate marketing</span></a><span style="font-weight: 400">. He is a growth marketing expert with a product management and design background. Sam has a passion for innovation, growth, and marketing technology. Here is his </span><a href="https://uk.linkedin.com/in/samuelwobrien"><span style="font-weight: 400">LinkedIn</span></a><span style="font-weight: 400">.</span></p> Monday Motivation: KEEP FIGHTING – Motivational Speech https://hear.ceoblognation.com/2021/11/29/monday-motivation-keep-fighting-motivational-speech/ Hearpreneur urn:uuid:6f85092d-ab7c-1f63-06a4-805f0c7ff2e6 Mon, 29 Nov 2021 09:16:56 -0500 <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great. Here are some takeaways from the video: The best revenge is massive success It's possible to live your dream Have the vision and never give up It's necessary to have a plan of action It's not &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/29/monday-motivation-keep-fighting-motivational-speech/">Monday Motivation: KEEP FIGHTING &#8211; Motivational Speech</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <p><iframe loading="lazy" title="KEEP FIGHTING - Motivational Speech" width="1220" height="686" src="https://www.youtube.com/embed/aX-WYFZ5aKU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p> <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great.</p> <p>Here are some takeaways from the video:</p> <ul> <li>The best revenge is massive success</li> <li>It's possible to live your dream</li> <li>Have the vision and never give up</li> <li>It's necessary to have a plan of action</li> <li>It's not over until you win</li> </ul> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/29/monday-motivation-keep-fighting-motivational-speech/">Monday Motivation: KEEP FIGHTING &#8211; Motivational Speech</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> IAM1204- Founder Provides Marketing and Public/media Exposure https://iamceo.co/2021/11/29/iam1204-founder-provides-marketing-and-public-media-exposure/ I AM CEO Podcast urn:uuid:73ec9c6f-67e6-0705-cb91-a3743b8f68e8 Mon, 29 Nov 2021 06:16:12 -0500 <p>Patricia is the Founder and President of Pristine Advisers, a leading investor relations/public relations/media relations and marketing firm. She has been heavily involved with working with Board Members, Hedge Funds, Corporations and Investment Advisors through her business. I has been in the IR/PR industry for over 33 years working for firms such as Handy &#038; &#8230;</p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/11/29/iam1204-founder-provides-marketing-and-public-media-exposure/">IAM1204- Founder Provides Marketing and Public/media Exposure</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> <p><img loading="lazy" class="aligncenter size-large wp-image-169122" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-27-1024x576.png" alt="" width="1024" height="576" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-27-1024x576.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-27-300x169.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-27-768x432.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-27-390x220.png 390w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-27.png 1280w" sizes="(max-width: 1024px) 100vw, 1024px" />Patricia is the Founder and President of Pristine Advisers, a leading investor relations/<a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">public relations</a>/media relations and <a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> firm. She has been heavily involved with working with Board Members, Hedge Funds, Corporations and Investment Advisors through her business. I has been in the IR/PR industry for over 33 years working for firms such as Handy & Harman, Citigate Dewe Rogerson and The Altman Group and has been heavily involved in IR/PR/<a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">Marketing</a>/Media Relations/Raising <a href="https://iamceo.co/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">Capital</a>/Hedge Funds/BDCs/MLPs/ETFs and CEFs as well as Corporations and Individuals. She's a member of the Farmingdale Chamber of Commerce, has been featured in and on multiple magazines and newspapers and won many awards for her work. She brings a high level of professionalism and excellent interpersonal skills to her work.</p> <ul> <li><b>CEO Hack: </b>I talk to everybody and look forward to help and learn from them</li> <li><strong>CEO Nugget: </strong>Treat your company as a baby, be honest and do the best you can</li> <li><b>CEO Defined: </b>Growing up your baby</li> </ul> <p><a href="https://iamceo.co/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">Website</a>: <a href="https://www.pristineadvisers.com/">https://www.pristineadvisers.com/</a></p> <p>Wikitia &#8211; <a href="https://wikitia.com/wiki/Patricia_Baronowski-Schneider">https://wikitia.com/wiki/Patricia_Baronowski-Schneider</a><br /> YouTube &#8211; <a href="https://www.youtube.com/user/PristineAdvisers/videos">https://www.youtube.com/user/PristineAdvisers/videos</a><br /> Vimeo &#8211; <a href="https://www.youtube.com/user/PristineAdvisers/videos">https://www.youtube.com/user/PristineAdvisers/videos</a><br /> LinkedIn &#8211; <a href="https://www.linkedin.com/company/1674911/admin/">https://www.linkedin.com/company/1674911/admin/</a><br /> <a href="https://www.linkedin.com/in/patriciabaronowski/">https://www.linkedin.com/in/patriciabaronowski/</a><br /> Facebook &#8211; <a href="https://www.facebook.com/PristineAdvisers?sk=wal">https://www.facebook.com/PristineAdvisers?sk=wal</a><br /> Twitter &#8211; <a href="https://twitter.com/pristineadvise1">https://twitter.com/pristineadvise1</a><br /> Instagram &#8211; <a href="https://www.instagram.com/pristine_advisers/">https://www.instagram.com/pristine_advisers/</a><br /> Blogs &#8211; <a href="https://pristineadvisers.medium.com/">https://pristineadvisers.medium.com</a></p> <hr /> <p>Check out one of our favorite CEO Hack’s <a href="http://www.audibletrack.com/click.track?CID=102175&AFID=425146&ADID=532853&SID=" rel="external noopener noreferrer nofollow" data-wpel-link="external">Audible</a>. Get your <a class="pretty-link-keyword" title="CEO Hacks - Free" href="https://iamceo.co/free" rel="">free</a> audiobook and check out more of our favorite CEO Hacks <a href="http://cbnation.co/hacks" rel="external noopener noreferrer nofollow" data-wpel-link="external">HERE</a></p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/11/29/iam1204-founder-provides-marketing-and-public-media-exposure/">IAM1204- Founder Provides Marketing and Public/media Exposure</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> A How-to Guide On Achieving Your Team’s Goals https://rescue.ceoblognation.com/2021/11/28/a-how-to-guide-on-achieving-your-teams-goals/ Rescue a CEO urn:uuid:eea7ab81-3f4c-2f4d-294e-a160624c8c30 Sun, 28 Nov 2021 09:16:06 -0500 Achieving team goals isn’t easy. When pressure starts piling up and you’re not seeing any results, it can be hard to see the light at the end of the tunnel. But it’s possible to take steps to ensure your team succeeds and hits their goals. Follow these five best practices to achieve your team goals &#8230; <p>Achieving team goals isn’t easy. When pressure starts piling up and you’re not seeing any results, it can be hard to see the light at the end of the tunnel. But it’s possible to take steps to ensure your team succeeds and hits their goals. Follow these five best practices to achieve your team goals time and time again.</p> <h2>1. Set Goals and Establish Benchmarks</h2> <p>It may sound obvious, but the first step in achieving your team’s goals is to set them. But that’s easier said than done. So often, teams set vague goals to “increase <a href="https://rescue.ceoblognation.com/sales" title="CEO Hacks - Sales" class="pretty-link-keyword"rel="">sales</a>” or “bring in more leads.” These types of unfocused goals will lead to unfocused teams and disappointing results.</p> <p>Many business professionals use the <a href="https://www.ucop.edu/local-human-resources/_files/performance-appraisal/How%20to%20write%20SMART%20Goals%20v2.pdf" target="_blank" rel="noopener">SMART goals</a> framework to create effective, purpose-driven goals. SMART goals are:</p> <ul> <li><strong>Specific:</strong> Do you know exactly what steps to take?</li> <li><strong>Measurable: </strong>Will you know when you’ve accomplished the goal?</li> <li><strong>Achievable:</strong> Is this a realistic expectation?</li> <li><strong>Relevant: </strong>How does this goal contribute to your business’s wider purpose?</li> <li><strong>Time-bound:</strong> Do you have a deadline for your goal?</li> </ul> <p>For example, let’s say your <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> team has a broad goal to bring in more leads. A SMART version of that goal might be:</p> <ul> <li>Use PPC and LinkedIn <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">ads</a> to bring in 20 qualified leads in April.</li> </ul> <p>This goal is specific because it identifies the exact channels the <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> team will use to generate leads. It’s measurable because it gives a quantifiable number to reach. It’s achievable because it’s based on their past performance. It’s relevant because it contributes to the company’s goal of sourcing high-quality leads. And finally, it’s time-bound, because it must be achieved by the end of April. Set SMART goals to start seeing results in your business.</p> <h2>2. Practice Good Communication</h2> <p>Once you set your goals, the most important thing you’ll need to do is practice good communication. You can have the SMARTest goals and most capable team members in the world, but if you don’t communicate well, your efforts won’t succeed.</p> <p>Start by clearly communicating each goal to your team. Each team member should understand the “why” behind the goal — what’s the point? How will it advance the company’s mission or vision? Team members will be much more invested in reaching a goal when they internalize its larger purpose.</p> <p>Next, assign responsibilities to each team member. To avoid letting <a href="https://rescue.ceoblognation.com/virtual-assistant" title="CEO Hacks - Virtual Assistant" class="pretty-link-keyword"rel="">tasks</a> fall through the cracks, make sure each team member understands their part in the larger picture. That way, if something doesn’t get done, team members can identify the gap in the process and fix it.</p> <p>On the technology side, invest in communication tools like <a href="https://www.jotcast.com/landing/corporations.html">business chat</a>, internal IMs, or virtual meeting spaces to allow team members to easily stay in touch at all times. Encourage team members to ask for help, work through problems, and get feedback from their peers.</p> <p>Above all, you should strive to create an environment where employees feel comfortable bringing up concerns and identifying problems. Celebrate wins, check in regularly, and be available when your team needs you. Good communication is at the heart of team success.</p> <h2>3. Keep a Schedule</h2> <p>To keep your team on track while achieving your goals, use a <a href="https://doodle.com/schedule-maker" target="_blank" rel="noopener">schedule maker</a> or shared calendar. If possible, choose a centralized schedule or calendar that updates across all platforms and is visible to everyone on the team.</p> <p>Using a schedule will allow each individual team member to keep track of their responsibilities while also keeping tabs on the overall progress of the team. You’ll cut down on silos, increase visibility, and encourage more collaboration. Team leaders will better understand the workload on each employee’s plate and distribute or redistribute <a href="https://rescue.ceoblognation.com/virtual-assistant" title="CEO Hacks - Virtual Assistant" class="pretty-link-keyword"rel="">tasks</a> accordingly.</p> <p>Schedules also provide a good benchmark for quickly assessing the progress toward your goal. By glancing at the schedule or calendar, you can easily see if tasks are behind, ahead, or stalled. You can then take appropriate action to address the situation. Ensure smoother operations and <a href="https://ceoblognation.com/2021/10/how-to-level-up-your-business/" target="_blank" rel="noopener">level up your business</a> with a shared schedule.</p> <h2>4. Discover Each Team Member’s Strengths</h2> <p>Teams succeed when each team member can use their unique skills and talents to shine. A long-term way to ensure you achieve your team’s goals is to foster growth and better teamwork by discovering and encouraging each team member’s strengths.</p> <p>There are dozens of ways to test for your employee’s strengths. Personality assessments like the <a href="https://www.myersbriggs.org/my-mbti-personality-type/mbti-basics/" target="_blank" rel="noopener">Myers-Briggs</a> or <a href="https://www.discprofile.com/what-is-disc" target="_blank" rel="noopener">DISC</a> help identify working styles. You can also use <a href="https://mp.institute/assessments/" target="_blank" rel="noopener">coaching assessment tools</a> to identify potential future leaders. Once you find areas of strength, you can leverage these skills to achieve team goals.</p> <p>In addition to identifying strengths, these types of tests can determine weak areas for possible training, development, or improvement. When you invest in your team members, you strengthen the overall team and ultimately move closer to achieving your goals.</p> <h2>5. Give Your Team Grace</h2> <p>You won’t always hit the mark. When your team falls short, it’s important to move forward with grace and purpose. Honestly assess what went wrong and why, but don’t point fingers at individual team members or play the blame game. Try to create a positive team environment where people feel comfortable owning up to their mistakes and learning from them. This culture will be a powerful tool in helping your team achieve goals.</p> <p>Dr. Angela Duckworth has done a lot of research on the <a href="https://www.brainpickings.org/2014/01/29/carol-dweck-mindset/" target="_blank" rel="noopener">growth mindset</a>, which is a state of mind that highly resilient people possess. People with a growth mindset understand that they may not be good at a particular task to start with, but they can always learn and grow in it. This type of <a href="https://ceoblognation.com/2021/10/25-entrepreneurs-share-their-ceo-nugget/">mindset</a> is imperative for successful teams to recognize mistakes with grace, understand what went wrong without blame, and move forward with proactive steps about how to change in the future.</p> <h3>How to Achieve Your Team Goals</h3> <p>When you invest in your team, you’ll experience the rewards. Set SMART goals, communicate well, keep a schedule, cultivate strengths, and promote a culture of grace to <a href="https://ceoblognation.com/2020/09/visibility-resources-success-how-to-be-successful/">help your team succeed</a> and achieve your goals again and again.</p> <p>&nbsp;</p> <p><em>Jordan McDowell is a writer and content strategist. He specializes in technically-oriented B2B and B2C content for a number of digital companies</em></p> IAM1203- CEO Extracts Actionable Insights from Massive Datasets https://iamceo.co/2021/11/28/iam1203-ceo-extracts-actionable-insights-from-massive-datasets/ I AM CEO Podcast urn:uuid:e160f64a-fb3a-23fe-5f62-302d2b627940 Sun, 28 Nov 2021 06:16:16 -0500 <p>Keshav Pingali is CEO and co-founder of Katana Graph, a high-performance scale-out graph processing, AI and analytics company, which extracts actionable insights from massive unstructured datasets. Keshav holds the W.A.&#8221;Tex&#8221; Moncrief Chair of Computing at the University of Texas at Austin, and is a Fellow of the ACM, IEEE and AAAS. CEO Hack: (i) Ability &#8230;</p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/11/28/iam1203-ceo-extracts-actionable-insights-from-massive-datasets/">IAM1203- CEO Extracts Actionable Insights from Massive Datasets</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> <p><img loading="lazy" class="aligncenter size-large wp-image-169120" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-26-1024x576.png" alt="" width="1024" height="576" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-26-1024x576.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-26-300x169.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-26-768x432.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-26-390x220.png 390w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-26.png 1280w" sizes="(max-width: 1024px) 100vw, 1024px" />Keshav Pingali is CEO and co-founder of Katana Graph, a high-performance scale-out graph processing, AI and analytics company, which extracts actionable insights from massive unstructured datasets. Keshav holds the W.A.&#8221;Tex&#8221; Moncrief Chair of Computing at the University of Texas at Austin, and is a Fellow of the ACM, IEEE and AAAS.</p> <ul> <li><b>CEO Hack: </b>(i) Ability to say no (ii) Doing my duty</li> <li><strong>CEO Nugget: </strong>Running a high-tech company is more like a chain of responsibilities</li> <li><b>CEO Defined: </b>Duty and responsibility</li> </ul> <p><a href="https://iamceo.co/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">Website</a>: <a href="https://katanagraph.com/">https://katanagraph.com/</a></p> <p>Twitter: <a href="https://twitter.com/KatanaGraph">https://twitter.com/KatanaGraph</a><br /> LinkedIn: <a href="https://www.linkedin.com/company/katana-graph/">https://www.linkedin.com/company/katana-graph/</a></p> <hr /> <p>Check out one of our favorite CEO Hack’s <a href="http://www.audibletrack.com/click.track?CID=102175&AFID=425146&ADID=532853&SID=" rel="external noopener noreferrer nofollow" data-wpel-link="external">Audible</a>. Get your <a class="pretty-link-keyword" title="CEO Hacks - Free" href="https://iamceo.co/free" rel="">free</a> audiobook and check out more of our favorite CEO Hacks <a href="http://cbnation.co/hacks" rel="external noopener noreferrer nofollow" data-wpel-link="external">HERE</a></p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/11/28/iam1203-ceo-extracts-actionable-insights-from-massive-datasets/">IAM1203- CEO Extracts Actionable Insights from Massive Datasets</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> 25 Entrepreneurs Share Their Tips and Tricks of Staying Motivated https://hear.ceoblognation.com/2021/11/27/25-entrepreneurs-share-their-tips-and-tricks-of-staying-motivated/ Hearpreneur urn:uuid:46c82c25-a5d7-3682-2d1c-89e4a1ce3eff Sat, 27 Nov 2021 12:16:58 -0500 <p>When the going gets rough in business, you’ll need the motivation to keep moving. Motivating yourself can be hard but practicing consistent habits such as reminding yourself of why you started can be a major boost. A network of friends and partners can also serve as a great assurance and reminder that you’re not walking. &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/27/25-entrepreneurs-share-their-tips-and-tricks-of-staying-motivated/">25 Entrepreneurs Share Their Tips and Tricks of Staying Motivated</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <p>When the going gets rough in business, you’ll need the motivation to keep moving. Motivating yourself can be hard but practicing consistent habits such as reminding yourself of why you started can be a major boost. A network of friends and partners can also serve as a great assurance and reminder that you’re not walking.</p> <p>Here are the various ways entrepreneurs and business owners stay motivated in business.</p> <h2>#1- Having clear objectives</h2> <figure id="attachment_212438" aria-describedby="caption-attachment-212438" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Tanner-Arnold.jpg"><img loading="lazy" class="size-thumbnail wp-image-212438" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Tanner-Arnold-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Tanner-Arnold-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Tanner-Arnold-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Tanner-Arnold.jpg 587w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212438" class="wp-caption-text">Photo Credit: Tanner Arnold</figcaption></figure> <p>Most entrepreneurs start their businesses with specific aims and objectives in mind. They may even develop a set of basic ideas by which they wish to live, but they fail to develop their own specific ambitions. This is not something you can afford to disregard because you most likely have reasons for being an entrepreneur in the first place. It doesn't matter if you write these things down on paper, or on your phone; so you can refer to them when you've lost inspiration. Having goals in various areas of your life will help you live the greatest life possible.</p> <p>Thanks to Tanner Arnold, <a href="http://revelationmachinery.com/">Revelation Machinery</a>!</p> <hr /> <h2>#2- Maintaining work-life balance</h2> <figure id="attachment_212439" aria-describedby="caption-attachment-212439" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Dan-N..jpg"><img loading="lazy" class="size-thumbnail wp-image-212439" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Dan-N.-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Dan-N.-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Dan-N..jpg 200w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212439" class="wp-caption-text">Photo Credit: Dan Ni</figcaption></figure> <p>On days when I need motivation, I try to remind myself that I am exactly where I hoped to be and running my own company. Moreover, I allot for myself some guilt-free days where I reward myself for all my hard work. One of the main things that I try to practice is always advising my employees is to strike a work-life balance. Spend time with your loved ones and maintain healthy relationships. And last but not the least, always be open to innovations and new learning experiences as they make you learn new relevant skills!</p> <p>Thanks to Dan Ni, <a href="http://Messaged.com">Messaged.com</a>!</p> <hr /> <h2>#3- Choosing my passion</h2> <figure id="attachment_212440" aria-describedby="caption-attachment-212440" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Nick-Shackelford.png"><img loading="lazy" class="size-thumbnail wp-image-212440" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Nick-Shackelford-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212440" class="wp-caption-text">Photo Credit: Nick Shackelford</figcaption></figure> <p>Enter a field that you’re passionate about. This will ultimately provide a sense of purpose and consistently motivate you to push your company forward even on the toughest days. It will also enable you to overcome failures and be more committed to managing difficult situations. Purpose goes way beyond profit. Of course, money is a huge incentive, but it can’t be the end all be all. Having a sincere affection for your work translates to your client/consumer base and allows you the patience necessary to<br /> problem solve, creating positive outcomes.</p> <p>Thanks to Nick Shackelford, <a href="https://www.structured.agency">Structured Agency</a>!</p> <hr /> <h2>#4- Getting into action</h2> <figure id="attachment_212457" aria-describedby="caption-attachment-212457" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Amie-Devero.jpg"><img loading="lazy" class="size-thumbnail wp-image-212457" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Amie-Devero-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Amie-Devero-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Amie-Devero.jpg 163w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212457" class="wp-caption-text">Photo Credit: Amie Devero</figcaption></figure> <p>I create a significant structure to make it easy to get into action and my clients and I partner to do the same for their work. There are a bunch of different approaches: <a href="https://hear.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">Scheduling</a> all tasks you plan actually to do; creating alerts that tell you when to stop and start; <a href="https://hear.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">scheduling</a> even non-professional stuff like working out or walking the dog. There's much more. But the key point is this: Motivation is a red herring. Find structures that get you into action -even grudgingly. Motivation will take care of itself.</p> <p>Thanks to Amie Devero, <a href="https://www.beyondbetter.io/">Amie Devero Coaching and Consulting</a>!</p> <hr /> <h2>#5- Giving high-quality service</h2> <figure id="attachment_212459" aria-describedby="caption-attachment-212459" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/BernadetteGold-scaled.jpg"><img loading="lazy" class="size-thumbnail wp-image-212459" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/BernadetteGold-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212459" class="wp-caption-text">Photo Credit: Bernadette Gold</figcaption></figure> <p>When you are committed to providing the highest quality of service to your customers, motivation comes naturally. Likewise, when you are committed to delivering the solutions your customers need, it energizes you to improve daily. Therefore, we prioritize our customer's needs, demanding that we continually evolve and grow. When you give your best, customers are loyal and appreciative. As humans, we thrive when we are appreciated.</p> <p>Thanks to Bernadette Gold,<a href="https://www.bernadettegold.com"> Bernadette Gold</a>!</p> <hr /> <h2>#6- Customer focus</h2> <figure id="attachment_212460" aria-describedby="caption-attachment-212460" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Rhoads.jpg"><img loading="lazy" class="size-thumbnail wp-image-212460" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Rhoads-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Rhoads-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Rhoads-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Rhoads.jpg 480w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212460" class="wp-caption-text">Photo Credit: Eric Rhoads</figcaption></figure> <p>What motivates me is a well-oiled team of players, knowing that they can implement my ideas and do them well. There were many lean years when I had to do everything myself, Though I experience some limitations still, simply because I have more ideas than I could possibly accomplish in a lifetime. Another thing that changed me is having a purpose beyond the business. When I shifted away from being all about money and more towards making life better for my customers, everything changed.</p> <p>Thanks to Eric Rhoads, <a href="http://www.streamlinepublishing.com">Streamline Publishing</a>!