BrevardSEO Feed

Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright via @sejournal, @theshelleywalsh

Thu, 17 Jul 2025 12:30:17 +0000

In this edition of IMHO, Shelley Walsh speaks with Stephen Kenwright about how traditional marketing fuels LLM performance and brand trust.

The post Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright appeared first on Search Engine Journal.

Is It Time To Remove Focus From Average Position In GSC? via @sejournal, @TaylorDanRW

Thu, 17 Jul 2025 11:30:40 +0000

Traditional ranking metrics are less reliable in today’s AI-driven SERPs. Understand why average position misleads and what to track instead.

The post Is It Time To Remove Focus From Average Position In GSC? appeared first on Search Engine Journal.

Google Answers Question About Structured Data And Logged Out Users via @sejournal, @martinibuster

Thu, 17 Jul 2025 09:12:05 +0000

Google's John Mueller answers whether it is okay to show logged-out users different content from what is in the structured data.

The post Google Answers Question About Structured Data And Logged Out Users appeared first on Search Engine Journal.

Brave Search API Now Available Through AWS Marketplace via @sejournal, @martinibuster

Thu, 17 Jul 2025 08:26:49 +0000

The Brave Search API is now available in Amazon's new AI Agents and Tools category in the AWS Marketplace.

The post Brave Search API Now Available Through AWS Marketplace appeared first on Search Engine Journal.

Your Reviews Are Ranking You (Or Not): How to Stay Visible in Google’s AI Era

Thu, 17 Jul 2025 05:00:46 +0000

Learn the importance of reviews for local SEO. Find out how reviews impact conversion and search ranking in the age of AIO.

The post Your Reviews Are Ranking You (Or Not): How to Stay Visible in Google’s AI Era appeared first on Search Engine Journal.

Google Adds Comparison Mode To Search Console’s 24-Hour View via @sejournal, @MattGSouthern

Thu, 17 Jul 2025 02:17:20 +0000

Google has added a comparison mode to Search Console's 24-hour view, letting you analyze hourly performance trends against previous days.

The post Google Adds Comparison Mode To Search Console’s 24-Hour View appeared first on Search Engine Journal.

Cloudflare DDoS Report: 63% Of Known Attacks Blamed On Competitors via @sejournal, @martinibuster

Wed, 16 Jul 2025 22:14:50 +0000

Cloudflare report shows that, of customer‑identified DDoS attacks, 63% are competitor‑led and 5% are self‑inflicted.

The post Cloudflare DDoS Report: 63% Of Known Attacks Blamed On Competitors appeared first on Search Engine Journal.

Wix Announces AI Visibility Overview Citation & Sentiment Tracking Tool via @sejournal, @martinibuster

Wed, 16 Jul 2025 19:34:46 +0000

Wix announced a new tool that reports AI visibility, benchmarks competitors, and tracks AI-driven queries and traffic

The post Wix Announces AI Visibility Overview Citation & Sentiment Tracking Tool appeared first on Search Engine Journal.

Google Search Can Now Call Local Businesses Using AI via @sejournal, @MattGSouthern

Wed, 16 Jul 2025 16:00:50 +0000

Google Search can now call local businesses using AI to gather pricing and availability info on your behalf. Here's how it works.

The post Google Search Can Now Call Local Businesses Using AI appeared first on Search Engine Journal.

Google Rolls Out Gemini 2.5 Pro & Deep Search For Paid Subscribers via @sejournal, @MattGSouthern

Wed, 16 Jul 2025 16:00:10 +0000

Google rolls out Gemini 2.5 Pro and Deep Search for paid subscribers, offering expanded support for reasoning, coding, and research tasks.

The post Google Rolls Out Gemini 2.5 Pro & Deep Search For Paid Subscribers appeared first on Search Engine Journal.

Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism

Wed, 16 Jul 2025 12:15:55 +0000

A clear PPC growth system that avoids costly overreactions and delivers long-term profitability through focused, strategic scaling.