</p> <hr /> <h2>#7- Doing a home project</h2> <figure id="attachment_212461" aria-describedby="caption-attachment-212461" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jay-Whitacre.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212461" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jay-Whitacre-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jay-Whitacre-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jay-Whitacre-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jay-Whitacre.jpeg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jay-Whitacre-768x768.jpeg 768w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212461" class="wp-caption-text">Photo Credit: Jay Whitacre</figcaption></figure> <p>A bit simple, but not a lot of leaders do so. Doing one home project at a time can relax my mind and keep me from overthinking messy work matters. However, what people don’t know is that because I’m calm and “in the present,” my mind gets so unknotted that in just a split moment, I can find inspiration to solve a current problem out of the blue. The resulting inspiration gives me a working idea that drives me to immediately find ways on how to effectively apply it, no matter how bizarre and crazy it is.</p> <p>Thanks to Jay Whitacre, <a href="http://www.aquionenergy.com/">Aquion Energy</a>!</p> <hr /> <h2>#8- Redefining goals</h2> <figure id="attachment_212462" aria-describedby="caption-attachment-212462" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Yuvi-Alpert.jpg"><img loading="lazy" class="size-thumbnail wp-image-212462" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Yuvi-Alpert-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Yuvi-Alpert-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Yuvi-Alpert.jpg 214w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212462" class="wp-caption-text">Photo Credit: Yuvi Alpert</figcaption></figure> <p>For me, staying motivated is about defining my goals regularly. Every three to four months, I sit down and write out my goals under two categories, short and long term. The short-term goals provide me with immediately actionable tasks that can be completed in a limited amount of time. By doing this, I am always moving forward, which in itself, motivates me to keep going. Each short-term goal is connected to the overall long-term goal and that success motivates me to go after the bigger ones.</p> <p>Thanks to Yuvi Alpert, <a href="https://www.hellonoemie.com/">Noemie</a>!</p> <hr /> <h2>#9- By making to-do lists</h2> <figure id="attachment_212463" aria-describedby="caption-attachment-212463" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212463" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/hays-bailey.jpeg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212463" class="wp-caption-text">Photo Credit: Hays Bailey</figcaption></figure> <p>I have found that I stay motivated whenever I see that I am ticking off items from my to-do list regularly. It tells me that I am not stuck and that I am making progress. That being said, what I do to stay motivated is convert big goals into smaller ones and individually put each into my list. This way, my journey is clearly documented and I do not only feel, but I literally see that I am moving. Knowing that I am moving closer to my goals each time I tick off items from my list is more than enough to keep my going.</p> <p>Thanks to Hays Bailey, <a href="https://sheqsy.com">Sheqsy</a>!</p> <hr /> <h2>#10- Time management</h2> <figure id="attachment_212464" aria-describedby="caption-attachment-212464" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Stephan-Baldwin.jpg"><img loading="lazy" class="size-thumbnail wp-image-212464" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Stephan-Baldwin-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Stephan-Baldwin-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Stephan-Baldwin-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Stephan-Baldwin.jpg 450w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212464" class="wp-caption-text">Photo Credit; Stephan Baldwin</figcaption></figure> <p>Working remotely is not easy for everyone as it requires you to be very strong-willed and responsible about your time. However, you can make every single day more manageable by breaking it down into repeatable tasks. Humans depend on routines for <a href="https://hear.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a> because giving structure to our days helps us concentrate and perform better than tackling situations as they come at random. You should plan your day according to the time you can allocate to work vs. the tasks you have to complete.</p> <p>Thanks to Stephan Baldwin, <a href="https://www.assistedlivingcenter.com/">Assisted Living Center</a>!</p> <hr /> <h2>#11- By setting goals</h2> <figure id="attachment_212465" aria-describedby="caption-attachment-212465" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Lattice-Hudson.jpg"><img loading="lazy" class="size-thumbnail wp-image-212465" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Lattice-Hudson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Lattice-Hudson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Lattice-Hudson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Lattice-Hudson.jpg 560w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212465" class="wp-caption-text">Photo Credit: Lattice Hudson</figcaption></figure> <p>I chose this career path when I decided to quit my cushy corporate job and start my own business. In this journey, there have been some times when I have wanted to quit no doubt but I figured out how to not burn out under the intensity of this role and stay motivated. I set personal goals with the business goals that I have each month. This makes me feel internally satisfied while watching my business flourish. Also reading up on the entrepreneurial journey of fellow founders gives me a lot of perspective into my issues and concerns.</p> <p>Thanks to Lattice Hudson, <a href="https://latticehudson.com/">Lattice & Co.!</a></p> <hr /> <h2>#12- By visualizing</h2> <figure id="attachment_212466" aria-describedby="caption-attachment-212466" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Ashley-Lands.jpg"><img loading="lazy" class="size-thumbnail wp-image-212466" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Ashley-Lands-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212466" class="wp-caption-text">Photo Credit: Ashley Lands</figcaption></figure> <p>We all have days when everything is out of focus, and the negativity is loud. I have found that visualization is my key to staying motivated. Some people choose to journal their aspirations &#8211; I &#8216;pin' mine! I have a private Pinterest board where I have added little reminders of every goal that have worked towards. From the dream house to public speaking engagements, eating well, even photos of checks. I head over to that board whenever I need to stay motivated!</p> <p>Thanks to Ashley Lands, <a href="http://ashleymlands.com/stuffouiloveservices">Stuff Oui Love</a>!</p> <hr /> <h2>#13- Keeping objectives in focus</h2> <figure id="attachment_212467" aria-describedby="caption-attachment-212467" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Keenan-Beavis.jpg"><img loading="lazy" class="size-thumbnail wp-image-212467" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Keenan-Beavis-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Keenan-Beavis-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Keenan-Beavis-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Keenan-Beavis-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Keenan-Beavis.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212467" class="wp-caption-text">Photo Credit: Keenan Beavis</figcaption></figure> <p>Eyes on the price, as what they always say. This phrase completely explains why my motivation never left me. I have established in my mind the things I want to achieve, may it be a short-term or long-term goal. Knowing your objective is such a powerful driver for you to keep on going and that is what I am experiencing. This is not just about personal desires but a mixture of such and a vision for my business. My motivation is basically rooted in my objectives and the prize that comes with them</p> <p>Thanks to Keenan Beavis, <a href="https://www.longhouse.co/">Longhouse Media</a>!</p> <hr /> <h2>#14- By listening to success stories</h2> <figure id="attachment_212468" aria-describedby="caption-attachment-212468" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Saskia-Ketz.jpg"><img loading="lazy" class="size-thumbnail wp-image-212468" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Saskia-Ketz-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Saskia-Ketz-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Saskia-Ketz-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Saskia-Ketz-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Saskia-Ketz.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212468" class="wp-caption-text">Photo Credit: Saskia Ketz</figcaption></figure> <p>If you thrive on success stories and love to knock the ball out of the park, finding TED talks featuring highly successful entrepreneurs is easy these days and is food for the soul. When you listen to like-minded individuals talking about their personal life and business experiences, you will undoubtedly be inspired to jump that hurdle. After 30 minutes you will have a completely different mindset and will welcome the hard work and obstacles with open arms, ready to take on the world!</p> <p>Thanks to Saskia Ketz, <a href="https://mojomox.com/">Mojomox</a>!</p> <hr /> <h2>#15- Connecting with like-minded people</h2> <figure id="attachment_212469" aria-describedby="caption-attachment-212469" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gwendolyn-L.-Young.jpg"><img loading="lazy" class="size-thumbnail wp-i A Quick Guide to Leveraging Brand Partnerships to Boost Your Reach https://rescue.ceoblognation.com/2021/11/27/a-quick-guide-to-leveraging-brand-partnerships-to-boost-your-reach/ Rescue a CEO urn:uuid:4d2a2d10-f8ea-2e62-1674-a039d41e0788 Sat, 27 Nov 2021 09:16:56 -0500 Listen to business leaders, and each one will have a different take on what it is you should do to grow your enterprise. This is because everyone, and every business, has a different path to take to achieve their potential. Some things link business success stories, however, and, more often than not, partnerships with other &#8230; <p><span style="font-weight: 400">Listen to business leaders, and each one will have a different take on what it is you should do to grow your enterprise. This is because everyone, and every business, has a different path to take to achieve their potential. Some things link business success stories, however, and, more often than not, partnerships with other firms have been a part of this.</span></p> <p><span style="font-weight: 400">There comes a time in most businesses' lives when finding the mutual benefit in coming together with another brand makes sense. Something they’re doing would be appealing to your customer base, and something you’re doing will likely appeal to theirs, and the opportunity to </span><a href="https://ceoblognation.com/2021/10/how-to-level-up-your-business/"><span style="font-weight: 400">level up</span></a><span style="font-weight: 400"> is too good to say no to. So, why not get together and collaborate?</span></p> <h2><span style="font-weight: 400">What Are Brand Partnerships? </span></h2> <p><span style="font-weight: 400">The above scenario is essentially what a brand partnership is. It describes a time when two or more companies join forces to offer a product or service that will appeal to their joint customers. Famous examples include Apple and Nike coming together to work on an Apple Watch tailored to people with an interest in fitness.</span></p> <p><span style="font-weight: 400">This appealed not only to Nike’s customer base but provided Apple customers with the perfect opportunity to get into fitness. This is an important element of brand partnerships people don’t always pick up on. You’re not only looking to attract those customers that may already be invested in both companies &#8211; it’s about bringing some of their customers over to you for the first time and vice versa.</span></p> <h2><span style="font-weight: 400">Why Choose Brand Partnerships?</span></h2> <p><span style="font-weight: 400">Apart from the obvious short-term turnover opportunities partnerships like this create, there are other advantages. Brand partnerships with a good </span><a href="https://affise.com/blog/partner-relationship-management/" target="_blank" rel="noopener"><span style="font-weight: 400">partner relationship management strategy</span></a><span style="font-weight: 400"> allow a company to be seen in a different light. </span></p> <p><span style="font-weight: 400">For example, before they came together to create Stratos, Go-Pro and Red Bull were viewed by the casual observer as one-product companies. Go-Pro made cameras. Red Bull made energy drinks. And yet, after Stratos, both are seen as lifestyle brands with a penchant for extreme sports. </span></p> <p><span style="font-weight: 400">This not only brings both businesses to a wider audience but opens up further business opportunities with companies that exist in the space both Red Bull and GoPro have moved into.</span></p> <p><span style="font-weight: 400">All this sounds exciting, but where should you begin with your brand partnership? That’s the question this article aims to answer. Below, we share five tips that’ll set you on the path to partnership greatness.</span></p> <h3><span style="font-weight: 400">Tip #1: Choose the Right Partner</span></h3> <p><span style="font-weight: 400">By “the right partner”, we don’t mean the most suitable in terms of existing brand image. Nor do we advise trying to buddy up with a company that exists on the other end of that spectrum to you. </span></p> <p><span style="font-weight: 400">What selecting the “right” partner is about is finding the one that most suits your brand values and can maximize the potential of the product or service you create together.</span></p> <p><span style="font-weight: 400">Explore a few options before committing. Compare skill sets, existing audiences, and current trajectories, and </span><a href="https://www.yieldify.com/blog/trust-badges-boost-conversion-rates/" target="_blank" rel="noopener"><span style="font-weight: 400">build trust</span></a><span style="font-weight: 400"> before plumping for the company you want to collaborate with.</span></p> <h3><span style="font-weight: 400">Tip #2: Know Your Worth</span></h3> <p><span style="font-weight: 400">If you’re new to this game, it can be a daunting prospect. Approaching other companies with a collaborative idea or proposition is a complex process. It can leave you and your business feeling exposed to criticism or at risk of giving away your USP.</span></p> <p><span style="font-weight: 400">It can also lead you &#8211; especially if you get in the room with a <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a> leader &#8211; to sell yourself and your business short. You may think this exudes the humility people are looking for in a partner. However, there’s a fine line between that and presenting yourself as out of your depth or unappealing. </span></p> <p><span style="font-weight: 400">Instead, be confident, assured, and practical in how you present in meetings, and be sure to talk up what you can bring to the table. With content like video being the most desirable at present and encouraging </span><a href="https://ceoblognation.com/2021/08/video-content-pros-cons-and-tips-to-increase-engagement/"><span style="font-weight: 400">increased engagement</span></a><span style="font-weight: 400">, use <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> examples that play to your strengths and demonstrate your value to partners.</span></p> <h3><span style="font-weight: 400">Tip #3: Leverage Your Plan</span></h3> <figure id="attachment_397736" aria-describedby="caption-attachment-397736" style="width: 768px" class="wp-caption aligncenter"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-scaled.jpg"><img loading="lazy" class="wp-image-397736 " src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-1024x682.jpg" alt="" width="768" height="512" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-1024x682.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-300x200.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-768x512.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-1536x1024.jpg 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/markus-winkler-kXjBMw_wHx8-unsplash-2048x1365.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></a><figcaption id="caption-attachment-397736" class="wp-caption-text">Photo by <a href="https://unsplash.com/@markuswinkler?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText">Markus Winkler</a> on <a href="https://unsplash.com/?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText">Unsplash</a></figcaption></figure> <p><span style="font-weight: 400">It’s becoming increasingly rare to find a <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> collaboration that will be successful by targeting only one channel of communication. With so much content delivered to an increasing number of platforms daily, it’s difficult for anyone other than the most established brands to cut through by utilizing a single avenue.</span></p> <p><span style="font-weight: 400">So, when producing your plan, make sure it plays to the strengths of both/all brands. If you have a greater footing on a site like Instagram, tailor picture content to the style that’s made you a success. If your partner has a bigger following on YouTube, feel secure enough to move more in their direction with video content. </span></p> <p><span style="font-weight: 400">If you can do this while ensuring both brands are included in the posts or videos, this will do wonders for your social media reach.</span></p> <h3><span style="font-weight: 400">Tip #4: Seek Continuous Collaboration</span></h3> <p><span style="font-weight: 400">Don’t just look at collaborations as a one-time thing. This often gives off the idea that the collaboration has been unsuccessful, which can be a difficult hurdle to get over when you enter conversations with future prospective partners, making </span><a href="https://affise.com/blog/" target="_blank" rel="noopener"><span style="font-weight: 400">PRM marketing</span></a><span style="font-weight: 400"> more difficult.</span></p> <p><span style="font-weight: 400">By ensuring you and your partner brand see this collaboration as a multi-campaign or even continuous partnership, you can think bigger with your ideas and view the benefits in both a short-term and long-term context.</span></p> <h3><span style="font-weight: 400">Tip #5: Success Doesn’t Stop at Posting </span></h3> <p><span style="font-weight: 400">The planning and developing of a campaign isn’t the whole thing. You don’t just hit “publish” on your content, put your feet up, and watch the <a href="https://rescue.ceoblognation.com/financial" title="CEO Hacks - Financial" class="pretty-link-keyword"rel="">money</a> roll in &#8211; what a lovely world that would be!</span></p> <p><span style="font-weight: 400">The key to creating a great brand partnership is as much to do with analytics, something you can run through </span><a href="https://www.automationanywhere.com/rpa/GSuite-Automation" target="_blank" rel="noopener"><span style="font-weight: 400">Google automation tools</span></a><span style="font-weight: 400">, as it is creative ideas and content development. </span></p> <p><span style="font-weight: 400">If you’ve been smart enough to follow tip #4, then building analysis into your subsequent collaboration with this partnership is key to understanding what to do more of and what to avoid in the future.</span></p> <h2><span style="font-weight: 400">Conclusion</span></h2> <p><span style="font-weight: 400">The last 18 months have been difficult for everyone. As a lot of businesses emerge battered and bruised from having their customers cut off for the best part of two years, different ways of thinking are going to be required to turn the tide.</span></p> <p><span style="font-weight: 400">Business partnerships may not be a new idea, but in a time when we are, collectively, looking to come together to overcome humanity’s biggest challenges, more collaboration in business seems like the best way forward. </span></p> <p><span style="font-weight: 400">Following our tips here should set you on the right path to becoming one of the thousands of businesses successfully exploring partnerships today.</span></p> <p>&nbsp;</p> <p><b>Author Bio:</b></p> <figure id="attachment_397738" aria-describedby="caption-attachment-397738" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien.jpg"><img loading="lazy" class="size-thumbnail wp-image-397738" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/Sam-O-Brien.jpg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-397738" class="wp-caption-text">Sam O’Brien</figcaption></figure> <p><span style="font-weight: 400">Sam O’Brien is the Chief Marketing Officer for Affise</span><span style="font-weight: 400">—</span><span style="font-weight: 400">a Global SaaS </span><a href="https://affise.com/blog/best-affiliate-programs/"><span style="font-weight: 400">Affiliate Marketing Program</span></a><span style="font-weight: 400"> Solution. He is a growth marketing expert with a product management and design background. Sam has a passion for innovation, growth, and marketing technology. Here is his </span><a href="https://uk.linkedin.com/in/samuelwobrien"><span style="font-weight: 400">LinkedIn</span></a><span style="font-weight: 400">.</span></p> IAM1202- Founder Provides Strategic Communications Counsel https://iamceo.co/2021/11/27/iam1202-founder-provides-strategic-communications-counsel/ I AM CEO Podcast urn:uuid:b903a848-c18a-49ea-b677-7fd6c16ab57b Sat, 27 Nov 2021 06:16:28 -0500 <p>Evan Nierman is the author of the just-released book Crisis Averted: PR Strategies to Protect Your Reputation and the Bottom Line, which is available at Amazon.com and wherever books are sold. He is also the Founder and CEO of Red Banyan, which provides strategic communications counsel, crisis management and media training to senior business leaders, &#8230;</p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/11/27/iam1202-founder-provides-strategic-communications-counsel/">IAM1202- Founder Provides Strategic Communications Counsel</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> <p><img loading="lazy" class="aligncenter size-large wp-image-169117" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-25-1-1024x576.png" alt="" width="1024" height="576" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-25-1-1024x576.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-25-1-300x169.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-25-1-768x432.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-25-1-390x220.png 390w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/47/2021/11/Copy-of-I-am-CEO-Podcast-Season-3-25-1.png 1280w" sizes="(max-width: 1024px) 100vw, 1024px" />Evan Nierman is the author of the just-released <a href="https://iamceo.co/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">book</a> Crisis Averted: <a href="https://iamceo.co/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">PR</a> Strategies to Protect Your Reputation and the Bottom Line, which is available at Amazon.com and wherever <a href="https://iamceo.co/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">books</a> are sold.</p> <p>He is also the Founder and CEO of Red Banyan, which provides strategic communications counsel, crisis management and media training to senior business leaders, government officials and private individuals.</p> <p>Evan and his team advise and represent corporations and non-profit organizations across a wide range of industries, often guiding them through high-stakes, complex situations and conceptualizing and executing effective communications campaigns.</p> <p>He is a regular contributor to various top publications including Entrepreneur, Fast Company and Forbes.</p> <ul> <li><b>CEO Hack: </b>Ask for help, get educated and join like-minded peer entrepreneurs</li> <li><strong>CEO Nugget:</strong> Everyone needs to be talking to everyone around them about the dangers of social media</li> <li><b>CEO Defined: </b>Deciding your vision and rallying other people to your side to accomplish it</li> </ul> <p><a href="https://iamceo.co/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">Website</a>: <a href="http://redbanyan.com/">http://redbanyan.com/</a></p> <p><a>https:/evannierman.com</a></p> <p>Previous episode on IAMCEO: <a href="https://iamceo.co/2020/06/02/iam659-ceo-provides-strategic-communications-counsel/">https://iamceo.co/2020/06/02/iam659-ceo-provides-strategic-communications-counsel/</a></p> <p><a href="https://iamceo.co/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">Book</a> on Amazon: <a href="https://www.amazon.com/Crisis-Averted-Strategies-Protect-Reputation/dp/1642252573/ref=sr_1_1?dchild=1&keywords=crisis+averted&qid=1629296682&sr=8-1">Crisis Averted: PR Strategies to Protect Your Reputation and the Bottom Line</a></p> <p>Instagram: <a href="https://www.instagram.com/redbanyanpr/">https://www.instagram.com/redbanyanpr/</a><br /> LinkedIn: <a href="https://www.linkedin.com/company/1262164">https://www.linkedin.com/company/1262164</a></p> <hr /> <p>Check out one of our favorite CEO Hack’s <a href="http://www.audibletrack.com/click.track?CID=102175&AFID=425146&ADID=532853&SID=" rel="external noopener noreferrer nofollow" data-wpel-link="external">Audible</a>. Get your <a class="pretty-link-keyword" title="CEO Hacks - Free" href="https://iamceo.co/free" rel="">free</a> audiobook and check out more of our favorite CEO Hacks <a href="http://cbnation.co/hacks" rel="external noopener noreferrer nofollow" data-wpel-link="external">HERE</a></p> <p>The post <a rel="nofollow" href="https://iamceo.co/2021/11/27/iam1202-founder-provides-strategic-communications-counsel/">IAM1202- Founder Provides Strategic Communications Counsel</a> appeared first on <a rel="nofollow" href="https://iamceo.co">I AM CEO Podcast</a>.</p> 5 Tips Every SaaS CEO Should Implement To Increase Product Signups https://rescue.ceoblognation.com/2021/11/26/5-tips-every-saas-ceo-should-implement-to-increase-product-signups/ Rescue a CEO urn:uuid:f286500f-ed10-18fb-0386-fc303791fca3 Fri, 26 Nov 2021 09:16:54 -0500 Product signups are the lifeblood of any software as a service (SaaS) business. They are also the hardest aspect of running a SaaS business.  Unlike tangible products that a prospective customer can look at in myriad different ways, the only way to experience a SaaS product is to experience it oneself. This makes it admittedly &#8230; <p><span style="font-weight: 400">Product signups are the lifeblood of any <a href="https://rescue.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a> as a service (SaaS) business. They are also the hardest aspect of running a SaaS business. </span></p> <p><span style="font-weight: 400">Unlike tangible products that a prospective customer can look at in myriad different ways, the only way to experience a SaaS product is to experience it oneself.</span></p> <p><span style="font-weight: 400">This makes it admittedly hard to <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a> a SaaS product. If you are struggling to get target product signups for your SaaS business, this post is for you. Let us take a look at the top five tips a CEO should implement to boost their product signups organically.</span></p> <h2><span style="font-weight: 400">Top 5 Tips every SaaS CEO should implement to increase product signups</span></h2> <p><span style="font-weight: 400">One of the first things to consider when it comes to <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> SaaS products is the quality of your <a href="https://rescue.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> efforts. You need to put your best foot forward and stay updated with the trends at all times. You can benefit tremendously by enlisting the help of </span><a href="https://skale.so/"><span style="font-weight: 400">Skale SEO agency for SaaS companies</span></a><span style="font-weight: 400">. With world-class B2B SaaS growth experts and a robust Search Engine Optimization (SEO) framework, they can scale up your product sign-ups. They employ every trick in the book to see your signups grow quickly and organically. </span></p> <p><span style="font-weight: 400">Let’s decode every aspect involved in growing SaaS signups and see how you can improve in each of them:</span></p> <h2><span style="font-weight: 400">1. Keep it simple</span></h2> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/freemium.png"><img loading="lazy" class="aligncenter wp-image-397822" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/freemium.png" alt="" width="551" height="557" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/freemium.png 741w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/freemium-297x300.png 297w" sizes="(max-width: 551px) 100vw, 551px" /></a></p> <p style="text-align: center"><a href="https://www.groovehq.com/blog/pricing-that-worked"><i><span style="font-weight: 400">Source</span></i></a><i><span style="font-weight: 400"> </span></i></p> <p><span style="font-weight: 400">It seems like such a bit of overstated advice but it really is important that you make everything from your marketing messages to the process of enrolling with you as easy as possible for the customers.</span></p> <p><span style="font-weight: 400">On average, a person is exposed to </span><a href="https://ppcprotect.com/blog/strategy/how-many-ads-do-we-see-a-day/#:~:text=Fast%20forward%20to%202021%2C%20and,10%2C000%20ads%20every%20single%20day." target="_blank" rel="noopener"><span style="font-weight: 400">6,000 to 10,000</span></a><span style="font-weight: 400"> ads on a daily basis. You don’t want to complicate things further for your customer who is saturated with companies trying to sell them things by making your interactions with them a chore to get through.</span></p> <p><span style="font-weight: 400">Simplify your approach. Include the absolutely necessary information and make it attention-grabbing. Apply this to everything.</span></p> <h3><span style="font-weight: 400">a. Your website</span></h3> <p><span style="font-weight: 400">As enticing as it seems, you don’t need to cram everything on your homepage. It makes it seem packed and confuses the user. Create a homepage that is simple and effective. It tells the user why they should opt for the service coupled with a sleek signup form. This approach helped </span><a href="https://growthrock.co/" target="_blank" rel="noopener"><span style="font-weight: 400">GrowthRock</span></a><span style="font-weight: 400"> achieve </span><a href="http://growthrock.co/saas-conversion-optimization/"><span style="font-weight: 400">73%</span></a><span style="font-weight: 400"> more signups.</span></p> <p><span style="font-weight: 400">The idea is to subtly direct the user to take the desired action. By all means, put your best content and social proof there as it inherently pushes the user towards the action you want them to take, just don’t put everything there. Let the content breathe. </span></p> <h3><span style="font-weight: 400">b. Pricing model</span></h3> <p><span style="font-weight: 400">Pricing is a make-or-break scenario. You want it to be flexible but you don’t want it to feel confusing as well. It is even more important to keep the pricing structure simple because convoluted pricing can seem deceptive to the customer.</span></p> <p><span style="font-weight: 400">After a couple of failed attempts, </span><a href="https://www.groovehq.com/blog/pricing-that-worked" target="_blank" rel="noopener"><span style="font-weight: 400">Groove</span></a><span style="font-weight: 400"> came up with a single price for all customers that boosted their conversion rate to 4.15% with a 25% increase in revenue. Now, this doesn’t mean this kind of pricing definitely works for every product, but simplifying things certainly helps. </span></p> <h3><span style="font-weight: 400">c. Signup form</span></h3> <p style="text-align: center"><span style="font-weight: 400"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/sign-up.png"><img loading="lazy" class="aligncenter wp-image-397824" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/sign-up.png" alt="" width="684" height="429" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/sign-up.png 700w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/sign-up-300x188.png 300w" sizes="(max-width: 684px) 100vw, 684px" /></a></span><a href="https://static2.clutch.co/s3fs-public/imce/cdccdd758c0c46d7e039919ae42b58cb.png" target="_blank" rel="noopener"><i><span style="font-weight: 400">Source</span></i></a></p> <p><span style="font-weight: 400">When we talk about simplifying a form, we don’t always mean eliminating columns. Sometimes, you do need some information from the customer to match them with a product that suits them right. For example, </span><a href="https://getvoip.com/" target="_blank" rel="noopener"><span style="font-weight: 400">GetVoIP</span></a><span style="font-weight: 400"> asks users some information regarding the number of employees and the features needed before directing them to the correct product sign-up.</span></p> <p><span style="font-weight: 400">The takeaway here is to make the process easy for the customer, not necessarily short. GetVoIP’s method may take a minute or two more, but the user understands it is to their benefit.</span></p> <p><span style="font-weight: 400">Be considerate of your user’s time. Include only the necessary steps. Run A/B split tests on the length of the form. Check that the form is mobile-friendly as well.</span></p> <h2><span style="font-weight: 400">2. Let go of their payment information</span></h2> <p><span style="font-weight: 400">This is a tricky one. On one hand, including credit card information in a trial leads to authentic customers. On the other hand, </span><a href="http://www.totango.com/wp-content/uploads/2012/11/2012-SaaS-Conversions-Benchmark2.pdf" target="_blank" rel="noopener"><span style="font-weight: 400">letting go of credit card information</span></a><span style="font-weight: 400"> gets you more customers. It’s the classic quality vs quantity debate. The answer depends on your goal. </span></p> <p><span style="font-weight: 400">If you are focused on increasing sign-ups only, doing away with payment information helps you eliminate a barrier between you and your customer. It lets them know you are not asking for a long-term commitment.</span></p> <p><span style="font-weight: 400">If you are looking for customer retention post-trial and improving the quality of leads, you may want to include credit card information.</span></p> <h2><span style="font-weight: 400">3. Irresistible offers</span></h2> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/offers.png"><img loading="lazy" class="aligncenter size-full wp-image-397825" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/offers.png" alt="" width="720" height="360" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/offers.png 720w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/offers-300x150.png 300w" sizes="(max-width: 720px) 100vw, 720px" /></a></p> <p style="text-align: center"><a href="https://www.grabon.in/skillshare-coupons/"><i><span style="font-weight: 400">Source</span></i></a></p> <p><span style="font-weight: 400">You need to make an offer to the prospective customer they simply cannot refuse. In other words, you need to tell your customer why they should sign up with you. What are they to gain by signing up with you? </span></p> <p><span style="font-weight: 400">You can do this two ways: offer an incentive that pushes them down the sales funnel, or offer something over and above the service itself.</span></p> <h3><span style="font-weight: 400">a. Special offers</span></h3> <p><a href="https://www.youtube.com/watch?v=q73QQdO0yLM"><span style="font-weight: 400">Skillshare</span></a><span style="font-weight: 400"> often offers discounts for the first 1000 sign-ups that come through a YouTuber influencer. It helps in creating an urgency as the user feels the need to do it in the present over the fear of missing out.</span></p> <p><span style="font-weight: 400">Such an offer works as an incredible motivator in pushing people down the sales funnel. It gives the user a reason to sign up now as they may not get an offer like that tomorrow or perhaps even in a few hours as the YouTuber’s audience would have grabbed up the opportunity. </span></p> <h3><span style="font-weight: 400">b. Offer something extra</span></h3> <p><a href="https://monday.com/use-cases/Project-Management-Software"><span style="font-weight: 400">Monday</span></a><span style="font-weight: 400">, a project-management tool, gives away a free template when users sign up. These offers give users a relevant and intriguing incentive to sign up for a service. </span></p> <p><span style="font-weight: 400">This is something extra as a reward for signing up with you. Positive reinforcement has always been a great motivator for people. So, think of this as offering your customer a thank you for signing up.</span></p> <h2><span style="font-weight: 400">4. Loop them in with the trial</span></h2> <p><span style="font-weight: 400">The power of trials &#8211; free or not &#8211; is not even in question today. Around </span><a href="https://www.slideshare.net/totango/5th-annual-saas-metrics-report" target="_blank" rel="noopener"><span style="font-weight: 400">62%</span></a><span style="font-weight: 400"> of companies get more than 10% of their business through free trials.</span></p> <p><span style="font-weight: 400">Whether you keep your trial free or paid, know that it is one of the most powerful tools when it comes to SaaS signups. Construct everything around it carefully and with the aim to increase sales. </span></p> <p><span style="font-weight: 400">Test the length of the trial beforehand to know what works best for the product. A 30-day trial is usually the norm but it really depends on the nature of your service.</span></p> <h3 style="padding-left: 40px"><span style="font-weight: 400">a. Before trial</span></h3> <ul> <li style="font-weight: 400"><span style="font-weight: 400">If your trial is going to be free, make it abundantly clear. Let your customers know you mean it and there aren’t going to be any hidden costs. </span></li> <li style="font-weight: 400"><span style="font-weight: 400">Demonstrate what they are going to get in the trial. Applications like </span><a href="https://www.adobe.com/in/products/photoshop.html" target="_blank" rel="noopener"><span style="font-weight: 400">Photoshop</span></a><span style="font-weight: 400"> give access to all features in their free trials while some SaaS products hold back on some features.</span></li> </ul> <h3 style="padding-left: 40px"><span style="font-weight: 400">b. During trial</span></h3> <ul> <li style="font-weight: 400"><span style="font-weight: 400">The customer should not feel as though they have been left on their own upon taking up a trial. Walk them through it if need be.</span></li> </ul> <ul> <li style="font-weight: 400"><span style="font-weight: 400">Provide constant telephonic or chat support at all times. Let the customer know they can approach you at even the slightest inconvenience. </span><a href="https://econsultancy.com/blog/63867-consumers-prefer-live-chat-for-customer-service-stats/" target="_blank" rel="noopener"><span style="font-weight: 400">Customers tend to prefer</span></a><span style="font-weight: 400"> live chat over other support methods.</span></li> <li style="font-weight: 400"><span style="font-weight: 400">Pitch the paid service at the end of the trial.</span></li> </ul> <h3 style="padding-left: 40px"><span style="font-weight: 400">c. After trial</span></h3> <ul> <li style="font-weight: 400"><span style="font-weight: 400">Don’t forget to get their feedback and let them know you appreciate them trying it out.</span></li> <li style="font-weight: 400"><span style="font-weight: 400">Pitch the paid service again, coupled with an offer if you can.</span></li> </ul> <h2><span style="font-weight: 400">5. Social proof and killer content are the keys</span></h2> <p><span style="font-weight: 400">All technicalities aside, people are more likely to be persuaded to try out your service when they see other people doing it. We talked earlier about keeping your <a href="https://rescue.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">website</a> clean. The two things that will benefit by being on your homepage are social proof and content that persuades users to purchase the service.</span></p> <p><span style="font-weight: 400">Social proof can come in many forms, it can be testimonials and product reviews from your previous clients, or client logos, or a simple social counter that lets the user know how many visitors, likes, and comments a piece has had. They reassure your users about your legitimacy as a business.</span></p> <p style="text-align: center"><span style="font-weight: 400"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/proof.png"><img loading="lazy" class="aligncenter size-full wp-image-397826" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/proof.png" alt="" width="787" height="373" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/proof.png 787w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/proof-300x142.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/3/2021/11/proof-768x364.png 768w" sizes="(max-width: 787px) 100vw, 787px" /></a></span><a href="https://blog.2checkout.com/wp-content/uploads/2020/02/3.png"><i><span style="font-weight: 400">Source</span></i></a></p> <p><span style="font-weight: 400">Put simply, they establish you as someone worthy of their time and money. For example, </span><a href="https://www.shopify.com/" target="_blank" rel="noopener"><span style="font-weight: 400">Shopify </span></a><span style="font-weight: 400">makes sure to showcase how many businesses it has helped using absolute numeric terms to establish its prowess in its field. </span></p> <p><span style="font-weight: 400">The same goes for the content you create and especially showcase on the homepage. It should be about educating the user how your service will help them, why you are the ones they need, and what they can expect once they sign up.</span></p> <p><span style="font-weight: 400">Most businesses often forget that last point. Letting the users know what’s on the other side of signing up is just as important. Just like social proof, it helps establish your legitimacy and gain the prospective customer’s trust. </span></p> <h3><span style="font-weight: 400">Conclusion</span></h3> <p><span style="font-weight: 400">At the end of the day, it’s about setting your goals right and working towards achieving them. You may simply want to increase signups, or you may want to increase the quality of the leads you are getting. The above tips are sure to help you with all that and more. </span></p> <p><span style="font-weight: 400">Let us know in the comments section below what tips you found useful and what you do differently to increase your SaaS signups.</span></p> <p>&nbsp;</p> <p><em>Guest post courtesy of Zoran Naumoski</em></p> 5 Things About Surety Bonds that Every Entrepreneur Should Know https://rescue.ceoblognation.com/2021/11/25/5-things-about-surety-bonds-that-every-entrepreneur-should-know/ Rescue a CEO urn:uuid:1fbbddf6-b247-4742-41e1-b3deb66b1345 Thu, 25 Nov 2021 09:16:27 -0500 Entrepreneurs nowadays have quite a lot on their hands. Even though today’s business environment has a lot of opportunities and potential, there are many factors to consider when it comes to starting a new company. Depending on the industry you want to engage in, there are many moving pieces and legal considerations you must be &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>Entrepreneurs nowadays have quite a lot on their hands. Even though today’s business environment has a lot of opportunities and potential, there are many factors to consider when it comes to starting a new company. Depending on the industry you want to engage in, there are many moving pieces and <a href="https://rescue.ceoblognation.com/legal" title="CEO Hacks - Legal" class="pretty-link-keyword"rel="">legal</a> considerations you must be aware of in order to be successful. It is no wonder that many important details can go under your radar, given the dynamic world we are living in.</p> <p>When it comes to establishing a new company and getting it off the ground, a surety bond is sometimes the thing that makes a difference. Every entrepreneur out there must know what surety bonds are, when they are needed, and how to get one. In fact, many industries require your business to be bonded — not to mention the benefits a surety bond offers in terms of credibility and <a href="https://www.commsights.com/understanding-brand-reputation-for-businesses/" target="_blank" rel="noopener">brand reputation</a>.</p> <p>In this article, we will explain what surety bonds are and why they are important. We will also list the most important things entrepreneurs need to know on the topic, including how to get one and what costs are involved.</p> <h2>What Is a Surety Bond?</h2> <p>Surety bonds are often mistaken for <a href="https://rescue.ceoblognation.com/insurance" title="CEO Hacks - Insurance" class="pretty-link-keyword"rel="">insurance</a> — even though both terms have a lot in common, they are actually quite different. Surety bonds are three-party contracts that ensure your business will fulfill all requirements and obligations to both regulatory organizations and customers alike. It is essentially a tool that provides <a href="https://rescue.ceoblognation.com/financial" title="CEO Hacks - Financial" class="pretty-link-keyword"rel="">financial</a> protection in case something goes wrong.</p> <p>The three entities that are involved in a surety bond are as follows:</p> <ul> <li>The principal is the entity that needs to get bonded — in this case, your new business venture</li> <li>The surety company — usually a division of an <a href="https://rescue.ceoblognation.com/insurance" title="CEO Hacks - Insurance" class="pretty-link-keyword"rel="">insurance</a> company that acts as a neutral guarantor</li> <li>The obligee is the agency that requires the principal to get a surety bond</li> </ul> <p>If for some reason your business fails to deliver on per-contract obligations or governmental regulations, the obligee (or the customers themselves) can file against your bond. The surety company will then reimburse them, making sure the obligee receives what was contracted.</p> <h2>What Entrepreneurs Should Know About Surety Bonds</h2> <p>Surety bonds are one of those things that you will likely never use — however, simply having them comes with a lot of benefits for you as an entrepreneur. A starting business that is bonded is more credible and trustworthy. Even though your company does not have a history it can rely on, demonstrating a commitment to customer safety is sometimes enough to acquire new clients. Essentially, it shows that you operate with integrity and professionalism.</p> <p>Besides that, certain industries require surety bonds. Without one, you will have no chance to participate in <a href="https://www.trackerintelligence.com/resources/how-do-public-tenders-work/" target="_blank" rel="noopener">public bids</a> and win government contracts, for example.</p> <p>Let’s take a look at the main things you as an entrepreneur should know about surety bonds.</p> <h3>1. The Main Types of Surety Bonds</h3> <p>While there are many types of surety bonds out there, there are three main ones that you should know about.</p> <p><strong>License and permit bonds</strong> – businesses operating in certain industries are required to get these types of bonds in order to operate legally. Auto dealers, general contractors, and freight brokers are just a few examples.</p> <p><strong>Contractor bonds </strong>&#8211; businesses wishing to participate in public construction projects are most likely required to get a contractor bond in order to enter the bidding process.</p> <p><strong>Court bonds</strong> – individuals or businesses that are involved in a civil proceeding through a court of law can be required to get a court bond.</p> <h3>2. Which Industries Require Surety Bonds</h3> <p>As we already mentioned, you need to get a surety bond for your business if it operates in certain industries. Here is a list of the most popular industries that require one:</p> <ul> <li>Construction</li> <li>Auto dealerships</li> <li>Collection agencies</li> <li><a href="https://rescue.ceoblognation.com/health-wellness" title="CEO Hacks - Health &amp; Wellness" class="pretty-link-keyword"rel="">Health</a> clubs</li> <li>Mortgage brokers</li> <li>Travel agencies</li> <li>Auctioneers</li> <li>Medical equipment suppliers</li> <li>Notaries public</li> </ul> <h3>3. Where to Acquire a Surety Bond</h3> <p>If you want to get a surety bond for your business, you need to find a surety bond company licensed in the state you need to become bonded in. For example, if your business is based in Florida, you need to get in touch with a <a href="http://https/www.jwsuretybonds.com" target="_blank" rel="noopener">Florida surety bond</a> company. You need to submit an application and wait for it to be reviewed before getting a surety bond.</p> <h3>4. How Much Does a Surety Bond Cost?</h3> <p>The premium you have to pay for a surety bond depends on several factors. Upon review of your application, the surety company will look into things like your <a href="https://en.wikipedia.org/wiki/Credit_rating" target="_blank" rel="noopener">credit rating</a>, business history, overall <a href="https://rescue.ceoblognation.com/financial" title="CEO Hacks - Financial" class="pretty-link-keyword"rel="">financial</a> situation, etc. Based on how risky a client you are, the company might offer you a surety bond at a higher price. It is best to be prepared to make the investment, as surety bonds are definitely worth it.</p> <p>If you are getting a surety bond for a new business, you could also experience higher premiums. After all, you have no business history and can be considered a risky client.</p> <h3>5. What If You Have a Bad Credit Rating?</h3> <p>The good news is that surety bond companies rarely deny applications. Even if your credit rating is bad, it is highly unlikely that your request will be turned down. However, keep in mind that a <a href="https://www.investopedia.com/terms/b/bad-credit.asp" target="_blank" rel="noopener">bad credit rating</a> will definitely result in much higher premiums than the average.</p> <h2>In Conclusion</h2> <p>As an entrepreneur, you should keep surety bonds in mind for your current and future business ventures. Even if the industries you are operating do not require them, we advise you to get a surety bond.</p> <p>&nbsp;</p> <p><em>Guest post courtesy of Matthew Falloretta</em></p> 21 Entrepreneurs Explain The Role A Coach Plays in Their Business https://hear.ceoblognation.com/2021/11/23/21-entrepreneurs-explain-the-role-a-coach-plays-in-their-business/ Hearpreneur urn:uuid:29deee18-9d3f-8006-538b-0bb70f236def Tue, 23 Nov 2021 12:16:37 -0500 <p>Business coaches are instrumental people in the start and growth of one’s business. Right from writing your story, attracting/retaining clients and the survival of your business. They can help sharpen your skills and take up a lot more roles. Many entrepreneurs attribute their success to the mere factor that they had a business coach guide &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/23/21-entrepreneurs-explain-the-role-a-coach-plays-in-their-business/">21 Entrepreneurs Explain The Role A Coach Plays in Their Business</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>Business coaches are instrumental people in the start and growth of one’s business. Right from writing your story, attracting/retaining clients and the survival of your business. They can help sharpen your skills and take up a lot more roles. Many entrepreneurs attribute their success to the mere factor that they had a business coach guide them through the process.</p> <p>Here’s what entrepreneurs had to say about the role a coach plays in their business.</p> <h2>#1- Unlocks self-imposed limitations</h2> <figure id="attachment_212427" aria-describedby="caption-attachment-212427" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Sarah-Jameson.jpg"><img loading="lazy" class="size-thumbnail wp-image-212427" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Sarah-Jameson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Sarah-Jameson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Sarah-Jameson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Sarah-Jameson.