The post Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism appeared first on Search Engine Journal.

When Direct Means We Don’t Know: CMOs Need To Rethink Attribution In AI Search via @sejournal, @gregjarboe

Wed, 16 Jul 2025 11:00:30 +0000

What happens when 86% of your traffic shows up as “direct” in GA4? Greg Jarboe breaks down what CMOs are missing and why it matters.

The post When Direct Means We Don’t Know: CMOs Need To Rethink Attribution In AI Search appeared first on Search Engine Journal.

Confirmed CWV Reporting Glitch In Google Search Console via @sejournal, @martinibuster

Wed, 16 Jul 2025 09:11:48 +0000

Google Search Console Core Web Vitals reporting for mobile is showing a confirmed dip in metrics reported in CrUX.

The post Confirmed CWV Reporting Glitch In Google Search Console appeared first on Search Engine Journal.

WordPress Malware Scanner Plugin Contains Vulnerability via @sejournal, @martinibuster

Tue, 15 Jul 2025 22:57:19 +0000

Malware Malware Scanner plugin with over 10,000 installations hit with high severity vulnerability with no fix currently offered.

The post WordPress Malware Scanner Plugin Contains Vulnerability appeared first on Search Engine Journal.

Anthropic’s New Financial Tool Signals Shift To Offering Specialized Services via @sejournal, @martinibuster

Tue, 15 Jul 2025 21:45:33 +0000

Anthropic's announcement signals a strategic shift toward vertical-specific AI tools with the release of its latest product.

The post Anthropic’s New Financial Tool Signals Shift To Offering Specialized Services appeared first on Search Engine Journal.

Anthropic’s Financial Tool May Signal Shift To Offering Specialized Services via @sejournal, @martinibuster

Tue, 15 Jul 2025 21:45:33 +0000

Anthropic's announcement signals a strategic shift toward vertical-specific AI tools with the release of its latest product.

The post Anthropic’s Financial Tool May Signal Shift To Offering Specialized Services appeared first on Search Engine Journal.

WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites via @sejournal, @martinibuster

Tue, 15 Jul 2025 20:33:37 +0000

WordPress released version 6.8.2, which fixes 35 issues and ends security support for versions 4.1 through 4.6

The post WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites appeared first on Search Engine Journal.

Google Updates Search Analytics API To Clarify Data Freshness via @sejournal, @MattGSouthern

Tue, 15 Jul 2025 15:10:24 +0000

Google updated the Search Analytics API with a metadata field that helps identify when recent data is still being processed.

The post Google Updates Search Analytics API To Clarify Data Freshness appeared first on Search Engine Journal.

Topic-First SEO: The Smarter Way To Scale Authority via @sejournal, @Kevin_Indig

Tue, 15 Jul 2025 14:00:39 +0000

In this week’s Growth Memo, Kevin Indig lays out the case for a topic-first SEO approach, and how it helps future-proof your visibility.

The post Topic-First SEO: The Smarter Way To Scale Authority appeared first on Search Engine Journal.

Ask An SEO: Why Your Content Is No Longer Good Or Helpful via @sejournal, @rollerblader

Tue, 15 Jul 2025 11:30:45 +0000

This week’s Ask An SEO dives into why content stopped ranking, even when it seems original and experience-based.

The post Ask An SEO: Why Your Content Is No Longer Good Or Helpful appeared first on Search Engine Journal.

Google Says AI Won’t Replace The Need For SEO via @sejournal, @martinibuster

Tue, 15 Jul 2025 09:17:02 +0000

Google's John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO.

The post Google Says AI Won’t Replace The Need For SEO appeared first on Search Engine Journal.

Meta Follows YouTube In Crackdown On Unoriginal Content via @sejournal, @MattGSouthern

Tue, 15 Jul 2025 00:39:35 +0000

Meta is taking action against unoriginal content, cracking down on accounts that repost others’ work without permission or meaningful edits.