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212427" class="wp-caption-text">Photo Credit: Sarah Jameson</figcaption></figure> <p>As a seasoned marketer, I am confident that business coaches can help you overcome your self-imposed limitations. Over the course of my career, I've had two business coaches who have been invaluable in assisting me in overcoming my self-imposed barriers. The largest benefit is having someone to talk to and someone who can help you handle a situation or feel thoughtful. As entrepreneurs, we spend so much time creating a cage around ourselves that is entirely self-imposed. It's the prison of being correct. Saying yes when we should say no is a prison. The prison of lowering our standards and then blaming others for it. The prison of being a victim of our own making. Having a coach has helped me see this and given me the skills and tools I need to better manage my time.</p> <p>Thanks to Sarah Jameson, <a href="https://greenbuildingelements.com/">Green Building Elements</a>!</p> <hr /> <h2>#2- A neutral third-party analysis</h2> <figure id="attachment_212428" aria-describedby="caption-attachment-212428" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Matt-Weidle-Headshot-1.png"><img loading="lazy" class="size-thumbnail wp-image-212428" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Matt-Weidle-Headshot-1-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212428" class="wp-caption-text">Photo Credit: Matt Weidle</figcaption></figure> <p>As a seasoned person, I believe that one advantage of <a href="https://hear.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">hiring</a> a business coach for yourself is that it allows you to receive constructive criticism from someone who does not know you. If you ask your coworkers, colleagues, friends, or family members what you need to improve, they may have biased perspectives and may not understand your organization's strengths and weaknesses, where your company fits in the sector, your management and leadership style, or how you conduct your business. If you employ a business coach, on the other hand, they will be able to comprehend your wants, needs, and desires. They'll understand why you behave in certain situations the way you do. And, if they have industry experience, they will be able to provide you with information that others in your network may not be able to provide.</p> <p>Thanks to Matt Weidle, <a href="https://buyersguide.org/">Buyer's Guide</a>!</p> <hr /> <h2>#3- Holds someone accountable</h2> <figure id="attachment_212429" aria-describedby="caption-attachment-212429" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Micheal-Robinson-CHEAP-SSL-3.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212429" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Micheal-Robinson-CHEAP-SSL-3-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Micheal-Robinson-CHEAP-SSL-3-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Micheal-Robinson-CHEAP-SSL-3-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Micheal-Robinson-CHEAP-SSL-3.jpeg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Micheal-Robinson-CHEAP-SSL-3-768x768.jpeg 768w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212429" class="wp-caption-text">Photo Credit: Michael Robinson</figcaption></figure> <p>A business coach is more of a person to whom you must answer. My coach pushes me to do something I'm afraid of at times. Having a business coach has forced me to have difficult and difficult talks with some of the team members that I had been avoiding for a long time. He holds me accountable, and because I pay to speak with him, I feel bad if I don't do what I say I'm going to do. I now have more time to devote to mind-sharing and self-improvement in order to continue to evolve. Now that I have an executive business coach who assists me in overcoming any obstacles, I no longer feel isolated or lonely.</p> <p>Thanks to Michael Robinson, <a href="https://cheapsslsecurity.com/">Cheap SSL Security</a>!</p> <hr /> <h2>#4- Helps to better achieve goals</h2> <figure id="attachment_212401" aria-describedby="caption-attachment-212401" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Hassan-Usmani-e1637243889883.jpg"><img loading="lazy" class="size-thumbnail wp-image-212401" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Hassan-Usmani-e1637243889883-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212401" class="wp-caption-text">Photo Credit: Hassan Usmani</figcaption></figure> <p>Humans, in the end, do what they genuinely want to do. And your first work together will be to figure out exactly what you want for yourself and your business. A business coach will assist you in distinguishing between what you could, should, and must want and what you truly desire for yourself. You'll be far more likely to naturally and consistently take measures to achieve your ideal goal once you've created it.</p> <p>Thanks to Hassan Usmani, <a href="https://www.us.yeelight.com/">YEELIGHT</a>!</p> <hr /> <h2>#5- Achieves a well-balanced life</h2> <figure id="attachment_212430" aria-describedby="caption-attachment-212430" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Darsh-Ray.png"><img loading="lazy" class="size-thumbnail wp-image-212430" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Darsh-Ray-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212430" class="wp-caption-text">Photo Credit: Darsh Ray</figcaption></figure> <p>It all necessitates the establishment of a balanced lifestyle. And you already know what that means: it's time to be extremely self-centered. Selfish with a <a href="https://hear.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">capital</a> S, not egotistical. A business coach can teach you how to be selfish while yet being responsible. Plus, how to get your demands satisfied while still being liked! You'll enjoy laying your foundation since you'll know you're deserving of it. If you want to be yourself, you'll need this foundation.</p> <p>Thanks to Darsh Ray, <a href="https://jobalert.ind.in/">Job Alert</a>!</p> <hr /> <h2>#6- Several roles</h2> <figure id="attachment_212431" aria-describedby="caption-attachment-212431" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/paula.jpg"><img loading="lazy" class="size-thumbnail wp-image-212431" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/paula-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/paula-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/paula-300x298.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/paula.jpg 367w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212431" class="wp-caption-text">Photo Credit: Paula Glynn</figcaption></figure> <p>Coaches play a critical role in helping business leaders manage their business and lead teams. They can often provide a fresh perspective, invaluable advice, and practical strategies to make the most of every opportunity. Coaching is beneficial for those who are transitioning from one phase or season of their business to another. We all know that communication and relationships are key for any business to succeed. While we can't always control what happens around us, we can certainly influence how we respond to the changes and challenges that present themselves. Coaching provides an opportunity to take a step back from the day-to-day <a href="https://hear.ceoblognation.com/virtual-assistant" title="CEO Hacks - Virtual Assistant" class="pretty-link-keyword"rel="">tasks</a> and responsibilities and look at where we are and where we want to be. It enables us to reflect on our progress, celebrates our achievements, and brainstorm ways to move forward.</p> <p>Thanks to Paula Glynn, <a href="https://pixelstorm.com.au/">Pixelstorm</a>!</p> <hr /> <h2>#7- Help employees improve their skills</h2> <figure id="attachment_212432" aria-describedby="caption-attachment-212432" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Daivat-Dholakia.jpg"><img loading="lazy" class="size-thumbnail wp-image-212432" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Daivat-Dholakia-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Daivat-Dholakia-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Daivat-Dholakia-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Daivat-Dholakia.jpg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212432" class="wp-caption-text">Photo Credit: Daivat Dholakia</figcaption></figure> <p>Our company prefers to promote internally, so we have a career coach who helps our employees improve their skills and take the right steps to get to the places they want to be. People often don’t know what steps to take or knowledge to learn in order to advance, so having someone guide them through it is really helpful.</p> <p>Thanks to Daivat Dholakia, <a href="https://essenvia.com/">Essenvia</a>!</p> <hr /> <h2>#8- Helps improve our organizational focus</h2> <figure id="attachment_212413" aria-describedby="caption-attachment-212413" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Michelle-Ebbin.jpg"><img loading="lazy" class="size-thumbnail wp-image-212413" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Michelle-Ebbin-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212413" class="wp-caption-text">Photo Credit: Michelle Ebbin</figcaption></figure> <p>As an executive himself, he provides an outside perspective of our business and gives feedback on whether initiatives align with our purpose, vision, mission, and core values. We meet our business coach once a month. Discussions range from clarifying where we would like to take the business and are on track to the commitments made during the previous coaching sessions. Furthermore, our business coach helps us plan and prioritize our strategies to ensure that we are progressing based on our business goals.</p> <p>Thanks to Michelle Ebbin, <a href="https://www.jettproof.com.au/">JettProof</a>!</p> <hr /> <h2>#9- Fills knowledge gaps</h2> <figure id="attachment_212442" aria-describedby="caption-attachment-212442" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Thomas.jpg"><img loading="lazy" class="size-thumbnail wp-image-212442" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Thomas-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212442" class="wp-caption-text">Photo Credit: Eric Thomas</figcaption></figure> <p>A great business coach will help fill whatever knowledge gaps you have in relation to your business. In order to make this type of coaching work, you need to make sure your ego is out of the equation, so you can receive this knowledge gratefully, and have a clear head with which to implement it.</p> <p>Thanks to Eric Thomas, <a href="https://simplesolarliving.com/">Simple Solar Living</a>!</p> <hr /> <h2>#10- Teaches on setting boundaries</h2> <figure id="attachment_212443" aria-describedby="caption-attachment-212443" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Bryan-Philips.jpg"><img loading="lazy" class="size-thumbnail wp-image-212443" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Bryan-Philips-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Bryan-Philips-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Bryan-Philips-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Bryan-Philips.jpg 329w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212443" class="wp-caption-text">Photo Credit: Bryan Philips</figcaption></figure> <p>One of the most important things my coach has taught me is to separate my work and personal life with strong boundaries. This has become an essential skill while working at a remote company, where working from home is the norm, so separating work from home can be difficult. My coach, however, taught me to set hard limits on times to send emails, clock out times, and not work on weekends as much as possible, and these skills have not only improved my work ethic, but my home life as well.</p> <p>Thanks to Bryan Philips, <a href="https://inmotionmktg.com/">In Motion Marketing</a>!</p> <hr /> <h2>#11- Several roles</h2> <figure id="attachment_212444" aria-describedby="caption-attachment-212444" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Arthur-Iinuma.jpg"><img loading="lazy" class="size-thumbnail wp-image-212444" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Arthur-Iinuma-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Arthur-Iinuma-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Arthur-Iinuma-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Arthur-Iinuma.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212444" class="wp-caption-text">Photo Credit: Arthur Iinuma</figcaption></figure> <p>Coaches support and empower diversity, equity, and inclusion policies in my workplace. They are effective in animating these programs among individuals who have exhibited inappropriate behavior in the past. They help these people see what it means to be inclusive, the purpose of equal opportunities, and the merits of diversity in the workplace. They also fill the gaps of differences in points of view to foster a healthier, genuinely non-toxic workplace culture.</p> <p>Thanks to Arthur Iinuma, <a href="https://www.isbx.com/">ISBX</a>!</p> <hr /> <h2>#12- Finds the best solutions</h2> <figure id="attachment_212445" aria-describedby="caption-attachment-212445" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/maxbenz.jpg"><img loading="lazy" class="size-thumbnail wp-image-212445" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/maxbenz-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/maxbenz-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/maxbenz.jpg 299w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212445" class="wp-caption-text">Photo Credit: Max Benz</figcaption></figure> <p>A coach is someone who helps you find the best solutions to work-related challenges. Sometimes, they can even make your company more profitable. Coaches are helpful in a company because they provide both knowledge and insights that may not be provided by other team members. They don't just sit back and watch but also have their own share of input in improving the overall performance of your company. There are many benefits that come with having a coach in your company, especially if you are new or not experienced enough to take care of all the <a href="https://hear.ceoblognation.com/virtual-assistant" title="CEO Hacks - Virtual Assistant" class="pretty-link-keyword"rel="">tasks</a>. A good coach will be able to help set clear goals for your business while also teaching you how to achieve them</p> <p>Thanks to Max Benz, <a href="https://remote-job.net/">remote-job.net</a>!</p> <hr /> <h2>#13- Keeps me business-minded</h2> <figure id="attachment_212446" aria-describedby="caption-attachment-212446" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Michael-Dean.jpg"><img loading="lazy" class="size-thumbnail wp-image-212446" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Michael-Dean-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Michael-Dean-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Michael-Dean.jpg 250w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212446" class="wp-caption-text">Photo Credit: Michael Dean</figcaption></figure> <p>As a business leader, you should always have a passion and enthusiasm for the industry and niche you are entering, but sometimes business might not come as naturally to you as the initial passions that inspired the business. A business coach helps you look at your business objectively, and can help fill in any blanks that might arise from a lack of experience. I have a passion for pools and home improvement, but that is simply not<br /> enough to run a business. My business coach helps me put that entrepreneurial hat on, and feel confident doing it.</p> <p>Thanks to Michael Dean, <a href="https://poolresearch.com/">Pool Research</a>!</p> <hr /> <h2>#14- Saves on time</h2> <figure id="attachment_212447" aria-describedby="caption-attachment-212447" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gary-Mitchell-e1637674339876.png"><img loading="lazy" class="size-thumbnail wp-image-212447" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gary-Mitchell-e1637674339876-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212447" class="wp-caption-text">Photo Credit: Gary Mitchell</figcaption></figure> <p>Starting a business is hard &#8212; but by <a href="https://hear.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">hiring</a> the right coach, you can save yourself a lot of time, stress and even thousands of dollars! Coaches started their own businesses and have helped others with theirs, giving them the insight to steer you clear of making the common mistakes that are typical of those just starting out on the entrepreneurial journey. On average, it takes about 2 years before a business turns a profit. In my experience, a coach can cut that time in half.</p> <p>Thanks to Gary Mitchell, <a href="https://ontraccoach.com/">OnTrac Coach</a>!</p> <hr /> <h2>#15- Helps build an effective team</h2> <figure id="attachment_212448" aria-describedby="caption-attachment-212448" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognati How To Diversify Your Workforce- [Infographic] https://teach.ceoblognation.com/2021/11/23/how-to-diversify-your-workforce-infographic/ Teach a CEO urn:uuid:f49ad4a8-3f92-ceee-d0c9-14b3f1be3aff Tue, 23 Nov 2021 09:16:07 -0500 As the CEO of a company, you know the importance of keeping your workplace happy, innovative, and comfortable for your employees. One way to do this is to create diversity in the workplace so no employee ever feels singled out and new ideas are constantly being brought to the table. There are many advantages of &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p><span style="font-weight: 400">As the CEO of a company, you know the importance of keeping your workplace happy, innovative, and comfortable for your employees. One way to do this is to create diversity in the workplace so no employee ever feels singled out and new ideas are constantly being brought to the table. There are many </span><a href="https://velocityglobal.com/blog/diverse-workforce-advantages/" target="_blank" rel="noopener"><span style="font-weight: 400">advantages of having a diverse workforce</span></a><span style="font-weight: 400"> for your team and your business itself. Here are some tips on how to diversify the workforce at your company. </span></p> <h3><span style="font-weight: 400">Remove Bias from Hiring</span></h3> <p><span style="font-weight: 400">Bias is often presented in the <a href="https://teach.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">hiring</a> process without the <a href="https://teach.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">hiring</a> team even noticing. Practicing blind hiring is a great way to remove this bias. Blind hiring involves the removal of names and demographics of applicants from resumes, focusing solely on their experience and skills. Other practices for blind hiring include doing initial interviews through email or chat.</span></p> <h3><span style="font-weight: 400">Write a Mission Statement</span></h3> <p><a href="https://www.glassdoor.com/blog/glassdoors-diversity-and-inclusion-workplace-survey/" target="_blank" rel="noopener"><span style="font-weight: 400">76% of job seekers</span></a><span style="font-weight: 400"> factor a company’s stance on diversity into their decision-making process. Establishing via a mission statement that your company puts an emphasis on diversity in the workplace can encourage people from all backgrounds, races, genders, and physical ability levels to apply.</span></p> <h3><span style="font-weight: 400">Change Company Practices</span></h3> <p><span style="font-weight: 400">Small changes to your companies typical practices are a great way to provide inclusivity. Look at your company’s day-to-day operations and policies and see if there are ways you can change these to make them more inclusive. For example, changing your yearly Christmas party to a holiday party to be inclusive of your employees who don’t celebrate Christmas. </span><a href="https://rescue.ceoblognation.com/2021/03/03/accessibility-is-good-for-business/"><span style="font-weight: 400">Being accommodating</span></a><span style="font-weight: 400"> will make a huge difference in the happiness levels of employees at your company. </span></p> <p><span style="font-weight: 400">Overall, a diverse workforce is a great way to improve the workplace and your company as a whole. </span></p> <p><a href="https://velocityglobal.com/blog/diverse-workforce-advantages/"><img src="https://velocityglobal-wpengine.netdna-ssl.com/wp-content/uploads/2021/09/diversity-in-the-workplace.png" alt="" border="0" /></a></p> IAM1197- Clinical Director Runs a Group Mental Health Practice https://healthyceo.co/2021/11/22/iam1197-clinical-director-runs-a-group-mental-health-practice/ Healthy CEO urn:uuid:4f9c9b1b-df29-0506-908e-07c10ce2fe50 Mon, 22 Nov 2021 11:27:49 -0500 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Myrja Paul is the owner and Clinical Director of Sol Counseling &#038; Consulting. Myrja received her Bachelor of Arts degree in Psychology from Penn State University and her Master of Science degree in Clinical Community Counseling from Johns Hopkins &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/22/iam1197-clinical-director-runs-a-group-mental-health-practice/">IAM1197- Clinical Director Runs a Group Mental Health Practice</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Myrja Paul is the owner and Clinical Director of Sol Counseling & Consulting. Myrja received her Bachelor of Arts degree in Psychology from Penn State University and her Master of Science degree in Clinical Community Counseling from Johns Hopkins University. Myrja is a licensed therapist and approved clinical supervisor in Maryland. In April 2020, Myrja opened Sol Counseling & Consulting, a group mental health practice that provides individual and family services to adults as well as children. Myrja’s mission is to decrease the stigma</p> <p><a href="https://iamceo.co/2021/11/22/iam1197-clinical-director-runs-a-group-mental-health-practice/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/22/iam1197-clinical-director-runs-a-group-mental-health-practice/">IAM1197- Clinical Director Runs a Group Mental Health Practice</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> IAM1195- Author Teaches on Diversity and Inclusion https://blackdisruptor.com/2021/11/20/iam1195-author-teaches-on-diversity-and-inclusion/ Black Wall Street urn:uuid:15305551-ca29-e621-3d38-a390ee92afbf Sat, 20 Nov 2021 06:49:04 -0500 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Jesmane is the author of a book on racial reconciliation, healing and inclusion My Blood Divides and Unites (www.myblooddividesandunites). She has created a new diversity and inclusion course with her book as a teaching aid. Jesmane is also a &#8230;</p> <p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/11/20/iam1195-author-teaches-on-diversity-and-inclusion/">IAM1195- Author Teaches on Diversity and Inclusion</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Jesmane is the author of a book on racial reconciliation, healing and inclusion My Blood Divides and Unites (www.myblooddividesandunites). She has created a new diversity and inclusion course with her book as a teaching aid.<br /> Jesmane is also a founder and Principal of AIH Capital, a private equity fund. She has over 16 years&rsquo; experience in private equity, investments and as an entrepreneur. She is also the former Head of Business Engagement Africa at the World Economic Forum in Switzerland. She currently serves on the</p> <p><a href="https://iamceo.co/2021/11/20/iam1195-author-teaches-on-diversity-and-inclusion/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/11/20/iam1195-author-teaches-on-diversity-and-inclusion/">IAM1195- Author Teaches on Diversity and Inclusion</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> IAM1194- Owner Provides Training and Coaching Services https://dmvceo.com/2021/11/20/iam1194-owner-provides-training-and-coaching-services/ DMV CEO urn:uuid:3337bb1f-e665-a0a1-791b-2f8a2ba781fa Sat, 20 Nov 2021 06:23:00 -0500 console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Tim Sun is the founder and owner of Sun Fitness. Sun Fitness is a concierge based in-home personal training company that provides training, online coaching and nutrition coaching services. They also train clients District Barbell, a private studio in &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Tim Sun is the founder and owner of Sun Fitness. Sun Fitness is a concierge based in-home personal training company that provides training, online coaching and nutrition coaching services. They also train clients District Barbell, a private studio in Merrifield, VA. Working in tandem with medical professionals, Sun Fitness strives to better the quality of life and support the communities of the DMV.</p> <p>CEO Hack: My business coach<br /> CEO Nugget: Find ways to channel your energy and push through it<br /> CEO Defined: Being the captain of the ship</p> <p>Website: https://www.sunfitnessllc.com/<br /> Facebook: https://www.facebook.com/sunfitnessllc<br /> Instagram: https://www.instagram.com/sunfitnessllc/</p> <p>Check</p> <p><a href="https://iamceo.co/2021/11/19/iam1194-owner-provides-training-and-coaching-services/">Listen to the full podcast. This is Originally posted here.</a></p> 27 Entrepreneurs Explain Why They Started Their Businesses https://hear.ceoblognation.com/2021/11/19/27-entrepreneurs-explain-why-they-started-their-businesses/ Hearpreneur urn:uuid:9b5c9010-5e46-963b-dc6b-338f66902b13 Fri, 19 Nov 2021 12:16:47 -0500 <p>Each business has a story. No matter if the business is a Goliath like Wal-Mart, or a local business owned by a couple or family, the business has roots in an idea. For each business owner, the story of their journey can range from monetary needs or the passion for a unique project. Each story &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/19/27-entrepreneurs-explain-why-they-started-their-businesses/">27 Entrepreneurs Explain Why They Started Their Businesses</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>Each business has a story. No matter if the business is a Goliath like Wal-Mart, or a local business owned by a couple or family, the business has roots in an idea. For each business owner, the story of their journey can range from monetary needs or the passion for a unique project. Each story is different though the reasons may be the same. No matter the tale, the background behind each and every business is what fuels each and brand.</p> <h2>#1- Get in control and break the norm</h2> <figure id="attachment_212387" aria-describedby="caption-attachment-212387" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/AHeuston_01-1-scaled.jpg"><img loading="lazy" class="size-thumbnail wp-image-212387" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/AHeuston_01-1-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212387" class="wp-caption-text">Photo Credit: Andrea Heuston</figcaption></figure> <p>At 24 I was putting myself through college and running the creative services department at an energy systems engineering firm in Seattle when the company was purchased by a French firm. They had me lay off the entire team of seven designers and then laid me off. However, two days later they called me back and said we made a mistake – we need to do some rebranding and we need you to come back. I decided I didn’t want to put my fate in somebody else’s hands anymore, so I jumped in my car, drove 60 minutes to Olympia, the state capitol, got a business license, and the energy systems firm became my first client. I also grew up with a father who had traditional values around gender roles, favoring female domesticity over entrepreneurship and leadership. He didn’t believe that women should be in business. The realization that I could run a company and I could do it well was also the attraction, motivation, and inspiration for founding Artitudes Design.</p> <p>Thanks to Andrea Heuston, <a href="https://artitudes.com/">Artitudes Design</a>!</p> <hr /> <h2>#2- To improve the world in three ways</h2> <figure id="attachment_212388" aria-describedby="caption-attachment-212388" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Alice-Maples-e1637157671202.png"><img loading="lazy" class="size-thumbnail wp-image-212388" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Alice-Maples-e1637157671202-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212388" class="wp-caption-text">Photo Credit: Alice Maples</figcaption></figure> <p>Why I started my company, the short answer: the world is not happy, not well, and quite lonely. The mission of Recess Everyday LLC is to make the world a happier, healthier and more connected place. The world is hurting and my idea is to try and make a difference any way I can, one of which was to start my own business! Since I have formed my LLC, I have designed a stretch certification program for a major chiropractic company, lead dozens of wellness presentations and programs for numerous companies, and I have a book of business of wellness coaching clients. The future: to expand and train other leaders to continue to lead the way in a Wellness Revolution. For those that cannot afford the services of my company, I make sure to volunteer in leadership positions with the Junior League of San Diego.</p> <p>Thanks to Alice Maples, <a href="https://recesseveryday.org/">Recess Everyday LLC</a>!</p> <hr /> <h2>#3- Based on my background</h2> <figure id="attachment_212389" aria-describedby="caption-attachment-212389" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Danavir1-scaled.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212389" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Danavir1-150x150.jpeg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212389" class="wp-caption-text">Photo Credit: Danavir Sarria</figcaption></figure> <p>For 10 years, I was a <a href="https://hear.ceoblognation.com/virtual-assistant" title="CEO Hacks - Virtual Assistant" class="pretty-link-keyword"rel="">freelance</a> copywriter helping online course businesses grow with copywriting. However, my real dream was to build an athletic apparel brand like Rhone. Unfortunately, after 18 months of trying to build a new brand from scratch, it failed. I was now in a position where I needed positive cashflow quick, while staying in ecommerce, which was an industry I fell in love with. Because of my background as a service provider, I realized that the fastest, simplest, and easiest way to hit my <a href="https://hear.ceoblognation.com/financial" title="CEO Hacks - Financial" class="pretty-link-keyword"rel="">financial</a> goals was to offer services to ecommerce brands.</p> <p>Thanks to Danavir Sarria, <a href="https://supplydropmedia.com/">SupplyDrop</a>!</p> <hr /> <h2>#4- Get away from personal problems</h2> <figure id="attachment_212390" aria-describedby="caption-attachment-212390" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Susan-Smith.jpg"><img loading="lazy" class="size-thumbnail wp-image-212390" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Susan-Smith-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Susan-Smith-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Susan-Smith-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Susan-Smith.jpg 393w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212390" class="wp-caption-text">Photo Credit: Susan Smith</figcaption></figure> <p>Countless enterprises have sprouted as a way to get away from the daily grind of the office. My finance career began with a long commute and a cramped cubicle. I despised every minute of it, which is why I decided to establish an internet business. However, simply wanting to get out of cubicle land isn't a strong enough motivator in and of itself. As with any other firm, this one is destined for success. I was having trouble managing remote teams and keeping track of their billable hours after working with them for a long, therefore Hubstaff was born. Every business I've founded has stemmed from a personal problem, I m convinced.</p> <p>Thanks to Susan Smith, <a href="https://www.veldenengineering.co.uk/">Velden Engineering</a>!</p> <hr /> <h2>#5- Pursue a mission</h2> <figure id="attachment_212391" aria-describedby="caption-attachment-212391" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jon-Joy.jpg"><img loading="lazy" class="size-thumbnail wp-image-212391" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Jon-Joy-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212391" class="wp-caption-text">Photo Credit: John Joy</figcaption></figure> <p>I wanted to be a lawyer as far back as I can remember. I started my career working at a large law firm in New York. It was everything I could want as a twenty-something cutting their teeth in a new profession. But after a few years, I wondered what had drawn me to the law in the first place, and the truth was that I wanted to leave the world a little fairer, and perhaps a little more just, than I had found it. I realized that working for large companies who were fighting each other, or fighting the government, was never going to scratch that itch. So, I left the firm and started my own one that focuses on helping whistleblowers report corporate crime. Every day I speak to people who are finding the courage to speak out about injustice, corruption and fraud, and I'm proud to be the one who tells them they are doing the right thing, and that I'll do everything I can to help them. Starting a business is difficult, and while I don't get more sleep than I used to, I definitely sleep better.</p> <p>Thanks to John Joy, <a href="https://ftilaw.com/">FTI Law</a>!</p> <hr /> <h2>#6- I looked at the industry as a whole</h2> <figure id="attachment_212400" aria-describedby="caption-attachment-212400" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gabriel-Dungan-headshot-e1637236976536.jpg"><img loading="lazy" class="size-thumbnail wp-image-212400" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gabriel-Dungan-headshot-e1637236976536-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gabriel-Dungan-headshot-e1637236976536-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gabriel-Dungan-headshot-e1637236976536-300x297.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Gabriel-Dungan-headshot-e1637236976536.jpg 525w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212400" class="wp-caption-text">Photo Credit: Gabriel Dungan</figcaption></figure> <p>When I began ViscoSoft, I was inspired by the actual mattress topper industry, which I felt lacked serious brand identity. I wanted to become the preeminent brand for mattress toppers, while also staying affordable. Sometimes it can be so hard to truly optimize your sleep because of how inaccessible and expensive certain sleep products can be, so I wanted to work against that. I believe businesses across all industries can still provide top-notch, quality products to consumers, without forcing them to break the bank. When starting my business, it was all about the audience and the accessibility. Put your consumers first!</p> <p>Thanks to Gabriel Dungan, <a href="https://viscosoft.com/">ViscoSoft</a>!</p> <hr /> <h2>#7- I could push myself</h2> <figure id="attachment_212401" aria-describedby="caption-attachment-212401" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Hassan-Usmani-e1637243889883.jpg"><img loading="lazy" class="size-thumbnail wp-image-212401" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Hassan-Usmani-e1637243889883-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212401" class="wp-caption-text">Photo Credit: Hassan Usmani</figcaption></figure> <p>Some people thrive on their job's monotony, completing the same chores day after day. But, you can be sure that as an entrepreneur, each day will be loaded with new possibilities to challenge yourself, be innovative, and learn something new. The beautiful thing about having a small business is that no two days are ever the same. Because I learn something new about running a business every day, whether it's about taxes, accounting, or the variety of other things that go into running a business, I'm always interested in the bits and pieces of information that I acquire every day just to keep the business going well.</p> <p>Thanks to Hassan Usmani, <a href="https://us.yeelight.com/">YEELIGHT</a>!</p> <hr /> <h2>#8- Help people reclaim their confidence</h2> <figure id="attachment_212402" aria-describedby="caption-attachment-212402" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Alex-Dask-scaled.jpg"><img loading="lazy" class="size-thumbnail wp-image-212402" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Alex-Dask-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212402" class="wp-caption-text">Photo Credit: Alex Dask</figcaption></figure> <p>I was living in New York for a few years and saw the rise of clear aligner businesses. These businesses were helping people straighten their teeth at a much lower cost and with less pain than traditional alternatives such as braces. They were helping people reclaim their confidence. When I moved back to Australia I identified a gap in the market as these clear aligner businesses were not mainstream here. Our mission is to make dental care more affordable for all Australians and that’s why I launched Beam.</p> <p>Thanks to Alex Dask, <a href="https://trybeam.com.au/">Beam</a>!</p> <hr /> <h2>#9- To improve American manufacturing</h2> <figure id="attachment_212403" aria-describedby="caption-attachment-212403" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Dr-Lisa-Lang.jpg"><img loading="lazy" class="size-thumbnail wp-image-212403" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Dr-Lisa-Lang-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212403" class="wp-caption-text">Photo Credit: Dr Lisa Lang</figcaption></figure> <p>I want to help make American Manufactures more competitive so that reshoring makes economic sense. If manufacturers can increase <a href="https://hear.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a>, they can produce more without increasing costs, then they are more globally competitive. There are several nice side effects from increased <a href="https://hear.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a>. Increased productivity means increased profits allowing manufacturers to pay higher wages and attract the best employees. Increased productivity also leads to reduced lead-time and improved due date performance, both of which reduce chaos and foster a great work culture. I'm totally addicted to helping manufacturers improve!</p> <p>Thanks to Dr Lisa Lang, <a href="https://www.velocityschedulingsystem.com/">Velocity Scheduling System</a>!</p> <hr /> <h2>#10- Take the risk and reap the benefits</h2> <figure id="attachment_212404" aria-describedby="caption-attachment-212404" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1606315086835.jpg"><img loading="lazy" class="size-thumbnail wp-image-212404" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1606315086835-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1606315086835-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1606315086835-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/1606315086835.jpg 587w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212404" class="wp-caption-text">Photo Credit: Tanner Arnold</figcaption></figure> <p>There is no doubt that starting your own business is a dangerous venture. However, with risk comes gain. To put it another way, the better you are at risk management, the more profits you will be able to gain. What I like best about the company is playing the game of business. It's like mixing high-stakes poker with the best strategy game ever. There is an infinite number of variables in practically every facet of the business, and just when you think you've got something under control in one area, everything changes. I particularly enjoy putting my own money at risk and then having to live with the consequences of my decisions (good or bad). As with any excellent game, the more you play, the better you get. You learn to distinguish between excellent and terrible opportunities. You learn how to appear to be devoted to new products without actually committing financially until you receive feedback and orders from your customers. You will also learn how to establish exit strategies for unfavorable situations as well as how to maximize excellent ones. Working on a project for several years with your team, overcoming all of the challenges, and then having millions of people enjoy it throughout the world is the most enjoyable.</p> <p>Thanks to Tanner Arnold, <a href="https://revelationmachinery.com/">Revelation Machinery</a>!</p> <hr /> <h2>#11- Out of necessity</h2> <figure id="attachment_212405" aria-describedby="caption-attachment-212405" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Christopher-Binns.png"><img loading="lazy" class="size-thumbnail wp-image-212405" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Christopher-Binns-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Christopher-Binns-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Christopher-Binns.png 200w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212405" class="wp-caption-text">Photo Credit: Christopher Binns</figcaption></figure> <p>Before starting Bizstim Software Solutions I was a college professor and I had a tutoring company as a side hustle. I was doing well for myself. Don't get me wrong there weren't private jets in my future but money wasn't a concern. Then there was concern. My oldest son, who was 3.5 at the time was diagnosed with Autism and my life took an abrupt turn. My wife and I are both professionals but with the diagnosis of Autism came a lot of responsibility. Someone had to take our son to speech therapists, occupational therapists, behavior therapists and a myriad of other medical appointments. Since I was a the better orienteer, I got the call. First I quit my professing position and within six months I had to close down the tutoring business. Time was at a premium. My little guy had to come first and I needed to focus on him. It's was a huge shock going from making a good<br /> living to being dependent on another person. I didn't like it much. My sons were in bed by 9 pm and I usually stayed up for a few more hours. Instead of watching TV or trolling the internet I thought I'd try my hands at coding. While operating a tutoring business I was able to identify a demand for niche business software. From 9 pm to 1 am I banged away on a keyboard. 18 months and 2000 hours later I finished coding the software and released it. The time I spent doing this kept me sane. It gave me purpose and it helped me deal with the obstacles my son and family faced. That was 6 years ago. My son is doing well. When I think about the software I made and the people that rely upon it I find myself stunned. I built that? What else can I do? The business was about keeping my mind engaged but now it's about uncovering what lies in my future.</p> <p>Thanks to Christopher Binns, <a href="https://www.bizstim.com/">Bizstim Software Solutions</a>!</p> <hr /> <h2>#12- Promote brands in the new normal</h2> <figure id="attachment_212423" aria-describedby="caption-attachment-212423" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/James-Parsons.jpg"><img loading="lazy" class="size-thumbnail wp-image-212423" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/James-Parsons-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/James-Parsons-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/James-Parsons.jpg 256w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212423" class="wp-caption-text">Photo Credit: James Parsons</figcaption></figure> <p>With the strike of the pandemic, our leads and sales accelerate ten times fold the pre-COVID. Hence, digital marketing sets the top rank in the minds of business owners, which is the best way to promote their brand in the new normal. I was so amazed at how the internet works. In 2018, I decided to put up my remote digital agency. Now, I just realized that I was right following my instinct.</p> <p>Thanks to James Parsons, <a href="https://www.contentpowered.com/">Content Powered</a>!</p> <hr /> <h2>#13- Showcase different communities</h2> <figure id="attachment_212407" aria-describedby="caption-attachment-212407" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/MARC.jpg"><img loading="lazy" class="size-thumbnail wp-image-212407" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/MARC-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212407" class="wp-caption-text">Photo Credit: Marc Tonkin</figcaption></figure> <p>The reason I started my travel blog was initially to talk about my travels and share my experiences with the world kind of like a digital scrapbook, but it was more of a selfish endeavor in the beginning, and I was hurtling towards an epic burnou 4 Things Every Future CEO Should Know about Hiring an Operations Accountant https://ceoblognation.com/2021/11/4-things-every-future-ceo-should-know-about-hiring-an-operations-accountant/ Business Startup ideas, Entrepreneur News, Tips | CEO Blog Nation urn:uuid:ab392c27-a927-a293-1095-eaea41aca465 Thu, 18 Nov 2021 11:02:20 -0500 Every organization needs to manage its finances well and accurately to avoid making losses and closing shop. This explains the reason why CEOs should conduct enough research when hiring personnel to manage their finances. Accountants are responsible for managing and providing advice on the finances of a business. They are important and contribute a lot &#8230; Welcome to November: How Has Technology Changed the World of Business? https://cbnation.co/general/2021/11/15/welcome-to-november-how-has-technology-changed-the-world-of-business/ CBNation urn:uuid:155a6126-405c-4240-6e28-b896eff7fba1 Mon, 15 Nov 2021 21:12:55 -0500 <p>The post <a rel="nofollow" href="https://cbnation.co/general/2021/11/15/welcome-to-november-how-has-technology-changed-the-world-of-business/">Welcome to November: How Has Technology Changed the World of Business?</a> appeared first on <a rel="nofollow" href="https://cbnation.co">CBNation</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><section class="l-section wpb_row height_medium"><div class="l-section-h i-cf"><div class="g-cols via_flex valign_top type_default"><div class="vc_col-sm-12 wpb_column vc_column_container"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="wpb_text_column"><div class="wpb_wrapper"><p>Technology is advancing at an unprecedented rate and <a href="https://hear.ceoblognation.com/2021/09/22/22-entrepreneurs-reveal-the-companies-they-admire-most-for-innovation/">tech-based innovations</a> are becoming a necessity to run a successful business in this highly competitive world. It doesn't matter the size of a business technology is influencing business activities at all levels, from manufacturing and logistics to purchase, sales, and delivery. Let’s look at a few ways in which technology has impacted businesses.</p> <h2><strong>Impact of </strong><strong style="letter-spacing: 0em;">Technology in </strong><strong style="letter-spacing: 0em;">Business Operations </strong></h2> <p>Tools and avenues such as mobile phones, e-mails, apps, social media, cloud services, and many more innovations have changed the way businesses work. These tools help ease business operations.</p> <p>For example, the availability of software programs has made administrative tasks much easier by taking the load off of people (finance, <a href="https://teach.ceoblognation.com/2021/07/28/top-four-accounting-trends-2021-infographic/">accounting</a>, email distribution, data processing, recording data, data analytics and more).</p> <p>Similarly, technology has transformed communication within businesses with the help of tools like web-conferencing apps that allow for face-to-face communication digitally (Microsoft Teams, Zoom, Google Meet and more.). Business owners can also communicate easily with customers via websites and digital media to market and promote or advertise products and services, address complaints, and more.</p> <p>Technology helps improve <a href="https://rescue.ceoblognation.com/2021/10/02/8-reasons-businesses-should-implement-recruitment-automation/">recruitment</a>. For example, job advertisements can be posted online and on job boards with very little human involvement. Employers can also use online testing methods and video interviews for screening and hiring candidates.</p> <p>Yet another business area where technology has made an impact is through inventory management and stock control. This is especially helpful for e-commerce. Software and programs help with the management of orders, monitoring of stock levels, and make it easy for the business owner and customers to know what is available when.</p> <p>Technology can also enable businesses to be more sustainable, safe, and efficient. Examples of such technological innovations are the use of electric vehicles to transport goods, use of renewable resources in manufacturing units, use of high-tech options for recycling and reuse, zero-waste technology, biometric security systems, etc.</p> <p>Technology has advantages in terms of increased productivity and efficiency; however, there are also some disadvantages if not used judiciously.</p> <h2><strong>Possible Drawbacks of Technology in Business</strong></h2> <p>The use, overuse, or misuse of technology in business can have certain drawbacks. Some such examples are mentioned below:</p> <ul> <li>Increased dependence on technology which if a system-wide shut down happened everything would come to a screeching halt;</li> <li>The latest technology often comes with huge costs that many small businesses or start-ups cannot afford, and could create something similar to a digital divide;</li> <li>Excessive use of technology by businesses can also result in employees losing their jobs;</li> <li>Lastly, <a href="https://hear.ceoblognation.com/2021/09/05/25-entrepreneurs-discuss-the-technologies-that-will-have-the-biggest-impact-on-entrepreneurship/">data breaches and data security</a> are very real concerns facing businesses that make use of high-tech solutions for their needs.</li> </ul> <p>It would be safe to say that the use of technology and innovation in business has its pros and cons. However, it is also true that technology has become imperative to businesses today. One just needs to keep in mind what’s best for their business and use technology wisely.</p> </div></div></div></div></div></div></div></section> <p>The post <a rel="nofollow" href="https://cbnation.co/general/2021/11/15/welcome-to-november-how-has-technology-changed-the-world-of-business/">Welcome to November: How Has Technology Changed the World of Business?</a> appeared first on <a rel="nofollow" href="https://cbnation.co">CBNation</a>.</p> Monday Motivation: YOU ARE DANGEROUS WHEN YOU ARE DISCIPLINED https://hear.ceoblognation.com/2021/11/15/monday-motivation-you-are-dangerous-when-you-are-disciplined/ Hearpreneur urn:uuid:e92d6257-0d4f-bc81-1797-7c8a8a18c0b2 Mon, 15 Nov 2021 09:16:23 -0500 <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great. Here are some takeaways from the video: You can coat your mind from negativity You were made to do something great in your life There's a purpose greater than your pain Take the first step, everything &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/15/monday-motivation-you-are-dangerous-when-you-are-disciplined/">Monday Motivation: YOU ARE DANGEROUS WHEN YOU ARE DISCIPLINED</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p><iframe loading="lazy" title="YOU ARE DANGEROUS WHEN YOU ARE DISCIPLINED - Motivational Speech" width="1220" height="686" src="https://www.youtube.com/embed/V2aGU17vSz8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p> <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great.</p> <p>Here are some takeaways from the video:</p> <ul> <li>You can coat your mind from negativity</li> <li>You were made to do something great in your life</li> <li>There's a purpose greater than your pain</li> <li>Take the first step, everything else is just persistence</li> </ul> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/15/monday-motivation-you-are-dangerous-when-you-are-disciplined/">Monday Motivation: YOU ARE DANGEROUS WHEN YOU ARE DISCIPLINED</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> IAM1188- President Advises Start-ups on Strategic Marketing Options https://healthyceo.co/2021/11/13/iam1188-president-advises-start-ups-on-strategic-marketing-options/ Healthy CEO urn:uuid:ceff3126-0774-0708-8061-d0f6b02653ca Sat, 13 Nov 2021 09:41:59 -0500 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Health Karma President Michael Swartz has 10+ years of experience advising startups on strategic options as relates to market opportunities, competitive positioning, and allocation of resources. Prior to joining MediXall, he was Co-founder and served as a Senior Analyst &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/13/iam1188-president-advises-start-ups-on-strategic-marketing-options/">IAM1188- President Advises Start-ups on Strategic Marketing Options</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Health Karma President Michael Swartz has 10+ years of experience advising startups on strategic options as relates to market opportunities, competitive positioning, and allocation of resources. Prior to joining MediXall, he was Co-founder and served as a Senior Analyst of Viridian Capital Advisor, a financial and strategic advisory firm dedicated to the cannabis industry, where he led all modeling and valuation work for the firm’s M&A and fundraising assignments.