The post Meta Follows YouTube In Crackdown On Unoriginal Content appeared first on Search Engine Journal.

Google’s New Graph Foundation Model Catches Spam Up To 40x Better via @sejournal, @martinibuster

Mon, 14 Jul 2025 20:26:15 +0000

Google's new Graph Foundation Model enables Google to generalize machine learning across any type of graph without retraining.

The post Google’s New Graph Foundation Model Catches Spam Up To 40x Better appeared first on Search Engine Journal.

Google’s New Graph Foundation Model Improves Precision By Up To 40X via @sejournal, @martinibuster

Mon, 14 Jul 2025 20:26:15 +0000

Google's new Graph Foundation Model enables Google to generalize machine learning across any type of graph without retraining.

The post Google’s New Graph Foundation Model Improves Precision By Up To 40X appeared first on Search Engine Journal.

Nearly 8 In 10 Americans Use ChatGPT For Search, Adobe Finds via @sejournal, @MattGSouthern

Mon, 14 Jul 2025 18:30:51 +0000

Adobe’s latest report finds 77% of Americans report using ChatGPT as a search engine, with nearly 1 in 4 preferring it over Google.

The post Nearly 8 In 10 Americans Use ChatGPT For Search, Adobe Finds appeared first on Search Engine Journal.

Google Performance Max: Everything You Need To Know via @sejournal, @brookeosmundson

Mon, 14 Jul 2025 13:00:38 +0000

Learn how to set up, optimize, and troubleshoot Google Performance Max campaigns with this updated guide covering features, reporting insights, best practices, and use cases.

The post Google Performance Max: Everything You Need To Know appeared first on Search Engine Journal.

The AI Desktop/Mobile Divide: 90% Of AI Search Traffic Ignores Mobile Strategy

Mon, 14 Jul 2025 12:00:27 +0000

New data shows desktop dominates AI referral traffic despite mobile’s broader usage. Here's a closer look at what this means for marketers.

The post The AI Desktop/Mobile Divide: 90% Of AI Search Traffic Ignores Mobile Strategy appeared first on Search Engine Journal.

Malware Discovered In Gravity Forms WordPress Plugin via @sejournal, @martinibuster

Mon, 14 Jul 2025 09:40:34 +0000

A remote code execution vulnerability through a supply chain attack was discovered in Gravity Forms that enables remote code execution

The post Malware Discovered In Gravity Forms WordPress Plugin appeared first on Search Engine Journal.

Google Explains How To Approach Content For SEO via @sejournal, @martinibuster

Mon, 14 Jul 2025 09:17:18 +0000

Google encourages publishers to be realistic about the kinds of searches their content should appear for.

The post Google Explains How To Approach Content For SEO appeared first on Search Engine Journal.

What Is Paid Media: The Different Types & Examples via @sejournal, @brookeosmundson

Mon, 14 Jul 2025 01:00:47 +0000

Not all paid media is created equal. Know what works where – and why – before you pour money into your next campaign.

The post What Is Paid Media: The Different Types & Examples appeared first on Search Engine Journal.

Essential WordPress Plugins Every Site Should Have via @sejournal, @martinibuster

Sat, 12 Jul 2025 22:00:34 +0000

A practical list of reliable WordPress plugins every website owner should consider, from SEO to caching, security, backups, and more.

The post Essential WordPress Plugins Every Site Should Have appeared first on Search Engine Journal.

Google’s Advice On Hiring An SEO And Red Flags To Watch For via @sejournal, @martinibuster

Fri, 11 Jul 2025 23:11:05 +0000

Google explains when it's time to hire an SEO and cautions about a major red flag to watch for.

The post Google’s Advice On Hiring An SEO And Red Flags To Watch For appeared first on Search Engine Journal.