</p> <p>CEO Hack: (i) Communication (ii) A team around me that is not afraid to take the</p> <p><a href="https://iamceo.co/2021/11/13/iam1188-president-advises-start-ups-on-strategic-marketing-options/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/13/iam1188-president-advises-start-ups-on-strategic-marketing-options/">IAM1188- President Advises Start-ups on Strategic Marketing Options</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> Google’s Core Web Vital Update: What to Know for Optimization- [Infographic] https://teach.ceoblognation.com/2021/11/13/googles-core-web-vital-update-what-to-know-for-optimization-infographic/ Teach a CEO urn:uuid:6ce5f10d-3e43-ca60-7759-e624aae39fb1 Sat, 13 Nov 2021 09:16:18 -0500 We all know how important it is to rank well on Google search results pages. It’s why SEO has become such a hot area for businesses – appearing at the number 1 rank for a relevant search query can result in a huge increase of traffic and revenue. Sadly, it’s not always easy to do &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>We all know how important it is to rank well on Google search results pages. It’s why <a href="https://teach.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">SEO</a> has become such a hot area for businesses – appearing at the number 1 rank for a relevant search query can result in a huge increase of traffic and revenue.</p> <p>Sadly, it’s not always easy to do so, particularly as many online markets these days are saturated with competition. That’s why it’s vital to stay on top of and understand Google’s algorithm updates, and appropriately test and optimize your <a href="https://teach.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">website</a> for them.</p> <p>The latest Google update comes in the form of <a href="https://www.websitebuilderexpert.com/website-builders/core-web-vitals/" target="_blank" rel="noopener">Core Web Vitals</a> – three new measures for <a href="https://teach.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">website</a> functionality and usability. These are:</p> <ul> <li><strong>Largest Contentful Paint (LCP)</strong>: Measures how long it takes for a page’s main content to load. This could be a large image, video, or text. Your main content should load in <strong>5 seconds or less</strong>.</li> <li><strong>First Input Delay (FID)</strong>: This measures how long it takes for your page to become interactive. It should take less than <strong>100 milliseconds</strong>.</li> <li><strong>Cumulative Layout Shift (CLS)</strong>: Is there any unexpected movement in page content? For example, a large image loading above a paragraph can push the text further down the page. You should aim for a score of <strong>less than 0.1</strong>.</li> </ul> <p>Testing for these is relatively straightforward, as Google provides the tools and platforms to do so. On Google Search Console, there’s a Core Web Vitals report that you can run your website through. It’ll analyze the performance across your website and tell you where areas for optimization are. Another Google tool is PageSpeed insights – as load speed is a vital matter for CWV, this will tell you which pages on your website are loading slowly and in need of optimization.</p> <p>For more information on Google’s Core Web Vitals and how to optimize for them, Website Builder Expert have put together a new infographic detailing how to do so.</p> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Full-Infographic-Website-Builders-Core-Web-Vitals-SEO-Impact.png"><img loading="lazy" class="aligncenter size-full wp-image-104129" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Full-Infographic-Website-Builders-Core-Web-Vitals-SEO-Impact.png" alt="" width="1000" height="9290" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Full-Infographic-Website-Builders-Core-Web-Vitals-SEO-Impact.png 1000w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Full-Infographic-Website-Builders-Core-Web-Vitals-SEO-Impact-768x7135.png 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></a></p> 24 Entrepreneur Explain How They Come Up With Their Business Name https://hear.ceoblognation.com/2021/11/10/25-entrepreneur-explain-how-they-come-up-with-their-business-name/ Hearpreneur urn:uuid:7116f302-79f0-639a-b71e-406b05aac5fe Wed, 10 Nov 2021 12:16:52 -0500 <p>The idea of exactly what your business is going to do usually comes first. Secondly, most often, is giving a title to your idea. What exactly is going to be the name of your business? Some people turn to their childhood for inspiration or a beloved family pet. It could be a made-up word you &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/10/25-entrepreneur-explain-how-they-come-up-with-their-business-name/">24 Entrepreneur Explain How They Come Up With Their Business Name</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>The idea of exactly what your business is going to do usually comes first. Secondly, most often, is giving a title to your idea. What exactly is going to be the name of your business? Some people turn to their childhood for inspiration or a beloved family pet. It could be a made-up word you dream of one night and feel it has the right ring to it. Even still some people study foreign words for the perfect meaning behind their chosen business. Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. Having a brand behind a strong title can make all the difference in the world.</p> <h2>#1- Was inspired by the community</h2> <figure id="attachment_212220" aria-describedby="caption-attachment-212220" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Monica-Fullerton.jpg"><img loading="lazy" class="size-thumbnail wp-image-212220" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Monica-Fullerton-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Monica-Fullerton-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Monica-Fullerton-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Monica-Fullerton-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Monica-Fullerton.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212220" class="wp-caption-text">Photo Credit: Monica Fullerton</figcaption></figure> <p>Living the military life is both rewarding and challenging for military spouses. We are faced with the unknown frequently, our spouses deploying and usually moving around every 2-3 years. I was so inspired by the amount of talent within our community. I knew I had to do something to bring everyone together at an easy place. I used to always say that's so spouse of you to my friends meaning wow that you are so creative and talented. Here we are today, Spouse-ly is an online marketplace to shop a wide variety of handmade products and services created by military & first responder families.</p> <p>Thanks to Monica Fullerton,<a href="http://www.spouse-ly.com"> Spouse-ly</a>!</p> <hr /> <h2>#2- Based on our purpose</h2> <figure id="attachment_212355" aria-describedby="caption-attachment-212355" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Kaye.jpg"><img loading="lazy" class="wp-image-212355 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Kaye-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Kaye-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Kaye-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Kaye-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Eric-Kaye.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212355" class="wp-caption-text">Photo Credit: Eric Kaye</figcaption></figure> <p>Our name derives from the word Kaizen, After I suffered a back injury I followed a physical therapy treatment. During these sessions, which included exercises using standard resistance bands and tubes  I found many ways these tools could be beneficial. When we officially launched our brand, it was with a simple goal: to help people continuously improve and it is our team's guiding principle. Having this shared purpose helps to get everyone a deeper connection to the work we're doing.</p> <p>Thanks to Eric Kaye, <a href="https://kayezen.com/">Kayezen</a>!</p> <hr /> <h2>#3- Created ideas on a mood board</h2> <figure id="attachment_212222" aria-describedby="caption-attachment-212222" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Cannon.jpg"><img loading="lazy" class="size-thumbnail wp-image-212222" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Cannon-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Cannon-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Cannon-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Cannon-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Cannon.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212222" class="wp-caption-text">Photo Credit: Will Cannon</figcaption></figure> <p>If you've tried any or all of the name generation methods listed above and still can't come up with a name for your company, this might be just what you need to get your creative juices flowing. A mood board is a more visual representation of your ideas that is intended to appeal to your creative right-brain. Simply gather a stack of old magazines and catalogs to create a mood board. Cut out images, slogans, and colors that represent you, your company, and your product, and put them on the ship.</p> <p>Thanks to Will Cannon, <a href="https://signaturely.com/">Signaturely</a>!</p> <hr /> <h2>#4- Brainstorming</h2> <figure id="attachment_212223" aria-describedby="caption-attachment-212223" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Marina-Vaamonde.jpg"><img loading="lazy" class="size-thumbnail wp-image-212223" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Marina-Vaamonde-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Marina-Vaamonde-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Marina-Vaamonde.jpg 201w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212223" class="wp-caption-text">Photo Credit: Marina Vaamonde</figcaption></figure> <p>We came up with our business name via good old-fashioned brainstorming. We had some ideas right off the bat, but it's always good practice to have a dedicated brainstorming session. We gathered all of the keywords we could find, threw them all together, and teased out some ideas. We were looking for a name for our business that was neat, concise, and most importantly, accurate. We help people cash in on their property!</p> <p>Thanks to Marina Vaamonde,<a href="https://propertycashin.com"> Property Cashin</a>!</p> <hr /> <h2>#5- Helped by a friend</h2> <figure id="attachment_212224" aria-describedby="caption-attachment-212224" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Lana-Khabarova.jpg"><img loading="lazy" class="size-thumbnail wp-image-212224" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Lana-Khabarova-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Lana-Khabarova-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Lana-Khabarova-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Lana-Khabarova.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212224" class="wp-caption-text">Photo Credit: Lana Khabarova</figcaption></figure> <p>My goal is to create a platform to connect investors who want to make an impact with their money with the right investments. So I was looking for a name that would include sustainability, impact, or social responsibility as well as investing and personal finance. I probably looked at 100 different options, and most of them were taken. In the end, it was a friend who was helping me brainstorm who came up with SustainFi (sustainable + finance.)</p> <p>Thanks to Lana Khabarova, <a href="https://sustainfi.com/">Sustain Fi</a>!</p> <hr /> <h2>#6- Based on my passion</h2> <figure id="attachment_212226" aria-describedby="caption-attachment-212226" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Denny-Daniel.jpg"><img loading="lazy" class="size-thumbnail wp-image-212226" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Denny-Daniel-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Denny-Daniel-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Denny-Daniel-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Denny-Daniel.jpg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212226" class="wp-caption-text">Photo Credit: Denny Daniel</figcaption></figure> <p>I founded and curated The Museum of Interesting Things. It travels to schools and teaches the history of invention. Before it, I was a struggling filmmaker and wanted to change careers. I turned my passion for history, storytelling & collecting into a career. But what would I call this new unique enterprise? I had just completed a music video for an underground rockabilly band and I had the client who took one and a half steps into my apartment and said, Oh my! You have a lot of interesting things. So I told him he will soon find out and that day I secured the <a href="https://hear.ceoblognation.com/website" title="CEO Hacks - Website" class="pretty-link-keyword"rel="">website</a> for The Museum of Interesting Things.</p> <p>Thanks to Denny Daniel, <a href="http://www.museumofinterestingthings.org">The Museum of Interesting Things</a>!</p> <hr /> <h2>#7- From a Cantonese name</h2> <figure id="attachment_212358" aria-describedby="caption-attachment-212358" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Angus-chang.jpg"><img loading="lazy" class="wp-image-212358 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Angus-chang-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Angus-chang-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Angus-chang-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Angus-chang-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Angus-chang.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212358" class="wp-caption-text">Photo Credit: Angus chang</figcaption></figure> <p>We are an eCommerce platform and dedicated to providing quality home products and information. Our business name is Iupilon, and it’s a Cantonese (the official language of Hong Kong) word that means “quality as better as a dragon that is rare.” We offer only the best in terms of information and product and never compromise on the quality. As we began our business, we decided we would maintain its quality in every aspect. It<br /> is the reason we chose Iupilon as the name of our company.</p> <p>Thanks to Angus chang,<a href="https://iupilon.com/"> Iupilon</a>!</p> <hr /> <h2>#8- Represents company's theme</h2> <figure id="attachment_212228" aria-describedby="caption-attachment-212228" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Danavir-Sarria.jpg"><img loading="lazy" class="size-thumbnail wp-image-212228" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Danavir-Sarria-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Danavir-Sarria-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Danavir-Sarria-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Danavir-Sarria.jpg 439w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212228" class="wp-caption-text">Photo Credit: Danavir Sarria</figcaption></figure> <p>Originally, Supply Drop was supposed to be an ad creative agency. This is a service where I would supply eCommerce brands with new Facebook ads every month. So to make that idea stick, I looked for military-themed names that implied my agency's job is to support and reinforce your brand's <a href="https://hear.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> efforts. I found airdrop, but it was already popularized by Apple. So I went with the word supply drop. Even though we focus on email <a href="https://hear.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> now, the name still makes sense, so we kept it.</p> <p>Thanks to Danavir Sarria, <a href="https://danavirsarria.com/">Supply Drop</a>!</p> <hr /> <h2>#9- A reflection of my journey</h2> <figure id="attachment_212359" aria-describedby="caption-attachment-212359" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Clayton-Hasbrook.jpg"><img loading="lazy" class="wp-image-212359 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Clayton-Hasbrook-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Clayton-Hasbrook-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Clayton-Hasbrook-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/11/Clayton-Hasbrook.jpg 371w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212359" class="wp-caption-text">Photo Credit: Clayton Hasbrook</figcaption></figure> <p>I have always been that kid whose “head was in the clouds.” I have been through a lot of struggles to be in the position where I am today. Deciding a business name was tricky because I always wanted a name that reflected my journey and occupation. I took recommendations from friends and family and finally came up with the name “Oklahomalawyer.” This name represents my business idea and the only thing I am interested in. My mantra in life during this journey was to “Learn, Unlearn & Relearn”.</p> <p>Thanks to Clayton Hasbrook, <a href="http://oklahomalawyer.com">OklahomaLawyer</a>!</p> <hr /> <h2>#10- While driving</h2> <figure id="attachment_212230" aria-describedby="caption-attachment-212230" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell.jpg"><img loading="lazy" class="size-thumbnail wp-image-212230" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell-1024x1024.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Victoria-Cornell.jpg 1457w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212230" class="wp-caption-text">Photo Credit: Victoria Cornell</figcaption></figure> <p>Motherhood Life Balance is all about helping women balance motherhood and their personal goals and dreams. I came up with my current business name Motherhood Life Balance while driving. I was thinking about all the things I wanted to teach other women about mindset and <a href="https://hear.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productivity</a>. I wanted to share that there is a way to go after your dreams while being a mother. I think a name should be able to explain what your business is about in seconds. There should be no guessing. It helps people know right away if you're offering something they need.</p> <p>Thanks to Victoria Cornell, <a href="http://www.Motherhoodlifebalance.com">Motherhood Life Balance</a>!</p> <hr /> <h2>#11- Chose it from a list of 20 or 30 names</h2> <figure id="attachment_212233" aria-describedby="caption-attachment-212233" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Gerrid-Smith.jpg"><img loading="lazy" class="size-thumbnail wp-image-212233" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Gerrid-Smith-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Gerrid-Smith-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Gerrid-Smith-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Gerrid-Smith-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Gerrid-Smith.jpg 800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212233" class="wp-caption-text">Photo Credit: Gerrid Smith</figcaption></figure> <p>It took me more than two weeks to complete the process. I was having trouble coming up with a name. I came up with a list of 20 or 30 names that also had the domain available (I needed a.com), and in the end, I chose five that sounded decent. I went with the ones that were brief and had two letters in them. I created a Google Drive pool and invited friends and acquaintances to vote on the names that sounded good, were easy to remember, and were professional. In the end, I came up with Joy Organics.</p> <p>Thanks to Gerrid Smith, <a href="https://joyorganics.com/">Joy Organics</a>!</p> <hr /> <h2>#12- Shared ideas with people</h2> <figure id="attachment_212234" aria-describedby="caption-attachment-212234" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Dalia-Katan.jpg"><img loading="lazy" class="size-thumbnail wp-image-212234" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Dalia-Katan-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Dalia-Katan-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Dalia-Katan-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Dalia-Katan.jpg 522w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212234" class="wp-caption-text">Photo Credit: Dalia Katan</figcaption></figure> <p>The name for Presently actually came from a friend’s coworker! I was visiting a coworking space in San Francisco and chatting with a few of his coworkers about some of the ideas I was thinking of pursuing. It quickly became a fun brainstorm session and within less than 30 minutes we had GoDaddy pulled up and found the perfect name! One of the many reasons it’s important to talk about startup ideas with others rather than keeping it secret: it can help you validate whether or not it’s an idea worth pursuing.</p> <p>Thanks to Dalia Katan, <a href="http://getpresently.com/">Presently</a>!</p> <hr /> <h2>#13- Passion as a creative performer</h2> <figure id="attachment_212235" aria-describedby="caption-attachment-212235" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Kaare-Long.jpg"><img loading="lazy" class="size-thumbnail wp-image-212235" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Kaare-Long-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Kaare-Long-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Kaare-Long-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Kaare-Long.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212235" class="wp-caption-text">Photo Credit: Kaare Long</figcaption></figure> <p>My business name, &#8216;Cue Creative' was solely inspired by a career as a professional performer. I was a singer, dance, and actor. Later, my a IAM1184- Founder Leads a Holistic Mental Health Practice Group https://healthyceo.co/2021/11/10/iam1184-founder-leads-a-holistic-mental-health-practice-group/ Healthy CEO urn:uuid:7784fa2d-1a4c-3f74-5b95-01ae35869f86 Wed, 10 Nov 2021 09:10:22 -0500 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');LuAnn Oliver is a Psychotherapist and founder of Heartswell, a holistic mental health practice group in Arlington, VA. She believes in a balanced approach to overcoming addiction, depression and anxiety that integrate mind and body. In addition to leading &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/10/iam1184-founder-leads-a-holistic-mental-health-practice-group/">IAM1184- Founder Leads a Holistic Mental Health Practice Group</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');LuAnn Oliver is a Psychotherapist and founder of Heartswell, a holistic mental health practice group in Arlington, VA. She believes in a balanced approach to overcoming addiction, depression and anxiety that integrate mind and body. In addition to leading the practice group LuAnn raises her 3 young boys with her husband, Jeff. They enjoy camping, biking, skiing among other outdoor activities.</p> <p>CEO Hack: Outsourcing to another company- Level Up Strategies<br /> CEO Nugget: Just get started<br /> CEO Defined: Being a team-player and a leader at times</p> <p>Website: http://liveheartswell.com/<br /> IG: https://www.instagram.com/liveheartswell/<br /> Facebook: @liveheartswell<br /> LinkedIn – Heartswell</p> <p>Check out</p> <p><a href="https://iamceo.co/2021/11/09/iam1184-founder-leads-a-holistic-mental-health-practice-group/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/10/iam1184-founder-leads-a-holistic-mental-health-practice-group/">IAM1184- Founder Leads a Holistic Mental Health Practice Group</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> Monday Motivation: Your Mindset Is Everything https://hear.ceoblognation.com/2021/11/08/monday-motivation-your-mindset-is-everything/ Hearpreneur urn:uuid:bd56537c-cfe9-af86-d125-627317a80ce9 Mon, 08 Nov 2021 09:16:56 -0500 <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great. Here are some takeaways from the video: Dreams don't come true without action You build your resilience in the low moments You have the power within you to deal with whatever you face Business is competitive, &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/08/monday-motivation-your-mindset-is-everything/">Monday Motivation: Your Mindset Is Everything</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p><iframe loading="lazy" title="Your Mindset Is Everything - Powerful Motivational Video | Ft. Grant Cardone and Mel Robbins" width="1220" height="686" src="https://www.youtube.com/embed/NTSL7jtavbU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p> <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great.</p> <p>Here are some takeaways from the video:</p> <ul> <li>Dreams don't come true without action</li> <li>You build your resilience in the low moments</li> <li>You have the power within you to deal with whatever you face</li> <li>Business is competitive, get focused.</li> </ul> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/08/monday-motivation-your-mindset-is-everything/">Monday Motivation: Your Mindset Is Everything</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> IAM1182- CEO Helps Companies Enter the Medical Cannabis Market https://healthyceo.co/2021/11/07/iam1182-ceo-helps-companies-enter-the-medical-cannabis-market/ Healthy CEO urn:uuid:d60fc2f9-4598-9ad0-6ebe-a3161583d8ab Sun, 07 Nov 2021 08:39:55 -0500 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Dr. Jon Thompson, Founder and CEO of extraktLAB, is a separation scientist, inventor, and entrepreneur. He received his Doctor of Chemistry degree in 2001 from the University of Minnesota and has since has worked on everything from secret projects &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/07/iam1182-ceo-helps-companies-enter-the-medical-cannabis-market/">IAM1182- CEO Helps Companies Enter the Medical Cannabis Market</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Dr. Jon Thompson, Founder and CEO of extraktLAB, is a separation scientist, inventor, and entrepreneur. He received his Doctor of Chemistry degree in 2001 from the University of Minnesota and has since has worked on everything from secret projects with NASA to helping companies enter the medical cannabis market. His company helps people find success in the business of pharmaceutical grade botanical extraction and refinement. Dr. Jon guides his businesses through ESG (Environmental, Social, Governance) policies and believes we all deserve a sustainable future.