Google Clarifies Structured Data Rules For Returns & Loyalty Programs via @sejournal, @MattGSouthern

Fri, 11 Jul 2025 22:05:55 +0000

Google updates its structured data documentation to clarify how merchants should implement return policies and loyalty programs.

The post Google Clarifies Structured Data Rules For Returns & Loyalty Programs appeared first on Search Engine Journal.

How To Calculate Your ROAS & Ways To Use It via @sejournal, @coreydmorris

Fri, 11 Jul 2025 12:30:39 +0000

ROAS is simple to calculate, but powerful when used right. Here’s how it fits into budgeting, bidding, and business outcomes.

The post How To Calculate Your ROAS & Ways To Use It appeared first on Search Engine Journal.

Google Explains How Long It Takes For SEO To Work via @sejournal, @martinibuster

Fri, 11 Jul 2025 09:11:15 +0000

Google’s John Mueller explains what site owners should expect after implementing SEO changes.

The post Google Explains How Long It Takes For SEO To Work appeared first on Search Engine Journal.

OpenAI Quietly Adds Shopify As A Shopping Search Partner via @sejournal, @martinibuster

Thu, 10 Jul 2025 21:49:00 +0000

OpenAI has added Shopify to ChatGPT’s shopping search as a third-party data source.

The post OpenAI Quietly Adds Shopify As A Shopping Search Partner appeared first on Search Engine Journal.

TikTok Denies Report Claiming It’s Building a Standalone US App via @sejournal, @MattGSouthern

Thu, 10 Jul 2025 14:51:46 +0000

TikTok has denied a Reuters report claiming it's building a standalone U.S. app with a separate algorithm.

The post TikTok Denies Report Claiming It’s Building a Standalone US App appeared first on Search Engine Journal.

Is Your SEO Strategy Built for the AI Era? [Webinar] via @sejournal, @hethr_campbell

Thu, 10 Jul 2025 14:15:50 +0000

Join us as we walk you through early best practices, from re-examining your page structure to understanding how crawlers still influence visibility.

The post Is Your SEO Strategy Built for the AI Era? [Webinar] appeared first on Search Engine Journal.

Get inspired by these daily habits of 22 successful people, including our uber-talented CEO, @SarahBird! https://mz.cm/2JNTsCB

Wed, 24 Jul 2019 20:08:03 +0000

Get inspired by these daily habits of 22 successful people, including our uber-talented CEO, @SarahBird! https://mz.cm/2JNTsCB

5 Ways to Use Log File Analysis To Reveal Invaluable SEO Insights: 1. Quickly reveal crawl budget waste 2. Understand site crawl behavior 3. Identify crawl issues 4. Diagnose on-page problems 5. Verify & analyze bots Complete process explained here: h

Wed, 24 Jul 2019 18:07:01 +0000

5 Ways to Use Log File Analysis To Reveal Invaluable SEO Insights: 1. Quickly reveal crawl budget waste 2. Understand site crawl behavior 3. Identify crawl issues 4. Diagnose on-page problems 5. Verify & analyze bots Complete process explained here: https://mz.cm/2JPnvKw pic.twitter.com/q8KRqe0cKG

Newly updated for 2019: The Ultimate Guide to SEO Meta Tags by @katemorris Search marketers: If you’re still using meta tags like it’s 2017, you’re probably not using them correctly. Don’t panic! Read this #MozBlog post to get up to speed today. https://

Wed, 24 Jul 2019 14:03:01 +0000

Newly updated for 2019: The Ultimate Guide to SEO Meta Tags by @katemorris Search marketers: If you’re still using meta tags like it’s 2017, you’re probably not using them correctly. Don’t panic! Read this #MozBlog post to get up to speed today. https://mz.cm/2JYIJV0

Have you ever worked on SEO for sites with 1 billion+ URLs? If you have -- & even if you haven't -- you won't want to miss this week's #SEOChat with @danleibson. Join us Thursday, 7/25 at 1 pm EST to discuss the ups & downs of enterprise SEO. See YOU th

Tue, 23 Jul 2019 22:20:03 +0000

Have you ever worked on SEO for sites with 1 billion+ URLs? If you have -- & even if you haven't -- you won't want to miss this week's #SEOChat with @danleibson. Join us Thursday, 7/25 at 1 pm EST to discuss the ups & downs of enterprise SEO. See YOU there!