</p> <p>CEO</p> <p><a href="https://iamceo.co/2021/11/07/iam1182-ceo-helps-companies-enter-the-medical-cannabis-market/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/07/iam1182-ceo-helps-companies-enter-the-medical-cannabis-market/">IAM1182- CEO Helps Companies Enter the Medical Cannabis Market</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> Why does retail need store automation? https://ceoblognation.com/2021/11/why-does-retail-need-store-automation/ Business Startup ideas, Entrepreneur News, Tips | CEO Blog Nation urn:uuid:1f752985-4a17-a8f9-fac4-1ad70ddb2a22 Sat, 06 Nov 2021 13:39:27 -0400 To decide to automate processes, the owners must analyze their activities. Are there long queues in the store that sellers do not have time to quickly serve and because of this, sales are falling? Are there any problems with the inventory, is it difficult to put into action various promotional offers and a loyalty system? &#8230; IAM1179- Psychologist Helps People Handle High-stress Occupations https://blackdisruptor.com/2021/11/05/iam1179-psychologist-helps-people-handle-high-stress-occupations/ Black Wall Street urn:uuid:432f1a8f-0a93-fcb1-920b-4dc0ec79f1df Fri, 05 Nov 2021 05:13:04 -0400 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Registered Psychologist, Dr. Ganz Ferrance, is a Speaker, Author, and Coach. Since the early &#8216;90&#8217;s Dr. Ganz has been helping individuals, couples, families, and corporations beat BURNOUT, reduce their levels of stress, improve their relationships, and enjoy more success. &#8230;</p> <p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/11/05/iam1179-psychologist-helps-people-handle-high-stress-occupations/">IAM1179- Psychologist Helps People Handle High-stress Occupations</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Registered Psychologist, Dr. Ganz Ferrance, is a Speaker, Author, and Coach. Since the early &lsquo;90&rsquo;s Dr. Ganz has been helping individuals, couples, families, and corporations beat BURNOUT, reduce their levels of stress, improve their relationships, and enjoy more success.<br /> Known for working with the toughest of the tough including fourth-generation gang members, hardened oil and gas workers, battle-tested CEOs and entrepreneurs, and stressed out law enforcement officers, Dr. Ganz is truly a master at showing people in high-stress occupations no-nonsense, practical strategies to stay focused,</p> <p><a href="https://iamceo.co/2021/11/04/iam1179-psychologist-helps-people-handle-high-stress-occupations/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/11/05/iam1179-psychologist-helps-people-handle-high-stress-occupations/">IAM1179- Psychologist Helps People Handle High-stress Occupations</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> Monday Motivation: A Morning Routine That Will Change Everything For You https://hear.ceoblognation.com/2021/11/01/monday-motivation-a-morning-routine-that-will-change-everything-for-you/ Hearpreneur urn:uuid:fd407785-c0e3-8369-40a4-df4cd5fa24c6 Mon, 01 Nov 2021 09:16:42 -0400 <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great. Here are some takeaways from the video: Prioritize who you are and who you want to be Do not fall into the trap of feeling like you are a victim in life Figure out where your &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/01/monday-motivation-a-morning-routine-that-will-change-everything-for-you/">Monday Motivation: A Morning Routine That Will Change Everything For You</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p><iframe loading="lazy" title="A Morning Routine That Will Change Everything For You - Morning Motivation" width="1220" height="686" src="https://www.youtube.com/embed/qYP7JvcvftY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p> <p>This motivational video is to help CEOs, entrepreneurs and business owners start the week off inspired to become great.</p> <p>Here are some takeaways from the video:</p> <ul> <li>Prioritize who you are and who you want to be</li> <li>Do not fall into the trap of feeling like you are a victim in life</li> <li>Figure out where your power base is</li> <li>Do not let people place their impossibilities on your life</li> <li>Define your life by who you are</li> </ul> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/11/01/monday-motivation-a-morning-routine-that-will-change-everything-for-you/">Monday Motivation: A Morning Routine That Will Change Everything For You</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> IAM1176- Artistic Director Brings People and Cultures Together https://healthyceo.co/2021/11/01/iam1176-artistic-director-brings-people-and-cultures-together/ Healthy CEO urn:uuid:12605826-d1a4-2a97-586a-193c333af7c3 Mon, 01 Nov 2021 08:41:49 -0400 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Armineh Keshishian is the President and Artistic Director of Evolution Dance Theatre which has created and produced a number of multidisciplinary dance theatre productions. Armineh has incorporated her creative skills with her financial knowledge and entrepreneurial discipline and committed &#8230;</p> <p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/01/iam1176-artistic-director-brings-people-and-cultures-together/">IAM1176- Artistic Director Brings People and Cultures Together</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Armineh Keshishian is the President and Artistic Director of Evolution Dance Theatre which has created and produced a number of multidisciplinary dance theatre productions. Armineh has incorporated her creative skills with her financial knowledge and entrepreneurial discipline and committed herself as the visionary behind these productions since 2006. She says “I strive to create cultural fusion through art. I am inspired by concepts of women’s empowerment, diversity, multiculturalism and breaking down archetypal traditions. My aim is to bring people and cultures together by focusing</p> <p><a href="https://iamceo.co/2021/11/01/iam1176-artistic-director-brings-people-and-cultures-together/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://healthyceo.co/2021/11/01/iam1176-artistic-director-brings-people-and-cultures-together/">IAM1176- Artistic Director Brings People and Cultures Together</a> appeared first on <a rel="nofollow" href="https://healthyceo.co">Healthy CEO</a>.</p> IAM1175- Naturalista Fills the Void of All-natural Pomade Products https://blackdisruptor.com/2021/11/01/iam1175-naturalista-fills-the-void-of-all-natural-pomade-products/ Black Wall Street urn:uuid:64843de5-6f45-5749-a8b6-23e9c7055537 Mon, 01 Nov 2021 04:36:22 -0400 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Erma is a lifelong Brooklynite, nearly lifelong naturalista, and owner of The Pomade Shop. She created The Pomade Shop to help fill the void all-natural pomade products. When she isn&#8217;t creating her healthy hair pomades, Erma writes about health &#8230;</p> <p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/11/01/iam1175-naturalista-fills-the-void-of-all-natural-pomade-products/">IAM1175- Naturalista Fills the Void of All-natural Pomade Products</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Erma is a lifelong Brooklynite, nearly lifelong naturalista, and owner of The Pomade Shop. She created The Pomade Shop to help fill the void all-natural pomade products. When she isn&rsquo;t creating her healthy hair pomades, Erma writes about health and wellness.</p> <p>CEO Hack: Bublup- an all in one system<br /> CEO Nugget: Know how to motivate yourself, excavate yourself to find your greatenss<br /> CEO Defined: Extention of faith, believing in yourself and being courageous to show up yourself</p> <p>Website:&nbsp;https://www.thepomadeshop.com/<br /> LinkTree:&nbsp;https://linktr.ee/thepomadeshop</p> <p>Check out one of our favorite CEO Hack&rsquo;s&nbsp;Audible. Get your&nbsp;free&nbsp;audiobook and</p> <p><a href="https://iamceo.co/2021/10/31/iam1175-naturalista-fills-the-void-of-all-natural-pomade-products/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/11/01/iam1175-naturalista-fills-the-void-of-all-natural-pomade-products/">IAM1175- Naturalista Fills the Void of All-natural Pomade Products</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> 21 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story https://hear.ceoblognation.com/2021/10/31/21-entrepreneurs-reveal-their-favorite-business-or-entrepreneur-turnaround-story/ Hearpreneur urn:uuid:1516dbd4-c4c4-d8db-dbea-647aff43721e Sun, 31 Oct 2021 12:16:25 -0400 <p>Poor performance in business doesn’t always imply the failure of a business. It can be an improving point for a business or mark its upward trajectory. Hiring an expert or a coach to walk you through this stage can help you minimize the chances of failure although identifying the problem first can be a great way to &#8230;</p> <p>The post <a rel="nofollow" href="https://hear.ceoblognation.com/2021/10/31/21-entrepreneurs-reveal-their-favorite-business-or-entrepreneur-turnaround-story/">21 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story</a> appeared first on <a rel="nofollow" href="https://hear.ceoblognation.com">Hearpreneur</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>Poor performance in business doesn’t always imply the failure of a business. It can be an improving point for a business or mark its upward trajectory. Hiring an expert or a coach to walk you through this stage can help you minimize the chances of failure although identifying the problem first can be a great way to create a long-lasting strategy. Whichever path works best for you, improvement should be the ultimate goal.</p> <p>We asked entrepreneurs and business owners on their best business or entrepreneur turnaround story and here are the responses.</p> <h2>#1- General Motors</h2> <figure id="attachment_212335" aria-describedby="caption-attachment-212335" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ryan-Jeffords.jpeg"><img loading="lazy" class="size-thumbnail wp-image-212335" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ryan-Jeffords-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ryan-Jeffords-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ryan-Jeffords-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ryan-Jeffords.jpeg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ryan-Jeffords-768x768.jpeg 768w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212335" class="wp-caption-text">Photo Credit: Ryan Jeffords</figcaption></figure> <p>One of my favorite success stories is from GM Motors. General Motors comeback is by far the most striking success story in business turnarounds. It was originally a holding company founded by William C. Durant in 1908. Durant lost control of GM to a bankers' trust just two years later, in 1910, due to enormous debt and a crumble in automobile sales. A dramatic proxy war in 1915 helped him retake control, but the new vehicle market crashed in 1918, and he lost it forever. Eventually, the company was led to global dominance by Alfred P. Sloan, who would remain in charge well into the '80s. Saturn, Pontiac, and Hummer were all shuttered due to GM's bankruptcy, which occurred on June 1, 2009. According to too Bloomberg, the U.S. Treasury invested $50 billion in General Motors a month later and made $39 billion from the sale of its shares later that<br /> year.</p> <p>Thanks to Ryan Jeffords, <a href="https://buyherepayhere.io/">BHPH</a>!</p> <hr /> <h2>#2- Henry Sy</h2> <figure id="attachment_212336" aria-describedby="caption-attachment-212336" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Nick-Edwards.png"><img loading="lazy" class="size-thumbnail wp-image-212336" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Nick-Edwards-150x150.png" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212336" class="wp-caption-text">Photo Credit: Nick Edwards</figcaption></figure> <p>Henry Sy, the guy behind the world-famous SM Malls, is a household name in the Philippines. He has dreamed of becoming a successful entrepreneur since he was a child, and with that aim in mind, he has dedicated himself to hard work that has led him to where he is now. From carrying the items sold at her father's little store till WW2 arrived with a burned and plundered store. It didn't stop him from sticking to his aim of success, which included buying a lot of bizarre objects and starting a business. One of the values that can help you achieve your objective is commitment. Even if you start at the back of the pack, if you commit to finishing the race, you will succeed, I believe.</p> <p>Thanks to Nick Edwards, <a href="https://www.snowfinders.co.uk/">Snow Finders</a>!</p> <hr /> <h2>#3- Mate Rimac</h2> <figure id="attachment_212337" aria-describedby="caption-attachment-212337" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Johnny-Hartin.jpg"><img loading="lazy" class="size-thumbnail wp-image-212337" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Johnny-Hartin-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-212337" class="wp-caption-text">Photo Credit: Johnny Hartin</figcaption></figure> <p>For me, a specially inspiring story is one related to the Croatian innovator Mate Rimac. He started his business journey in his family garage, and in just a few years, he accomplished to produce the fastest electric car in the world. Also, he is now one of the owners of Buggati, which is a huge success for an entrepreneur from such a small country as Croatia.</p> <p>Thanks to Johnny Hartin, <a href="https://effectsbusiness.com/">EffectsBusiness.com</a>!</p> <hr /> <h2>#4- FUBU's Daymond John</h2> <figure id="attachment_212338" aria-describedby="caption-attachment-212338" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Tyler-Martin.jpg"><img loading="lazy" class="size-thumbnail wp-image-212338" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Tyler-Martin-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Tyler-Martin-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Tyler-Martin-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Tyler-Martin.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212338" class="wp-caption-text">Photo Credit: Tyler Martin</figcaption></figure> <p>Daymond John is a well-known “Shark Tank” alumnus. What began as a $40 budget in his mother's basement has grown into a multimillion-dollar fashion empire: FUBU. John has invested in various small businesses and served as a mentor and branding authority since his beginnings in 1992. He has also been named CEO of the Shark Group, a brand consultancy firm. Forbes, Shopify, and Gillette are among the clients who have learned how FUBU developed a successful global brand. Expert guidance is given on social media, <a href="https://hear.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a>, influencer integration, licensing, and other topics. Daymond John is also a best-selling author and motivational speaker..</p> <p>Thanks to Tyler Martin, <a href="https://thinktyler.com/">ThinkTyler</a>!</p> <hr /> <h2>#5- WhatsApp founders</h2> <figure id="attachment_212339" aria-describedby="caption-attachment-212339" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ella-Hao.jpg"><img loading="lazy" class="size-thumbnail wp-image-212339" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ella-Hao-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ella-Hao-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ella-Hao.jpg 200w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212339" class="wp-caption-text">Photo Credit: Ella Hao</figcaption></figure> <p>One of my favorite business turnarounds is the story of the founders of WhatsApp. In 2009, they were almost out of cash and building a prototype for a service that would send text messages to any mobile device. At that time, SMS was still costly. They had a chance to meet with an acquaintance working at Facebook (where they tried to apply for jobs unsuccessfully) and saw potential in his idea for a messaging service. That meeting helped him raise money from Sequoia <a href="https://hear.ceoblognation.com/hr" title="CEO Hacks - Human Resources &amp; Human Capital" class="pretty-link-keyword"rel="">Capital</a> to help continue building the app. Eventually, they sold WhatsApp to Facebook for $22 billion, making them some of the youngest billionaires ever.</p> <p>Thanks to Ella Hao, <a href="https://www.wellpcb.com/">WellPCB</a>!</p> <hr /> <h2>#6- Ben Cohen and Jerry Greenfield</h2> <figure id="attachment_212340" aria-describedby="caption-attachment-212340" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/John-Marsano.jpg"><img loading="lazy" class="size-thumbnail wp-image-212340" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/John-Marsano-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/John-Marsano-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/John-Marsano-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/John-Marsano.jpg 400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212340" class="wp-caption-text">Photo Credit: John Marsano</figcaption></figure> <p>The foundations of a worldwide ice cream empire were laid by a $5 correspondence course from Penn State University, a shared love of a traditional frozen delicacy, and a childhood relationship. Cohen and Greenfield borrowed $4,000 to build their first ice cream business in Vermont in 1978, with a total investment of $12,000. Things started to move quickly. Ben & Jerry's is currently known for its commitment to fair trade and nongenetically modified ingredients that are truly sourced. They're also dedicated to giving back to the community and their employees, who each receive three pints of ice cream per day. According to Statista, the company generated more than $863.1 million in the United States in 2020.</p> <p>Thanks to John Marsano, <a href="https://inheritanceadvanced.com/">Inheritance Advanced</a>!</p> <hr /> <h2>#7- Airbnb</h2> <figure id="attachment_212341" aria-describedby="caption-attachment-212341" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Jason-Feldman-1.jpg"><img loading="lazy" class="size-thumbnail wp-image-212341" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Jason-Feldman-1-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Jason-Feldman-1-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Jason-Feldman-1-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Jason-Feldman-1.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212341" class="wp-caption-text">Photo Credit: Jason Feldman</figcaption></figure> <p>Airbnb struggled to attract investors when it first began in 2008, requiring founders Brian Chesky and Joe Gebbia to manufacture bespoke cereal boxes to earn money. They made Obama-Os and Cap'n McCains as a tribute to Barack Obama and John McCain. They gathered almost $30,000 in two months and were invited to a training session for a startup incubator, where they received training and $20,000 in cash. The business grew rapidly, and by the next year, the Airbnb website had 10,000 users and 2,500 listings. The company now offers over 4 million listings worldwide and generates over $2.5 billion in revenue annually.</p> <p>Thanks to Jason Feldman, <a href="https://immigrateme.com/">Immigrate Me</a>!</p> <hr /> <h2>#8- Eric Yuan, Zoom</h2> <figure id="attachment_212342" aria-describedby="caption-attachment-212342" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Sarah-Jameson.jpg"><img loading="lazy" class="size-thumbnail wp-image-212342" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Sarah-Jameson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Sarah-Jameson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Sarah-Jameson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Sarah-Jameson.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212342" class="wp-caption-text">Photo Credit: Sarah Jameson</figcaption></figure> <p>My favorite entrepreneur turn-around story has been of Eric Yuan, founder of Zoom. He envisioned a means for long-distance partners and team members to stay in touch when he founded the audio-visual cloud conferencing platform Zoom in 2011. Yuan came to the United States on his eighth attempt to migrate from China. Yuan kept applying for additional work permits to keep the idea alive when less committed entrepreneurs might have given up. He was ultimately approved after several years of application and soon progressed to the position of vice president of engineering at Cisco. Soon after, he started Zoom, which today employs over 2,500 people and has a market capitalization of more than $16 billion at the start of 2021. Knowing how to manage a successful business is one thing; knowing how to but knowing how to rise above seemingly impossible odds is a whole other skill.</p> <p>Thanks to Sarah Jameson, <a href="https://greenbuildingelements.com/">GreenBuildingElements.com</a>!</p> <hr /> <h2>#9- Mike Evans and Matt Maloney</h2> <p>The most inspiring and my favorite story is about Matt Maloney and Mike Evans as businessperson. When a couple of Chicago <a href="https://hear.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a> developers working on Apartments.com's lookup searches got tired of phoning restaurants to order takeout, it dawned on them: Why isn't there a one-stop shop for food delivery? That's when the two came up with the idea for GrubHub, which went public in April and is now worth more than $3 billion.</p> <p>Thanks to Ethan Howell, <a href="https://florida-environmental.com/">Florida Environmental</a>!</p> <hr /> <h2>#10- Steve Jobs and Steve Wozniak</h2> <figure id="attachment_212343" aria-describedby="caption-attachment-212343" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ethan-Howell.png"><img loading="lazy" class="size-thumbnail wp-image-212343" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ethan-Howell-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ethan-Howell-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Ethan-Howell.png 200w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212343" class="wp-caption-text">Photo Credit: Tanner Arnold</figcaption></figure> <p>As a businessperson, the most motivating and favourite story about Steve Wozniak and Steve Jobs is the one about Steve Wozniak and Steve Jobs. While the two college dropouts had been friends since high school, they acquired significant exposure to the computer business while working on game <a href="https://hear.ceoblognation.com/apps" title="CEO Hacks - Apps &amp; Software" class="pretty-link-keyword"rel="">software</a> on the night shift at Atari. Ron Wayne, the third Apple founder, was also an Atari alumni. As I usually say, the world is filled with endless options and innumerable opportunities, but your life and career are finite, which means you only have so much time to find what you're looking for and leave your mark. This is your chance to shine. It's a scarce resource, so don't squander it. Find something you enjoy doing and go for it. That is how all true entrepreneurs<br /> begin.</p> <p>Thanks to Tanner Arnold, <a href="https://revelationmachinery.com/">RevelationMachinery.com</a>!</p> <hr /> <h2>#11- Reddit</h2> <figure id="attachment_212344" aria-describedby="caption-attachment-212344" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM.png"><img loading="lazy" class="size-thumbnail wp-image-212344" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM-300x300.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM-1024x1024.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM-768x768.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Screen-Shot-2021-10-11-at-5-50-41-PM.png 1296w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212344" class="wp-caption-text">Photo Credit: Jeremy Yamaguchi</figcaption></figure> <p>Reddit is a great example of a successful turnaround. Obviously we all know how popular and successful it is today, but when it was first founded 15 or so years ago, it was not popular or successful at all. It was so unpopular that the founders themselves actually created fake accounts and fake discussions in order to attempt to encourage real people to join. While this may not have been the most ethical move, they were able to bring people to their site and now have millions and millions of active users every day, and that achievement is quite impressive.</p> <p>Thanks to Jeremy Yamaguchi, <a href="https://lawnlove.com/">Lawn Love</a>!</p> <hr /> <h2>#12-Tesla</h2> <figure id="attachment_212345" aria-describedby="caption-attachment-212345" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry.png"><img loading="lazy" class="size-thumbnail wp-image-212345" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry-150x150.png" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry-150x150.png 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry-300x300.png 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry-1024x1019.png 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry-768x764.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry-1536x1528.png 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Will-Henry.png 2038w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212345" class="wp-caption-text">Photo Credit: Will Henry</figcaption></figure> <p>Elon Musk had a plan to start this electric car company and saved what he could to fund the project. He invested his last $35M in the company and got another $7M loan from friends, family, and what Tesla employees could spare. It cost him $4.8B more than he had to build out all of these factories to produce electric cars. The company faced bankruptcy over 10 times but Elon came up with some genius ideas the next day to save it each time. I love how Tesla's sales are skyrocketing now, though, after seeing it go bankrupt 10 times!</p> <p>Thanks to Will Henry, <a href="https://bikesmarts.com/">Bike Smarts</a>!</p> <hr /> <h2>#13- IBM</h2> <figure id="attachment_212346" aria-describedby="caption-attachment-212346" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Alex-Williams.jpg"><img loading="lazy" class="size-thumbnail wp-image-212346" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Alex-Williams-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Alex-Williams-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Alex-Williams-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/2/2021/10/Alex-Williams.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-212346" class="wp-caption-text">Photo Credit: Alex Williams</figcaption></figure> <p>IBM had its fair share of success in the 80s and early 90s before it started losing its shares. The company then risked becoming utterly irrelevant in the market. In 1993, the company reported losses of around $8 billion, one of the most enormous company losses until that time. It seemed inevitable to come back from this situation and be competitive in the market once again. At this point, the company made some drastic decisions to change th Mapping Your Customer Experience Strategy- [Infographic] https://teach.ceoblognation.com/2021/10/31/mapping-your-customer-experience-strategy-infographic/ Teach a CEO urn:uuid:2564bd92-3831-c19b-a78b-2d156d7cdc5f Sun, 31 Oct 2021 09:16:25 -0400 Happy customers are crucial for the success of any business. Therefore, it makes sense to have a specified customer experience strategy to give your customers the best service when they interact with your brand.  