Congratulations to our #MozCon Passport winner, @mccuedan Thanks to all who visited our Hub partners & entered to win! You may not have won the drawing, but you can still win big by buying your MozCon 2020 ticket now with Super Early Bird savings htt

Tue, 23 Jul 2019 18:43:03 +0000

Congratulations to our #MozCon Passport winner, @mccuedan Thanks to all who visited our Hub partners & entered to win! You may not have won the drawing, but you can still win big by buying your MozCon 2020 ticket now with Super Early Bird savings https://mz.cm/2XXHVJP pic.twitter.com/aerYqlRz9T

New #MozBlog Post! How to Boost Content Linkability Without Wasting Your Marketing Budget If you want your content to stand out, you must focus on its potential linkability before you start creating it. This post shows you how. https://mz.cm/2XZIzGw

Tue, 23 Jul 2019 07:07:02 +0000

New #MozBlog Post! How to Boost Content Linkability Without Wasting Your Marketing Budget If you want your content to stand out, you must focus on its potential linkability *before* you start creating it. This post shows you how. https://mz.cm/2XZIzGw by @AlexTachalova

I just got to the "You can't spell America without Erica" part of #StrangerThings & OMG hilarious.pic.twitter.com/dU6ivtT3ml

Tue, 23 Jul 2019 03:25:21 +0000

I just got to the "You can't spell America without Erica" part of #StrangerThings & OMG hilarious. pic.twitter.com/dU6ivtT3ml

The things I find in my files. Completely forgot search engines used to have different commands for site-specific search. Came across this today. The "Search Engine Standards Project" in 1999 helped get site: as a standard. Also, I used to blog in FrontPa

Tue, 23 Jul 2019 02:53:10 +0000

The things I find in my files. Completely forgot search engines used to have different commands for site-specific search. Came across this today. The "Search Engine Standards Project" in 1999 helped get site: as a standard. Also, I used to blog in FrontPage. Before we had blogs. pic.twitter.com/2ZxjEDC505

We're loving this recap of the #shoesofmozcon https://twitter.com/GregGifford/status/1153305094827495426 …

Mon, 22 Jul 2019 18:17:40 +0000

We're loving this recap of the #shoesofmozcon https://twitter.com/GregGifford/status/1153305094827495426 …

New post! Spying On Google: 7 Ways to Use Log File Analysis To Reveal Invaluable SEO Insights Log files can provides SEOs with data they can't get anywhere else, but many SEOs on't know how to use them. Let's fix that for you! https://mz.cm/2XVhTXD

Mon, 22 Jul 2019 17:46:01 +0000

New post! Spying On Google: 7 Ways to Use Log File Analysis To Reveal Invaluable SEO Insights Log files can provides SEOs with data they can't get anywhere else, but many SEOs on't know how to use them. Let's fix that for you! https://mz.cm/2XVhTXD by @FaisalAnderson

Preparing my son for @StarTrek: Picard with some important history :) #StarTrek #Picardpic.twitter.com/8mEHkfOdAG

Mon, 22 Jul 2019 02:38:56 +0000

Preparing my son for @StarTrek: Picard with some important history :) #StarTrek #Picard pic.twitter.com/8mEHkfOdAG

Spider-man, Spider-men, Spider-Gwen. #SDCC is full of them! #marvel #Spidermanpic.twitter.com/MrSPc1LQuX

Sun, 21 Jul 2019 19:57:59 +0000

Spider-man, Spider-men, Spider-Gwen. #SDCC is full of them! #marvel #Spiderman pic.twitter.com/MrSPc1LQuX