An outstanding customer experience requires planning and deliberate action to provide an entirely seamless, extraordinary pre and post-sales experience. It may &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p><span style="font-weight: 400">Happy customers are crucial for the success of any business. Therefore, it makes sense to have a specified customer experience strategy to give your customers the best service when they interact with your brand. </span></p> <p><span style="font-weight: 400">An outstanding customer experience requires planning and deliberate action to provide an entirely seamless, extraordinary pre and post-<a href="https://teach.ceoblognation.com/sales" title="CEO Hacks - Sales" class="pretty-link-keyword"rel="">sales</a> experience. It may seem like a lot of work, but in today’s competitive and thriving global <a href="https://teach.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">market</a>, the way you treat your customers can make or break your brand. </span></p> <p><span style="font-weight: 400">Giving the best service to your customers is crucial because </span><a href="https://www.emarketer.com/content/more-than-2-5-consumers-ditching-brands-with-bad-cx"><span style="font-weight: 400">43% of buyers</span></a><span style="font-weight: 400"> ditch a brand for poor customer experience. Customers today expect super personalized service, and your customer experience strategy equips you with the knowledge and methods to achieve that goal. </span></p> <p><span style="font-weight: 400">You can easily create </span><a href="https://getvoip.com/blog/customer-experience-strategy/"><span style="font-weight: 400">your customer experience strategy</span></a><span style="font-weight: 400"> in four steps, as described in the </span><a href="https://getvoip.com/"><span style="font-weight: 400">GetVoip</span></a><span style="font-weight: 400"> infographic below. </span></p> <p><span style="font-weight: 400">When customers are happy with you, they keep buying from you and can become your loyal advocates. Even as low as a </span><a href="https://hbswk.hbs.edu/archive/the-economics-of-e-loyalty"><span style="font-weight: 400">5% increase in customer retention</span></a><span style="font-weight: 400"> can increase your profits by 25% to 95%.</span></p> <p><span style="font-weight: 400">Once you’ve matched your customers’ goals to the touchpoints in the buyer’s journey, it’s easy to move along the <a href="https://teach.ceoblognation.com/sales" title="CEO Hacks - Sales" class="pretty-link-keyword"rel="">sales</a> funnel. However, for the ultimate success of your strategy, you need to adopt a customer-centric company culture.</span></p> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/customer-experience-strategy.png"><img loading="lazy" class="aligncenter wp-image-96028 size-full" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/customer-experience-strategy.png" alt="" width="1500" height="9504" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/customer-experience-strategy.png 1500w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/customer-experience-strategy-768x4866.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/customer-experience-strategy-323x2048.png 323w" sizes="(max-width: 1500px) 100vw, 1500px" /></a></p> 28 Entrepreneurs Explain What Success Means in Entrepreneurship https://teach.ceoblognation.com/2021/10/27/entrepreneurs-explain-what-success-means-in-entrepreneurship/ Teach a CEO urn:uuid:41e24660-39b2-18b8-a21b-406fbfd4df56 Wed, 27 Oct 2021 12:16:02 -0400 When defining success as an entrepreneur, it’s a fact that there are no shortcuts to how it can be achieved. It differs with the phase you are in and the goals you’ve set to achieve. Some will say the number of employees in a company is the real measure of success while others will say &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>When defining success as an entrepreneur, it’s a fact that there are no shortcuts to how it can be achieved. It differs with the phase you are in and the goals you’ve set to achieve. Some will say the number of employees in a company is the real measure of success while others will say it’s the impact you achieve. It’s clear the definition of success varies and is determined by various factors.</p> <p>We asked entrepreneurs and business owners their definition of success and below are the responses they had.</p> <h2>#1-Creating an encouraging environment</h2> <figure id="attachment_105529" aria-describedby="caption-attachment-105529" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elley-Headshot-scaled.jpg"><img loading="lazy" class="wp-image-105529 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elley-Headshot-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-105529" class="wp-caption-text">Photo Credit: Elley Hudson</figcaption></figure> <p>Most business owners will tell you that success is achieved when you've filled your pockets. I disagree. To me, success is achieved when you create an encouraging environment where people can grow and thrive professionally. Before founding Excellence Property, I co-owned an agency where I was a minority shareholder. I was making money, yes, but I had minimal control over how things were done and I was upset by how many shareholders agendas seemed to trump the wellbeing of employees. It wasn't until I spearheaded my own agency that I felt successful, as people such as myself could finally learn property management in a safe environment that provided them with the support and systems they needed. One of the best pieces of professional advice ever shared with me was &#8220;do what you love, the money will follow&#8221;, which couldn't be more true. I love helping honest, accountable and hard-working people, and it's brought me more success than I ever could have imagined.</p> <p>Thanks to Elley Hudson, <a href="https://excellencepm.com.au/">Excellence Property</a>!</p> <hr /> <h2>#2- Sense of fulfillment</h2> <figure id="attachment_105530" aria-describedby="caption-attachment-105530" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jessica-Osborn-headshot-scaled-e1635321845345.jpg"><img loading="lazy" class="wp-image-105530 size-thumbnail" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jessica-Osborn-headshot-scaled-e1635321845345-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-105530" class="wp-caption-text">Photo Credit: Jessica Osborn</figcaption></figure> <p>In my experience, success is multi-dimensional and we each have our own unique formula. It's not solely about the achievement of a goal, while this aspect is important, true success also includes the feeling of fulfillment and a lifestyle with the ideal balance between work, social, and personal time. Think about how often you may have achieved a goal, yet still felt unsatisfied. We all see many people who are successful on paper, yet they themselves do not feel successful. Why? Because they lack fulfillment and are not living their ideal lifestyle. For myself, and the female CEOs I work with, balance is the most important determining factor of success and this is why we start their business strategy by defining their ideal lifestyle: a unique balance of what's important in their life. Freedom to live our lives how we most desire is the reason we're in business, it's the motivation behind our strategy and choices we make in how we offer our services. When you've achieved business and revenue goals, resulting in the balanced lifestyle you most desire, you gain a deep sense of fulfillment. Which is the ultimate definition of success!</p> <p>Thanks to Jessica Osborn, <a href="https://www.jessicaosborn.com/">Jessica Osborn Coaching</a>!</p> <hr /> <h2>#3- Being the best I can be</h2> <figure id="attachment_105531" aria-describedby="caption-attachment-105531" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8.jpg"><img loading="lazy" class="size-thumbnail wp-image-105531" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8-1024x1024.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8-1536x1536.jpg 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/MoiraVellaPhotography-8.jpg 1800w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105531" class="wp-caption-text">Photo Credit: Moira Vella Photography</figcaption></figure> <p>Success is being able to live a life where I am able to do what I want, when I want to do it, & how I want to do it. It is not just about money or status, it's being able to feel like I have achieved my goals, both professionally and personally. Being able to help people, giving back to my community, learning new things, getting back up when I fall down (which I have done many times), spending quality time with family & friends, being able to reward myself when I achieve a goal (no matter how small). Success to me may be different to others, but that's totally fine, after all we are all uniquely different, but I'll be happy being the &#8216;best person' I can be.. for ME!</p> <p>Thanks to Debbie Roberts, <a href="https://www.debbieroberts.com.au/">Debbie Roberts Consulting</a>!</p> <hr /> <h2>#4- A few definitions</h2> <figure id="attachment_105532" aria-describedby="caption-attachment-105532" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/B2C_Portraits_0902-116-e1635322299482.jpg"><img loading="lazy" class="size-thumbnail wp-image-105532" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/B2C_Portraits_0902-116-e1635322299482-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-105532" class="wp-caption-text">Photo Credit: Anesley Clarke</figcaption></figure> <p>Success is achieved when you have a business that is predictable and scalable. This can only be done with a clear vision that defines who and what you represent in the marketplace. In addition, you need to build a strong internal culture based on values of respect, kindness & fairness. <a href="https://teach.ceoblognation.com/financial" title="CEO Hacks - Financial" class="pretty-link-keyword"rel="">Financial</a> success will follow….</p> <p>Thanks to Anesley Clarke, <a href="https://b2cfurniture.com.au/">B2C Furniture</a>!</p> <hr /> <h2>#5- Alignment to personal values</h2> <figure id="attachment_105533" aria-describedby="caption-attachment-105533" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/AccountingHeartWebsiteShoot_27_photo-8.jpg"><img loading="lazy" class="size-thumbnail wp-image-105533" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/AccountingHeartWebsiteShoot_27_photo-8-150x150.jpg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-105533" class="wp-caption-text">Photo Credit: Sonia Gibson</figcaption></figure> <p>Living a life that is aligned to your personal values is the ultimate definition of success. For me this is: <a href="https://teach.ceoblognation.com/financial" title="CEO Hacks - Financial" class="pretty-link-keyword"rel="">Financial</a> independence &#8211; being in a financial position to support the lifestyle of my choosing. Wellbeing &#8211; having time to pursue a healthy lifestyle (eat well, exercise and find enjoyment outside of my business). Congruence &#8211; being surrounded by people who do what they say and say what they mean. I don't have time for people who aren't authentic. Seeing the big picture &#8211; I take a holistic approach, understanding how things are interconnected.</p> <p>Thanks to Sonia Gibson, <a href="https://www.accountingheart.com.au/">Accounting Heart</a>!</p> <hr /> <h2>#6- Making a difference</h2> <figure id="attachment_105534" aria-describedby="caption-attachment-105534" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2.jpeg"><img loading="lazy" class="size-thumbnail wp-image-105534" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2-150x150.jpeg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2-150x150.jpeg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2-300x300.jpeg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2-1024x1024.jpeg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2-768x768.jpeg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2-1536x1536.jpeg 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/headshot2.jpeg 2000w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105534" class="wp-caption-text">Photo Credit: Jessie Parker</figcaption></figure> <p>Success to me is knowing you have made a difference in the lives of those around you- your children, your partner, family, friends, clients and wider community. Often the definition of success can focus on money or wealth, whereas I believe money is just a wonderful byproduct of giving from the heart.</p> <p>Thanks to <a href="https://jessieparker.co/">Jessie Parker</a></p> <hr /> <h2>#7- Finding time to enjoy the fruits of my labor</h2> <figure id="attachment_105535" aria-describedby="caption-attachment-105535" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson.jpg"><img loading="lazy" class="size-thumbnail wp-image-105535" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson-1024x1024.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Elle-Wilson.jpg 1400w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105535" class="wp-caption-text">Photo Credit: Elle Wilson</figcaption></figure> <p>If you’re a business owner, you’ll probably have broken away from your role as a cog in a big company, or chosen to begin your career as your own boss, for one or all of several reasons: the independence, the flexibility, the job satisfaction, and the freedom to dictate your own career path and income. But many of us find that once we’ve launched our business, we become slaves to its every need and whim: the HR, the <a href="https://teach.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a>, the tiny jobs that consume all of our <a href="https://teach.ceoblognation.com/productivity" title="CEO Hacks - Productivity" class="pretty-link-keyword"rel="">productive</a> work time and stop us from reaping the benefits that first attracted us to the idea. The flexibility to take holidays with the family, pick the kids up from school, and push forward purposefully in individual personal and professional development seem to fall prey to the appetites of the time-consuming process of actually running an enterprise. So success for me has been finding time to enjoy the fruits of my labor by readjusting the balance in favor of rewarding myself for all my hard work and prudent decisions.</p> <p>Thanks to Elle Wilson, <a href="https://truebrow.com/">TrueBrow<img src="https://s.w.org/images/core/emoji/13.1.0/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /></a>!</p> <hr /> <h2>#8- The journey</h2> <figure id="attachment_105536" aria-describedby="caption-attachment-105536" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK.jpg"><img loading="lazy" class="size-thumbnail wp-image-105536" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK-1024x1024.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK-1536x1536.jpg 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/COMPRESSED_Matt_Burge_Profile_Pic_CMYK.jpg 1964w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105536" class="wp-caption-text">Photo Credit: Nicole Saccaro</figcaption></figure> <p>Success is such a relative and subjective term that can mean so many things to different people. In terms of a business being successful, I believe if you have the right people working in the right environment on the right product with smart processes and an aligned, motivating vision, you will have success. Importantly, it’s not just about the destination, the journey itself can feel successful too.</p> <p>Thanks to Nicole Saccaro, <a href="https://www.formitize.com/">Formitize</a>!</p> <hr /> <h2>#9- Balance of several things</h2> <figure id="attachment_105537" aria-describedby="caption-attachment-105537" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant.jpg"><img loading="lazy" class="size-thumbnail wp-image-105537" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant-1024x1024.jpg 1024w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant-768x768.jpg 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant-1536x1536.jpg 1536w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/117181716_1422185671503805_5935076137065174610_o-Jennifer-Sargeant.jpg 1638w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105537" class="wp-caption-text">Photo Credit: Jennifer Sergeant</figcaption></figure> <p>My definition of success doesn't necessarily lie within revenue earnings but lies within a balance that takes into consideration mental health, happiness, and continuing education not just for myself but for everyone on my team. When we are able to place our mental health and happiness above everything then we are truly striving. Continuing education is key because when we learn something new we're also learning how to be better problem solvers, better communicators, and better professionals. Success to me is balancing and managing all of these elements because this is what affects the growth, or lack thereof, of a company.</p> <p>Thanks to Jennifer Sergeant, <a href="https://digitalsargeant.com/">Digital Sargeant</a>!</p> <hr /> <h2>#10- Being able to &#8216;come home'</h2> <figure id="attachment_105538" aria-describedby="caption-attachment-105538" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/A1B13687-7B94-4649-B683-1C772BC9F9C5.jpeg"><img loading="lazy" class="size-thumbnail wp-image-105538" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/A1B13687-7B94-4649-B683-1C772BC9F9C5-150x150.jpeg" alt="" width="150" height="150" /></a><figcaption id="caption-attachment-105538" class="wp-caption-text">Photo Credit: Scott Mason</figcaption></figure> <p>As entrepreneurs and business owners, we are uniquely positioned to throw out the myths others tell us about what success can be, and write new stories, defining success on our own terms. In the world's most enduring myths, the gods give the hero or heroine a mission &#8212; a goal to achieve &#8212; and a team of supporters and mentors, as well as special gifts, to achieve it. But the specific goal is usually just a MacGuffin &#8212; a plot device to trigger the journey. The successful hero has to leave the old world behind, overcome terrible obstacles (sometimes even death) as she enters new realms to reach the goal, and then grows, shifts, and completely re-emerges inside. That is when the goal is reached. And that is when they can come home, a true leader, and enjoy earned prosperity, abundance, and wisdom. For a truly great entrepreneur and businessperson, a successful business is similarly just a MacGuffin. Leaving comfort behind, navigating constantly changing terrains, and then shifting inside and growing &#8212; being able to &#8220;come home&#8221; to an inner space of psychological abundance, wisdom, and prosperity on terms that WE dictate: that is the real definition of entrepreneurial success.</p> <p>Thanks to Scott Mason, <a href="https://www.purposehighway.com/">Purpose Highway<img src="https://s.w.org/images/core/emoji/13.1.0/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /></a>!</p> <hr /> <h2>#11- Having a large deal of pride</h2> <figure id="attachment_105539" aria-describedby="caption-attachment-105539" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jason-Feldman.jpg"><img loading="lazy" class="size-thumbnail wp-image-105539" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jason-Feldman-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jason-Feldman-150x150.jpg 150w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jason-Feldman-300x300.jpg 300w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/Jason-Feldman.jpg 500w" sizes="(max-width: 150px) 100vw, 150px" /></a><figcaption id="caption-attachment-105539" class="wp-caption-text">Photo Credit: Jason Feldman</figcaption></figure> <p>When you look back on your life in your final moments, success means having a large deal of pride in your creations, accomplishments, and legacy, but having little to no regret about what you didn't do or missed opportunities i.e. your family still loves you. I consider myself successful if I can die feeling this way.</p> <p>Thanks to Jason Feldman, <a href="https://immigrateme.com/">Immigrate Me</a>!</p> <hr /> <h2>#12- A few definitions</h2> <figure id="attachment_105540" aria-describedby="caption-attachment-105540" style="width: 150px" class="wp-caption alignleft"><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/John-Marsano.jpg"><img loading="lazy" class="size-thumbnail wp-image-105540" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/10/John-Marsano-150x150.jpg" alt="" width="150" height="150" srcset="https://storage.googleapis.com/stateless-ceoblogna Essential Mobile Marketing Resources to Scale- [Infographic] https://teach.ceoblognation.com/2021/10/26/essential-mobile-marketing-resources-infographic/ Teach a CEO urn:uuid:8030d31f-0edc-3567-4df2-a2a2810c6c84 Tue, 26 Oct 2021 09:16:52 -0400 The mobile marketing industry is constantly changing, making it hard to know what the best strategies are when it comes to creating your campaigns. Who better than to learn all the best tips and tricks from than the most successful entrepreneurs and brands in the business? Everyone from small business owners to app developers can &#8230; <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p><span style="font-weight: 400">The mobile <a href="https://teach.ceoblognation.com/visibility" title="CEO Hacks - Marketing, Advertising &amp; PR" class="pretty-link-keyword"rel="">marketing</a> industry is constantly changing, making it hard to know what the best strategies are when it comes to creating your campaigns. Who better than to learn all the best tips and tricks from than the most successful entrepreneurs and brands in the business?</span></p> <p><span style="font-weight: 400">Everyone from small business owners to app developers can benefit from understanding mobile strategies and that’s why we created a list of the top </span><a href="https://clevertap.com/blog/mobile-marketing-resources-2/" target="_blank" rel="noopener"><span style="font-weight: 400">mobile marketing resources</span></a><span style="font-weight: 400">, <a href="https://teach.ceoblognation.com/podcast" title="CEO Hacks - Podcasting" class="pretty-link-keyword"rel="">podcasts</a>, and <a href="https://teach.ceoblognation.com/books" title="CEO Hacks - Books" class="pretty-link-keyword"rel="">books</a>. </span></p> <p><span style="font-weight: 400">Our resources cover everything from social media and app development to mobile campaigns and advertising. Learn from the successes and mistakes or some of the top marketers in the world so you can develop your own lane to success. </span></p> <p><span style="font-weight: 400">Whether you’re a commuter that wants to listen to a <a href="https://teach.ceoblognation.com/podcast" title="CEO Hacks - Podcasting" class="pretty-link-keyword"rel="">podcast</a>, an intellect that likes to sit down with a long book, or an internet scanner we’ve got you covered with this diverse list of resources from </span><a href="https://clevertap.com/" target="_blank" rel="noopener"><span style="font-weight: 400">CleverTap</span></a><span style="font-weight: 400">.</span></p> <p><a href="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/09/12-must-know-mobile-marketing-books-and-podcasts.png"><img loading="lazy" class="aligncenter size-full wp-image-96023" src="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/09/12-must-know-mobile-marketing-books-and-podcasts.png" alt="" width="800" height="5582" srcset="https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/09/12-must-know-mobile-marketing-books-and-podcasts.png 800w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/09/12-must-know-mobile-marketing-books-and-podcasts-43x300.png 43w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/09/12-must-know-mobile-marketing-books-and-podcasts-768x5359.png 768w, https://storage.googleapis.com/stateless-ceoblognation-com/sites/8/2021/09/12-must-know-mobile-marketing-books-and-podcasts-220x1536.png 220w" sizes="(max-width: 800px) 100vw, 800px" /></a></p> IAM1168- President Translates Organizational Needs into Successful Strategies https://blackdisruptor.com/2021/10/25/iam1168-president-translates-organizational-needs-into-successful-strategies/ Black Wall Street urn:uuid:50dec704-13a7-a04f-bdd8-a460691e10b6 Mon, 25 Oct 2021 03:31:19 -0400 <p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Donald L. Bedney, III, president of PSP Metrics, firmly believes that well-directed human capital should be harnessed to achieve extraordinary performance. With a mission of driving change through people, he aims to help 1,000,000,000 companies worldwide develop and engage &#8230;</p> <p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/10/25/iam1168-president-translates-organizational-needs-into-successful-strategies/">IAM1168- President Translates Organizational Needs into Successful Strategies</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p> <script>console.debug('TRINITY_WP', 'Skip player from rendering', 'is single: , is main loop: 1, is main query: 1');</script><script>console.debug('TRINITY_WP', 'trinity_content_filter');</script><p>console.debug(&#8216;TRINITY_WP', &#8216;Skip player from rendering', &#8216;is single: , is main loop: 1, is main query: 1');console.debug(&#8216;TRINITY_WP', &#8216;trinity_content_filter');Donald L. Bedney, III, president of PSP Metrics, firmly believes that well-directed human capital should be harnessed to achieve extraordinary performance. With a mission of driving change through people, he aims to help 1,000,000,000 companies worldwide develop and engage their employees to resist mediocrity and aim instead at institutional excellence. He brings this commitment to superior performance to each of his clients and more than fifteen years of experience translating organizational needs into successful business strategies.</p> <p>CEO Hack: I live and die by my apple</p> <p><a href="https://iamceo.co/2021/10/24/iam1168-president-translates-organizational-needs-into-successful-strategies/" rel="nofollow" target="_blank">Listen to the full podcast. This is Originally posted here.</a></p><p>The post <a rel="nofollow" href="https://blackdisruptor.com/2021/10/25/iam1168-president-translates-organizational-needs-into-successful-strategies/">IAM1168- President Translates Organizational Needs into Successful Strategies</a> appeared first on <a rel="nofollow" href="https://blackdisruptor.com">Black Disruptor</a>.</p>